Marketing Science Analyst

Role:

The Marketing Science, Analyst is an implementation-focused role responsible for supporting website analytics and digital measurement initiatives across a newly launched implementation project. Unlike traditional Marketing Science positions centered around media analytics, reporting, or campaign optimization, this role focuses specifically on the technical implementation of analytics and tracking solutions within websites and digital environments.

The role requires hands-on, collaboration capable of working closely with implementation leads and supporting the deployment, configuration, and optimization of digital analytics solutions.

Core Focus of the Role

• Website analytics implementation
• Implementing analytics and tracking tools on websites
• Supporting digital measurement infrastructure
• Working with analytics platforms and tag management systems
• Understanding how website tracking and implementation work technically

Experience & Tools

• The ideal candidate will have 3–5 years of experience working with website analytics ecosystems, tag management systems, and implementation processes.
• Strong knowledge of Google Analytics, Google Tag Manager (GTM), website tracking methodologies, and analytics implementation principles is essential.
• Experience with Adobe Analytics or Adobe Launch is preferred
• Website analytics implementation knowledge
• Understanding of tracking architecture and tagging
• Experience preferred with:
• Adobe Analytics
• Adobe Launch
• Website tracking principles

What we offer: 

• Maternity and parental leave extra days
• Competitive benefits packages
• Vacation, compassionate leave, sick days, and flex days
• Access to online services for families and new parents
• Diversity and Inclusion Board with 12 affinity groups
• Internal learning and development programs
• Enterprise-wide employee discounts
• And more…

At Critical Mass, we value our employees and offer competitive compensation and benefits packages.  If you’re looking for a challenging and rewarding opportunity to make a significant impact on the lives of our employees, we encourage you to apply for this exciting position today!

The Talent Team at Critical Mass is focused on ensuring we provide the best training, onboarding, and employee experience possible! Our new hires & employees are the future of our organization, and we want to set you up for long-term success. In an effort to do so, we expect our team to work from an office a minimum of 3 days a week.

The ask stems from our want to:

• Strengthen opportunity for continuous learning
• Improve collaboration and team relationships
• Increase employee engagement

This work model balances the need for individual flexibility while maintaining the relentless customer focus we provide at CM. We understand that not everyone may feel comfortable with this expectation, so we ask that you please let us know immediately if there are any concerns so we can help navigate accordingly.