Director – Corporate Reputation Communications

You'll Have...

• 10-15+ years of communications, marketing or brand experience, with a focus on reputation, brand campaigns or corporate/consumer brand communications.

• Bachelor's degree in communications, marketing, journalism or related field.

• Demonstrated prior experience leading reputation-enhancing campaigns for other consumer-facing brands.

You May Also Have...

• Proven ability to translate reputation and perception data into creative, campaign-ready strategy.

• Experience leading integrated paid, earned and owned campaigns at scale.

• Exceptional proactive storytelling, media relations and crisis management skills.

• Proven experience supporting senior executives and leading teams.

• Well-developed business acumen and professional maturity.

You may not check every box, or your experience may look a little different from what we’ve outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply!

As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder…or all of the above? No matter what you choose, we offer a work life that works for you, including:
• Immediate medical, dental, vision and prescription drug coverage
• Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up childcare and more
• Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
• Vehicle discount program for employees and family members and management leases
• Tuition assistance
• Established and active employee resource groups
• Paid time off for individual and team community service 
• A generous schedule of paid holidays, including the week between Christmas and New Year’s Day 
• Paid time off and the option to purchase additional vacation time.

This position is a leadership level 4.

Final determination of salary grade will be based on candidate's skills and experience, and base salary will be set within the applicable range according to job scope, responsibility and competitive market value.
For more information on salary and benefits, click here: LL4 Benefits

Visa sponsorship is not available for this position.

Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire.

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status. In the United States, if you need a reasonable accommodation for the online application process due to a disability, please call 1-888-336-0660.

#LI-Onsite  #LI-MB3

• You Will...

• Build proactive reputation campaigns: Develop and launch proactive, multi-channel campaigns designed to improve Ford's corporate reputation among opinion leaders and the general public.

• Identify vulnerabilities: Continuously assess where Ford's reputation is most exposed or vulnerable, and develop plans to protect and defend the company's standing before issues escalate.

• Lead creative, integrated campaigns: Create compelling paid, earned and owned campaigns that work together to shift perception and demonstrate meaningful, measurable improvement in Ford's reputation over time.

• Understand the drivers of reputation: Identify and prioritize the biggest drivers of Ford's corporate reputation, and ensure campaigns are strategically built around the elements most likely to move the needle.

• Measure what matters: Continue evolving a strong measurement framework to track Ford's reputation over time, including sentiment, trust and perception among opinion leaders and the general public, and use that data to continuously refine strategy.

• Create emotional connection: Design campaigns and storytelling that build genuine emotional connection to Ford among key audiences, not just awareness or recall.

• Partner across the enterprise: Work closely with Corporate Communications, Marketing, Government Affairs and business leaders to ensure reputation campaigns are coordinated with broader company priorities and narratives.