Crocs: Intern

Green Century proposal charts path for Wolverine Worldwide's climate goals. Media contacts. Boston, May 13th, 2026 - Wolverine Worldwide, owner of footwear brands Merrell and Saucony, recently started disclosing its carbon emissions. Now, investors are calling on the company to take a bigger step. Shareholders voted last Thursday on a Green Century Capital Management (Green Century) proposal calling for Wolverine to adopt goals for reducing its air pollution. The proposal received 10.6% of votes cast. "Disclosing emissions is a starting but not end point," said Leslie Samuelrich, president of Green Century. " Without a reduction target, there's no guarantee that Wolverine's board or management will reduce emissions or the climate risk they face." This is the second consecutive year that Green Century has urged the footwear and apparel giant to create targets to mitigate the risks its recently reported emissions pose to the planet and company profits. The importance of taking action is rising with global warming. Climate change increased average temperatures across every U.S. county in 2025, and footwear and apparel companies are feeling the heat. The Apparel Impact Institute projects that the fashion industry is racing toward a 34% drop in profits by 2030 unless companies cut emissions. Fashioning industry progress As fashion trends speed up, the industry's climate footprint grows just as rapidly. Industry-wide emissions grew 7.5% in 2023, the first year-over-year increase since tracking began in 2019. By 2030, the sector's climate emissions are projected to rise another 55%. This projection is partly due to fast-fashion companies massively scaling their global production of clothes - and their byproduct, global-warming carbon. In response, more than 85% of leading fashion and apparel brands have announced public goals to reduce emissions, often during the production and processing of products responsible for the majority of total emissions. Wolverine's direct competitors Brooks, Crocs, Puma, and Deckers (the parent company of Hoka) are just a few of the brands with concrete written goals and plans to reduce their climate impact. Wolverine fails to lead the pack Despite Wolverine's marketing highlighting its sustainability mission of "sharing the simple power of being outside," it has yet to set a target to guide and measure its progress on preventing climate pollution. By failing to protect the nature its customers value, the company risks its reputation and appeal to the 80% of Americans who expect climate action from both the government and companies. Meanwhile, companies with climate targets are demonstrating progress and may see potential profits. Puma has reduced its supply chain emissions 22% since 2017, putting it on track to meet its 2030 target. Crocs has decreased the emissions from producing its popular Classic Clog 10% since 2021. Cutting product emissions by securing sustainable raw materials now helps companies tap into an associated 6% average increase in profit over five years. "Wolverine would serve its customers and investors well by trekking toward climate targets," said Green Century Shareholder Advocate Giovanna Eichner. "A publicly accountable goal would prove it's serious about pursuing the cost savings and emissions cuts its peers are already on the way to achieving."

Hawke Media celebrates milestone of scaling 6,000 brands worldwide. SANTA MONICA, CA, UNITED STATES, March 24, 2026 /EINPresswire.com/ - Hawke Media, today announced it has supported the growth of more than 6,000 brands since its founding in 2014. Over the past twelve years, Hawke has grown into one of the largest independent marketing agencies in the United States, working with companies ranging from early-stage startups to globally recognized brands. Hawke Media was built on a simple premise: marketing should be accessible, flexible, and driven by performance. In a landscape where marketing has only become more fragmented and complex, that focus has proven more relevant than ever. "I started Hawke to solve a problem I kept seeing over and over - great companies struggling to grow because they didn't have the right marketing support," said Erik Huberman, Founder and CEO of Hawke Media. "Over time, we've built a reputation for being both great at what we do and easy to work with, and that combination is what's helped us support over 6,000 brands." As Your Outsourced CMO(R), Hawke Media provides companies with senior-level marketing leadership alongside channel specialists across paid media, lifecycle, social media, SEO/GEO, creative, and more. This flexible structure allows brands to scale marketing resources up or down as their needs evolve. As the top independent marketing agency, Hawke Media has partnered with brands across a wide range of industries, including Red Bull, Crocs, Funko, K-Swiss, Barstool Sports, and thousands of emerging companies navigating critical stages of growth. The company's work is powered by HawkeAI, its proprietary marketing intelligence platform that analyzes performance data across thousands of campaigns to identify opportunities, benchmark performance, and guide strategic decision-making. This is further strengthened by Hawke Ventures, the company's investment arm, which provides early access to emerging technologies and partners that feed directly into Hawke Media's broader marketing ecosystem. As the marketing landscape continues to evolve, Hawke Media remains focused on helping brands navigate growth with clarity, flexibility, and execution that drives real results. The company's approach is rooted in adapting to each client's stage, goals, and challenges - ensuring marketing is built to scale, not just to launch. Looking ahead, Hawke Media plans to continue expanding its capabilities and partnerships while supporting the next generation of brands through every phase of growth. About Hawke Media As the top performance marketing agency in the USA, Hawke Media is dedicated to delivering bespoke, data-driven, and performance-centric solutions to help launch, scale, and revitalize businesses. As Your Outsourced CMO(R), Hawke Media provides CMO-level expertise to brands of all sizes, creating customized strategies that align perfectly with each client's unique needs. Since its inception, Hawke Media has helped 6,000 brands grow through tailored marketing strategies designed for businesses across all sectors and revenue models. Portfolio includes work with world-class brands such as Red Bull, Funko, Barstool Sports, K-Swiss, and Crocs, showcasing the breadth and impact of our expertise. With over a decade of experience, Hawke Media founded by Erik Huberman, distinguishes itself in the digital landscape. By harnessing the power of its proprietary AI-driven system, HawkeAI, the company effectively solidifies its reputation as both unique and forward-thinking. For more information, visit www.hawkemedia.com Anya Avedissian Hawke Media [email protected] Legal Disclaimer: EIN Presswire provides this news content "as is" without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the author above.