Full-Time

Marketing Associate

Posted on 3/27/2024

Betterment

Betterment

201-500 employees

Automated investing and savings platform

Financial Services
Data & Analytics

Mid

New York, NY, USA

Required Skills
Sales
Management
Lead Generation
Hubspot
Marketing
Data Analysis
Requirements
  • 2+ years experience in B2B or SaaS Marketing
  • Proficiency in marketing automation, CRM systems, and analytics tools; Hubspot experience a plus
  • Familiarity with B2B marketing best practices and channel tactics (events, webinars, content, email nurture)
  • Collaborative team player with excellent written and verbal communication skills
  • Demonstrated self-starter with strong project management skills
Responsibilities
  • Support the content marketing strategy across owned channels for lead generation
  • Manage project timelines and deliverable tracking
  • Support marketing automation and nurture efforts
  • Execute paid media plans and assist with vendor management
  • Distribute marketing content across web, social, and email channels
  • Participate in quarterly media planning and campaign ideation
  • Collaborate with sales partners on revenue generation activities
  • Assist with database and list management for marketing nurture program

With a focus on democratizing investing through automated, expert-built portfolios and high-interest cash accounts, this company is an attractive place to work for those who value transparency and efficiency in financial solutions. Employees have the opportunity to contribute to cutting-edge financial tools that offer adjustable risk profiles and reward users for everyday spending, reflecting a commitment to both technological advancement and user-centric innovation in the financial industry.

Company Stage

Series F

Total Funding

$448M

Headquarters

New York, New York

Founded

2010

Growth & Insights
Headcount

6 month growth

3%

1 year growth

10%

2 year growth

4%
INACTIVE