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Alan

Digital health insurance platform with telemedicine

Field Marketing Manager

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeRemote in Belgium

About the Job

Requirements

  • Have 4 or more years of experience in B2B field marketing, event or account-based marketing, or community building, ideally with senior HR or C-level audiences.
  • Know the Belgian business landscape and be comfortable interacting with executives.
  • Design experiences that attract attendees while keeping the business objective in focus.
  • Demonstrate how past initiatives generated business pipeline.
  • Be organised, autonomous, and comfortable building a new function from scratch.
  • Have native or near-native proficiency in Dutch and/or French, and fluent English.

Responsibilities

  • Map where decision makers at target enterprise and public-sector accounts spend time, then build a prioritised annual plan covering networks, events, and venues.
  • Lead Alan’s presence in HR think tanks, secure speaking slots, and design and host dinners and roundtables on topics relevant to HR leaders.
  • Coordinate with Enterprise and Public Account Executives to identify target contacts, messaging, and next steps; ensure every generated lead has a named owner and clear follow-up.
  • Track initiatives through qualified leads and pipeline, report what is effective, and reallocate time and budget during the year.
  • Work closely with Enterprise and Public Sales, the Brand Manager, Product Marketing, and Business Strategy & Operations.

Desired Qualifications

  • Experience in insurance, employee benefits, HR technology, or healthcare is a plus.
  • Both Dutch and French language skills are a strong plus.

About the Company

Alan

Digital health insurance platform with telemedicine

Alan offers digital health insurance and a healthcare platform in Europe, providing B2B2C insurance plans and a super-app that handles claims, telemedicine, and prevention across France, Belgium, and Spain. The product works as an integrated ecosystem: employers or partners offer insurance to employees (B2B2C), while users access claims processing, virtual care, and preventive health services through a single app. It differentiates itself by combining insurance with a unified, user-friendly platform that covers claims, telemedicine, and prevention in multiple countries, and by pursuing AI-powered prevention and care services, as well as growth through acquisitions and international expansion. Alan’s goal is to scale its European footprint, broaden its services through acquisitions, and deploy AI-driven prevention and care to improve health outcomes and user experience.

Company size
1,001-5,000
Company stage
Growth Equity (Venture Capital)
Total funding
$1.3B
Headquarters
Paris, France
Founded
2016

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