Full-Time
Senior Strategy & Analytics Lead
Faire
1,001-5,000 employees
Wholesale marketplace linking brands and retailers
Compensation Overview
$197.5k - $271.5k/yr
San Francisco, CA, USA + 1 more
More locations: New York, NY, USA
Hybrid
Three days on-site per week; remote up to 4 weeks per year.
 Business & Strategy (1) |
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- 8+ years of relevant work experience in an analytical and strategic role across product analytics, consulting, or business operations
- You are a strategic problem solver. You can break down ambiguous problems and apply a first principles approach to solving them
- You are highly analytical and metrics-focused. You can execute on complex analyses, define KPIs, size opportunity areas, and measure and report on performance across the business
- You are a strong communicator. You can crisply communicate actionable data-driven insights to all audiences
- You have strong product and business intuition. You contextualize how insights fit into broader business goals and have a strong understanding of product and business metrics
- You have a solid analytical foundation. You can use SQL or Excel to analyze large datasets and have strong analytical rigor
- You are scrappy and resourceful. When something needs to get done, you always find a way to make it happen
- You are an extraordinarily fast learner. You have the natural curiosity and intellectual horsepower to deeply understand new topics and pick up new skills in a very short time
- Break down complex and ambiguous strategic problems to uncover actionable insights
- Tackle large cross-functional strategic initiatives that move company metrics in partnership with Product, Sales, Finance, Operations, Marketing, etc.
- Identify opportunities, develop hypotheses, execute in-depth analyses and make recommendations to Faire’s leadership team based on your findings
- Own the most important metrics for our business by having deep intuition on how they are trending and surfacing the most salient strategic insights to drive them
- Provide thought partnership to cross functional teammates to ensure the organization is using data thoughtfully and correctly
- Develop effective and scalable operational processes and fill operational gaps
- Level up the Strategy & Analytics team through new and improved processes, training, coaching and more
Faire is a B2B wholesale marketplace that connects independent brands with local retailers. Brands list products on the platform and retailers browse to discover unique items to stock in their stores. Faire earns revenue mainly through commissions on sales facilitated through the marketplace and offers services like inventory management and data analytics to help both sides optimize operations. The platform serves small to mid-sized businesses and focuses on strengthening local communities by enabling brands and retailers to grow together. Unlike general e-commerce platforms, Faire concentrates on wholesale relationships between brands and neighborhood retailers, providing tools that streamline ordering, payments, and analytics tailored to wholesale workflows.
Company Size
1,001-5,000
Company Stage
Series G
Total Funding
$1.5B
Headquarters
San Francisco, California
Founded
2017
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Simplify's Take
What believers are saying
- Faire’s 2026 Lightspeed integration deepens distribution into 100,000+ brands and retailer workflows.
- July 2026 Promoted Listings monetizes brand demand across Europe and expands high-margin advertising revenue.
- Management says 2025 revenue grew 32% and break-even is approaching after 20% layoffs.
What critics are saying
- Faire’s 2022 valuation crash to $5.2 billion exposed dependence on investor capital and sentiment.
- Net 60 terms create credit losses and working-capital strain if retailer defaults spike in 2026.
- Amazon Business, Shopify, and POS platforms can disintermediate Faire by bundling sourcing and checkout.
What makes Faire unique
- Faire’s net 60 terms and free returns remove wholesale inventory risk for retailers.
- Faire integrates with Shopify, Square, Clover, and Lightspeed Retail, embedding wholesale into checkout workflows.
- Faire spans 100,000 retailers and 50,000 brands across 30+ countries, giving unmatched catalog breadth.
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Benefits
Time off
Parental leave
Daily mindfulness
Annual learning grant
Thoughtfully designed spaces
Fitness & wellbeing benefits
Mental health benefits
Charitable matching
Career planning
Growth & Insights and Company News
6 month growth
↓ -7%1 year growth
↓ -7%2 year growth
↓ -7%Faire, an online wholesale platform, has reached over 100,000 retailers and 50,000 brands across 30-plus countries five years after launching outside North America. The platform now spans Europe, Australia and New Zealand, with 26% of brands selling cross-border to an average of five countries each. Retailers on Faire are spending 20% more per order and 156% more annually since 2022, whilst brand orders have grown 123%. More than 120 international brands have exceeded $1 million in revenue on the platform. The UK remains Faire's largest European market with retailers across 15,000 towns, followed by France with 23,000 communes and Germany with 8,000 municipalities. The platform has supported nearly 5,000 international retailers through its Open with Faire programme since 2021, which provides new retailers with payment terms and reduced inventory risk.
Lightspeed has launched an integration with Faire, a B2B wholesale marketplace, giving retailers access to over 100,000 brands directly within Lightspeed Retail. The integration allows merchants to link their Faire account and automatically sync product information, including images, descriptions, variants and cost data, into Lightspeed Retail. The feature aims to reduce operational complexity for independent retailers sourcing new products. Merchants can place orders through Faire and choose to import selected products or automatically create inventory items when orders are placed, minimising manual data entry. The integration expands Lightspeed's wholesale buying ecosystem, which also includes NuORDER by Lightspeed. The feature is now available to eligible Lightspeed Retail merchants across the company's platform, which serves retail, golf and hospitality businesses in over 100 countries.
Faire, an online wholesale marketplace connecting artisans with retailers, saw its valuation drop from $12.59 billion to $5.2 billion after CEO Max Rhodes discovered troubling metrics in April 2022. The company had grown to 1,200 employees whilst chasing "vanity metrics" and using investor capital as a shortcut to growth. Rhodes found dropping retention rates, customer complaints and users exploiting short-term incentives before leaving. Instead of spending more to reignite growth, Faire cut staff by 20% and eliminated discounts. The strategy worked: revenue grew 32% in 2025 over 2024, retention rates improved and the company expects to break even soon. Rhodes attributes the near-failure to hubris during rapid growth. "Success can be dangerous," he says, advising entrepreneurs to stay grounded in core values.
Faire, the wholesale technology platform, has appointed Michael Fleisher, former CFO of Wayfair, to its board of directors as chair of the audit committee. Fleisher led Wayfair through its IPO and helped scale the company from $1 billion to over $12 billion in annual revenue. He previously served as CFO of Warner Music Group and CEO of Gartner. The appointment comes as Faire reports strong growth, with revenue increasing 32% in 2025 and accelerating to 37% in the second half of the year, now annualising at approximately $550 million. The company has facilitated over 10 million connections between brands and retailers on its platform. Fleisher replaces Ellie Mertz and follows the recent appointment of Christopher Payne, former COO of DoorDash.
Faire, an online marketplace, is allowing employees to sell shares at a $5.2 billion valuation, moving closer to an IPO. The $100 million tender offer is led by WCM Investment Management, with Baillie Gifford & Co and True North Fund participating. This marks the first public valuation since a $400 million funding round at $12.4 billion in 2021. Faire's CFO, Jason Lee, noted the company's strong cash position and potential for a future IPO.