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Publicis Groupe

Runs advertising and digital transformation services

Associate Director - Data Analytics & Intelligence

Business IntelligenceConfirmed live in the last 24 hours
Full-timeNew York, NY, USA$110.6k - $174k /yrIn-person

About the Job

Requirements

  • At least 5 years of experience in a marketing analytics or business intelligence role, including experience managing direct reports.
  • Hands-on experience or working knowledge of data visualization and analytic dashboard development using Tableau, Domo, Power BI, Shiny, Looker, or other platforms; Tableau experience is preferred.
  • Expertise in active listening and requirements discovery, including uncovering unstated needs, asking incisive follow-up questions, and distilling complex or conflicting stakeholder input into clear, actionable requirements.
  • A proven track record of managing complex stakeholder relationships across multiple organizational levels.
  • Ability to read and interpret Tableau dashboards and dbt or SQL code to self-serve answers and troubleshoot issues.
  • Experience coordinating diverse cross-functional technical and non-technical teams.
  • Diplomatic communication skills for facilitating meetings, mediating conflicting priorities, and managing expectations.
  • Organizational skills with experience in milestone planning, delivery tracking, and business process improvement.

Responsibilities

  • Identify long-term implications of insights and recommendations across several channels and brands.
  • Guide junior team members in building foundational reports, understanding data implications, and creating presentations that highlight relevant results and proposed actions.
  • Drive development and revision of dashboards and reporting capabilities based on client needs and market opportunities.
  • Navigate complex stakeholder landscapes by aligning internal engineering, analytics, strategy, account and project management teams with client stakeholders.
  • Conduct requirements gathering and translate business needs into feasible milestones and deliverables.
  • Help develop and maintain product roadmaps for data products and analytics solutions.
  • Use existing Tableau dashboards and dbt code to self-serve answers to stakeholder questions.
  • Implement structured processes to reduce project timeline delays and improve delivery consistency.

Desired Qualifications

  • Hands-on experience using dbt Core.
  • SQL proficiency for source data discovery and troubleshooting.
  • Experience with data modeling and analytics workflows.
  • Knowledge of marketing analytics and CRM campaign measurement.
  • Background in telecommunications or similar enterprise client environments.
  • Experience managing competing priorities across multiple brands or business units.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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