Application Support Executive

Awin launches AI tools to speed up affiliate marketing campaigns. Affiliate marketing platform Awin has launched new AI-powered tools designed to help brands and publishers launch campaigns faster and make data-driven decisions. The update introduces an AI Campaign Builder that guides advertisers through campaign setup, automatically generating dashboards and reducing manual work so campaigns can go live in minutes. Awin's partner recommendation engine uses its intelligence platform to identify suitable affiliate partners, displaying key metrics such as clicks, conversions, commissions, and average order value directly within the dashboard. Publishers and creators also benefit from new features, including personalized storefronts for branded product collections and enhanced APIs that offer real-time tracking and attribution transparency. In addition, Awin expanded its AI support assistant, Ava, to automate platform queries and improve response times. The latest AI-driven updates aim to make affiliate marketing faster, smarter, and more scalable for brands worldwide. AI tools help brands to locate top partners and launch campaigns more quickly. London, February 26, 2026 Awin, a leading affiliate marketing platform, has introduced new AI-driven tools designed to simplify campaign setup, improve partner discovery, and provide real-time performance insights. The update is aimed at advertisers and publishers seeking faster, data-driven affiliate marketing solutions. Streamlined campaign setup with ai-powered Builder. Awin's Campaign Builder guides advertisers step by step through campaign creation. Marketers can define goals, target audiences, and performance metrics, while the system automatically generates a customized dashboard. By reducing manual configuration, the tool allows campaigns to go live in minutes instead of hours. Advertisers can now manage everything from one interface, saving time and improving operational efficiency. Discover top affiliate partners instantly. The platform's AI partner recommendation engine uses Awin Intelligence to analyze campaign objectives and suggest suitable affiliate partners. Advertisers receive four top matches and a broader list of potential partners updated daily. Key metrics like clicks, conversions, commissions, and average order value are displayed directly in the dashboard, making it easier to evaluate and approve collaborations quickly. Enhanced tools for publishers and creators. Publishers and creators gain new capabilities, including personalized storefronts that showcase branded product collections. Updated APIs provide real-time tracking, link status visibility, and attribution transparency, helping publishers optimize their performance. Expanded AI support assistant Ava. Awin has expanded its AI support assistant, Ava, which automates platform queries and resolves most user questions quickly, improving response times and customer support efficiency. Driving growth in affiliate marketing. With performance-based marketing gaining traction, Awin's latest updates position the platform as a faster, smarter, and more scalable solution. Automation, AI recommendations, and unified reporting make affiliate campaigns more efficient and results-focused for brands worldwide.

Awin case study: how Vohkus simplified global IT operations for a leading affiliate marketing network. Professional and strategic: scaling global IT operations without complexity. Managing IT infrastructure across multiple international offices is one of the biggest challenges for UK-based companies expanding globally. From hardware standardisation to software licensing and complex export logistics, these issues can quickly escalate into inefficiencies and rising costs. Awin, a leading global affiliate marketing network with offices across Europe, North America, and beyond, faced exactly these challenges. Their business connects advertisers and publishers worldwide, making operational efficiency critical to their success. However, inconsistent hardware standards, fragmented software licensing, and complex delivery requirements were slowing them down. The challenge. Awin's pain points mirror those of many UK companies with global footprints: * Hardware inconsistency across international offices * Complex shipping and customs processes * Software licensing management headaches * Vendor sprawl, leading to unpredictable costs These are common issues for businesses in sectors like digital marketing, finance, and technology, where global teams rely on seamless IT infrastructure to stay productive. The Vohkus solution. Vohkus partnered with Awin to deliver a comprehensive solution: * Seamless ordering and delivery system for hardware * Dedicated Account Manager for continuity and proactive support * Specialised exports team to handle international shipments efficiently * Streamlined software licensing management for compliance and simplicity This approach didn't just solve Awin's immediate challenges; it created a scalable model for future growth. The results. * Integrate IT Asset Management (ITAM) with IT Service Management (ITSM) for unified workflows * Automate asset discovery and lifecycle tracking to close visibility gaps ([growrk.com]). * Plan refresh cycles proactively based on usage and depreciation ([connixt.com]). * Embed compliance and sustainability into disposal processes with certified recycling partners ([greencitizen.com], [epa.gov]). Business impact. * Reduced vendor count, leading to cost consistency * Minimal effort from Awin's internal team for exports * Enhanced operational efficiency across global offices * Long-term partnership, enabling strategic planning for upcoming projects Awin now actively recommends Vohkus to other businesses, citing its ability to simplify complex processes, maintain favourable pricing, and deliver with minimal fuss. "Vohkus distinguishes itself through outstanding export capabilities, enabling seamless global procurement and delivery of hardware and software solutions for our business. Combined with exemplary account management, they have become an invaluable partner, consistently delivering high service standards to our organisation year after year." Alex Taylor, Group IT Director at Awin Global Why This matters for UK companies with global offices. If your business operates internationally, whether in tech, finance, or digital services, you likely face similar challenges: * Delays caused by customs and compliance issues * Rising costs due to fragmented procurement * Difficulty maintaining hardware and software standards across regions Vohkus helps UK companies overcome these hurdles by providing cost-effective IT export services, leveraging strong vendor relationships to secure better deals on hardware and software, and ensuring smooth delivery worldwide.