Responsibilities:

• Oversee day-to-day campaign execution and ensure campaign performance and pace to hit monthly goals
• Leverage marketing attribution data to inform decision-making and optimizations
• Optimize through A/B and multivariate testing of messaging, ad formats, and creatives to achieve the lowest CACs
• Identify and troubleshoot performance downtrends
• Build and evolve reporting framework to capture all critical metrics and insights, while ensuring all trends to plan are communicated effectively
• Assist in vetting new opportunities, tactics, and partnerships to achieve scale and growth
• Partner closely with other Growth and Product teammates to align on brand voice and deliver on team goals
• Plan, build and manage all paid social and display campaigns that drive new customer acquisition and qualified leads across a variety of platforms
• Establish a forecast for each channel and make recommendations on budget allocation and goals
• Work in-office with a best-in-class, high-energy team

What You’ll Bring:

• 3-5 years experience in professional performance marketing
• 4+ years experience in a startup or high-growth environment
• Proven experience managing multiple paid acquisition channels including and beyond: Google Ads (Search, Display, UAC), Facebook Ads Manager, Programmatic Display, etc.
• Analytical; count A/B testing, optimizing customer acquisition costs, and analyzing campaign performance among your core competencies
• Proven track record of deploying scalable, personalized systems that combine first and third party data to drive efficient CPAs
• Strong communicator with the ability to contribute meaningfully to brand, product, growth, and analytics conversations
• Hunger; eager to roll up your sleeves to identify opportunities and find efficiencies in a fast-moving company at the forefront of consumer credit
• Highly organized and detail-oriented


Hey, we know not everybody checks all the boxes, so if you’re interested, please apply because you could be just what we’re looking for!