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Full-Time

Senior Designer

Confirmed live in the last 24 hours

Cirkul

Cirkul

201-500 employees

Customizable hydration system with flavor cartridges

Food & Agriculture
Hardware
Consumer Goods

Mid, Senior

Tampa, FL, USA

Category
Graphic & Motion Design
UI/UX & Design
Required Skills
Communications
Adobe Photoshop
Requirements
  • 4 to 7 years of experience in graphic design roles.
  • Proficiency in design software such as Photoshop, Illustrator, and InDesign.
  • A comprehensive portfolio showcasing a wide variety of design projects, including branding, advertising, and digital design.
  • A bachelor's degree in Graphic Design or a related field from a recognized institution.
  • Exceptional communication skills to collaborate and pitch designs to stakeholders.
  • A keen eye for aesthetics and meticulous attention to detail.
Responsibilities
  • Driving Results: By consistently delivering top-notch designs that enhance brand visibility and drive customer engagement.
  • Taking Ownership: Oversee all graphic design projects from conception to delivery, ensuring adherence to timelines and brand guidelines.
  • Making Decisions: Collaborate with different teams to finalize designs that fulfill the company's objectives.
  • Cultivating Relationships: Work seamlessly with marketing, product, and design teams to ensure cohesive visuals across all platforms.
  • Instilling Trust: By consistently producing high-quality work and being receptive to feedback.
  • Customer Focus: Prioritize user experience and design aesthetics to resonate with Cirkul's customer base.

Cirkul offers a hydration system that allows users to personalize their water with various flavors and intensity levels. The system includes a reusable water bottle and flavor cartridges, making it easier and more enjoyable for people to drink water. The bottles are made from BPA-free, shatter-proof plastic and come in different sizes, while the flavor cartridges offer over 100 options to suit different tastes. Cirkul targets health-conscious individuals, families, and children, aiming to increase water consumption by making it more appealing. Unlike competitors, Cirkul focuses on customization and convenience, providing a subscription model for regular delivery of products. The company's goal is to encourage healthier hydration habits by transforming plain water into a fun and flavorful experience.

Company Stage

Series C

Total Funding

$111.7M

Headquarters

Tampa, Florida

Founded

2016

Growth & Insights
Headcount

6 month growth

15%

1 year growth

40%

2 year growth

238%
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Simplify's Take

What believers are saying

  • Cirkul's recent $70M Series C funding round and $1.07 billion valuation highlight its strong growth potential and market confidence.
  • Partnership with USA Swimming as the Official Hydration Supplier enhances brand credibility and visibility in the sports community.
  • Expansion into new beverage brands diversifies its product portfolio, potentially attracting a wider customer base and increasing market share.

What critics are saying

  • The competitive landscape in the beverage industry is intense, requiring continuous innovation to maintain market position.
  • Reliance on flavor cartridges may limit appeal to consumers who prefer traditional bottled beverages or other hydration solutions.

What makes Cirkul unique

  • Cirkul's unique hydration system with customizable flavor cartridges sets it apart from traditional bottled water and flavoring options.
  • The company's focus on health-conscious, family-friendly products appeals to a broad demographic, unlike competitors who may target niche markets.
  • Cirkul's subscription model ensures a steady stream of recurring revenue, providing financial stability and customer retention.