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Honeywell

Diversified industrial conglomerate: aerospace, automation, safety

Digital Marketing Specialist 2

Growth MarketingPosted on Nov 12
Full-timeBucharest, RomaniaNo salary listed

About the Job

Requirements

  • A bachelor's degree in Marketing, Business, or a related field is required.
  • At least 2 years of experience in digital marketing is required; B2B experience is preferred.
  • Hands-on experience with Salesforce (SFDC) is an advantage.
  • Analytical skills and understanding of lead funnel metrics, including MQL, SAL, and SQL, are required.
  • Project management, organization, prioritization, and multitasking abilities are required.
  • Strong communication and collaboration skills in a global, matrixed environment are required.

Responsibilities

  • Manage and optimize lead management and Lead to Revenue processes.
  • Monitor lead qualification, routing, and conversion in Salesforce.
  • Analyze lead and campaign performance.
  • Collaborate with Marketing and Sales to improve lead quality and conversion.
  • Support campaign setup, UTM tracking, and campaign hierarchy in SFCD for traceability and return-on-investment analysis.
  • Participate in continuous improvement initiatives for the Lead to Revenue process.

Desired Qualifications

  • B2B digital marketing experience.

About the Company

Honeywell

Diversified industrial conglomerate: aerospace, automation, safety

Honeywell operates in four main areas—aerospace, building automation, performance materials and technologies (PMT), and safety and productivity solutions (SPS). Its products couple hardware, software, and services, delivering integrated solutions for customers in design, manufacturing, installation, maintenance, and analytics. It stands out through a broad, diversified portfolio, a global presence, and the ability to connect multiple stages of the product lifecycle into one ecosystem. The company aims to help customers operate more reliably and efficiently, reduce costs and environmental impact, and grow recurring revenue by offering solutions, services, and digital platforms that link its hardware and software offerings.

Company size
10,001+
Company stage
IPO
Headquarters
Charlotte, NC
Founded
1906

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