V

Voy

Personalized weight-loss program with meds

Growth Lead

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeBerlin, GermanyNo salary listed

About the Job

Requirements

  • At least 7 years of experience leading acquisition or performance marketing, including taking a consumer brand from eight to ten figures in revenue.
  • Experience owning an annual budget of at least £50 million and being accountable for volume and efficiency.
  • Expert-level knowledge of Meta and Google at scale, with working knowledge of attribution, incrementality testing, and marketing mix modelling.
  • Ability to set multi-quarter strategy and work hands-on in a Meta campaign alongside a channel manager.
  • Experience building and leading channel teams, with a record of developing team members.
  • Ability to present to the C-suite and coach a junior manager.

Responsibilities

  • Own patient acquisition end to end and manage the full acquisition budget across categories and channels.
  • Lead, manage, and develop the channel teams running paid social, paid search, and other channels; set goals, give direct feedback, and raise performance standards.
  • Set channel mix and budget allocation, using data to support decisions.
  • Work with the paid creative team to maintain a high volume of creative testing and feed performance data into future creative development.
  • Build and run tests in TV, out-of-home, podcasts, influencer marketing, and partnerships, and scale successful channels.
  • Set standards for attribution and incrementality measurement to determine channel contribution and guide spending.
  • Partner with brand, product, conversion rate optimization, and data teams across the customer journey from first impression to paying customer.

About the Company

Voy

Personalized weight-loss program with meds

Voy helps people lose weight by combining medical treatment with ongoing behavioral coaching. It runs a weight‑loss program where clients start with an online assessment to identify a personalized plan, then receive prescribed medication delivered discreetly to their home, plus regular coaching sessions to monitor progress and reshape eating habits. The approach also tackles emotional eating and aims for long‑term results, supported by a subscription model that provides continuous care. Compared with traditional dieting, Voy emphasizes medically guided weight management and sustained support, which it says leads to much greater total weight loss over time. The company’s goal is to help clients achieve durable health improvements by pairing personalized care, medical treatment, and habit change.

Company size
501-1,000
Company stage
Early VC
Total funding
$73.5M
Headquarters
London, United Kingdom
Founded
2018

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