Vice President, Program Management

Company description

Hi there—at Razorfish, we’re leaders in what's next. Since the dawn of the internet, we’ve helped brands move first through every era of transformation, defining what digital means for business and now leading brands into the age of AI. Everyone has a prediction. Razorfish has a track record.

Named a Most Innovative Agency three years running (2024–2026) by Campaign US, our work reflects a proven ability not just to anticipate what’s coming, but to help our clients actively shape the future. No matter the trend or cultural moment, delivering real business impact wouldn’t be possible without our people. We bring together curious, driven, and diverse thinkers who challenge convention, push boundaries, and hold a high bar for creative excellence.

If you’re motivated to work alongside top performers, push the boundaries of what’s possible, and help define where technology, business, and marketing are headed next—this is the place to do it.

Join us at razorfish.com.

Overview

Razorfish is seeking a VP, Program Management to lead large-scale, complex programs while driving operational excellence across integrated teams. This leader will be responsible for overseeing the successful delivery of all facets of Campaign Development, including integrated campaign planning, content production, asset creation, and execution in a fast-paced environment.

The ideal candidate brings deep QSR experience and a proven track record managing integrated marketing programs, brand campaigns, digital experiences, and business transformation initiatives, while serving as a strategic partner to both clients and internal stakeholders.

This leader thrives in environments where priorities shift quickly and decisions must be made with incomplete information. They have the ability to manage pivots, balance ambiguity with known data points, and bring clarity, focus, and momentum to teams navigating complex business challenges. They are comfortable operating at both the strategic and executional levels, helping teams make informed decisions while maintaining progress against business objectives.

The ideal candidate leads with empathy and accountability, inspiring teams around a shared vision while ensuring successful execution across multiple workstreams. As a key leader within a multidisciplinary team, they will foster collaboration across strategy, creative, media, analytics, production, technology, and client leadership functions. They will guide clients through business and marketing transformation initiatives while cultivating a culture of innovation, partnership, and continuous improvement.

Importantly, this role is not solely focused on managing the business. The VP, Program Management will also work in the business as a critical delivery partner, helping teams solve problems, remove obstacles, drive alignment, and ensure successful outcomes across programs, clients, and stakeholders.

Responsibilities

This leader will be responsible for overseeing the successful delivery of all facets of Campaign Development, including integrated campaign planning, content production, asset creation, and execution, while proactively managing dependencies, risks, scope, staffing, and evolving priorities to keep teams aligned and work moving forward.

They will serve as a central connector across disciplines, balancing strategic objectives with day-to-day execution, managing ambiguity with confidence, and helping teams navigate changing business needs while maintaining focus on delivering high-quality outcomes for clients and the agency.

Responsibilities:

• Lead the delivery of complex programs and integrated marketing initiatives across multiple workstreams and stakeholders.
• Oversee creative development, campaign execution, customer experience initiatives, digital marketing programs, and brand activations that drive engagement, loyalty, customer value, and business growth.
• Partner with clients to develop and execute integrated marketing and customer experience strategies that support broader business and marketing objectives.
• Serve as a trusted advisor to clients, guiding internal leaders and external stakeholders through customer experience, brand transformation, and digital initiatives.
• Collaborate with strategy, analytics, media, creative, production, and technology teams to deliver connected brand experiences across channels.
• Oversee campaign planning and execution across owned, earned, paid, in-store, digital, social, and emerging customer engagement channels.
• Ensure successful delivery by establishing governance models, operating processes, budgets, timelines, staffing plans, and success metrics.
• Focus on delivering value to end customers early and often while driving continuous improvement across programs and teams.
• Act as a senior client-facing leader, building trusted relationships and aligning stakeholders around business goals and delivery plans.
• Lead integrated, 360-degree marketing initiatives that connect customer experience efforts with broader media, digital, analytics, strategy, and creative workstreams.
• Achieve metrics including client outcomes, account health, resource utilization, revenue, margin, burn rate, and operational efficiency.
• Create a positive team environment where autonomy, mastery, and purpose are promoted through coaching, mentoring, and performance development.
• Drive a culture of value-based delivery, accountability, collaboration, and self-organization.
• Mentor and develop the next generation of Program Management leaders through coaching, training, and best-practice sharing.
• Support business development efforts, including budget planning, scoping, staffing, proposal development, and new business opportunities.
• Help clients evolve marketing operations, campaign delivery models, and customer experience strategies to support long-term growth and transformation initiatives.

Qualifications

• 10-15+ years of Program Management, Client Services, CRM, Customer Experience, Digital Marketing, or Consulting experience
• Proven experience leading large-scale CRM, lifecycle marketing, loyalty, customer engagement, or personalization programs
• Strong client-facing leadership experience managing executive-level stakeholders and cross-functional teams
• Experience overseeing integrated, 360-degree marketing initiatives across strategy, creative, media, analytics, technology, and CRM disciplines
• Strong understanding of customer journeys, marketing automation, personalization, CRM platforms, and customer data ecosystems
• Demonstrated success managing program financials, forecasting, resource planning, and operational performance
• Excellent communication, stakeholder management, and presentation skills
• Experience mentoring and developing teams within a fast-paced agency or consulting environment
• Experience leading enterprise-scale CRM programs, customer lifecycle initiatives, and marketing technology implementations
• Digital and website delivery experience preferred
• Quick Service Restaurant (QSR) experience required 

Additional information

The Power of One starts with our people! To do powerful things, we offer powerful resources.

Our best-in-class wellness and benefits offerings include:
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected].

All your information will be kept confidential according to EEO guidelines.

 

Compensation Range: USD $168,150.00 - USD $230,100.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. This role may also be eligible for bonus or incentive compensation. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 1/5/2027.