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Publicis Groupe

Runs advertising and digital transformation services

Associate Director, Strategy

Performance & Paid MarketingPosted on Nov 9
Full-timeNew York, NY, USA$121.3k - $194.2k /yrIn-person

About the Job

Requirements

  • Have at least 5 years of experience in digital media planning, buying, and management, with progressive levels of responsibility.
  • Be able to think strategically, analyze issues critically, and develop unconventional solutions.
  • Have prior experience leading and managing a team.
  • Be able to oversee others day to day and support their growth and development.
  • Build relationships with clients, vendors, and representatives; negotiate effectively; demonstrate a record of success in media; understand business; and explain complex ideas clearly.
  • Be familiar with evolving digital devices and communities, including tablets, smartphones, social networks, instant messaging, widgets, apps, and blogs, and identify ways to use them for brands.

Responsibilities

  • Serve as the day-to-day steward on media issues for assigned brands, including accurate budget control and management of online media activity.
  • Develop and maintain a strong understanding of clients’ businesses and apply media knowledge to meet client needs and objectives.
  • Work closely with Managers to develop and communicate media recommendations.
  • Apply cross-channel planning and buying skills, particularly in digital media.
  • Manage timelines, projects, and personnel within a direct-report team and across cross-functional teams.
  • Manage multiple work streams in a fast-paced, evolving environment.
  • Develop and maintain productive vendor relationships.
  • Attend and lead daily in-person meetings with key clients.
  • Coordinate with multiple internal and external clients.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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