Senior Manager - Creative Operations

Position Overview

The Stanley 1913 brand is seeking a Sr. Manager, Creative Operations to join the Global Marketing Operations team and lead the processes, planning, and day-to-day coordination that enable our Global Creative organization to deliver impactful and consistent creative.

This is a hands-on leadership role responsible for both building creative operating processes and managing their daily execution. The Sr. Manager will run creative request intake, maintain resource plans, and directly manage priority creative workstreams from kickoff and scheduling through reviews, approvals, and delivery.

Partnering closely with Creative leadership, Campaign Operations, Marketing Operations, and regional marketing teams, this person will bring clarity to priorities, improve insight into capacity, and help teams navigate competing demands.

The ideal candidate combines operational thinking with strong project management skills. They are comfortable building a process, running the meeting, updating the schedule, following up on feedback, and resolving the details that keep creative work moving. They bring curiosity about technology and practical experience using tools and automation to improve how teams work.

What You'll Do

Creative Operations & Process Improvement

• Own and evolve core creative workflows, establishing clear roles, handoffs, review checkpoints, and expectations.
• Lead creative standups and workflow reviews, maintaining actionable schedules, status updates, and follow-ups.
• Identify recurring workflow challenges and implement practical improvements, sequencing process development alongside delivery needs.
• Maintain clear process documentation and use measures such as turnaround times, review cycles, and on-time delivery to assess effectiveness.
• Identify and implement opportunities to use Asana, AI tools, and automation to reduce manual work, improve visibility, and strengthen creative workflows.
• Pilot practical tools and new ways of working, assess their impact, and support team adoption in alignment with company technology and data policies.

Team Leadership & Digital Creative Workflows

• Directly manage and develop the Digital Creative Production Coordinator, setting clear goals, providing regular feedback, and supporting professional growth.
• Support the Coordinator’s day-to-day ownership of Web, Email, and Paid Media creative workflows, providing guidance on priorities, dependencies, and critical issues.
• Partner with the Coordinator, Creative leadership, and channel teams to build and evolve processes for digital creative requests, development, reviews, and delivery.
• Integrate digital workstream demand into the broader creative resource plan, ensuring insight into shared resources and helping resolve competing needs across projects.
• Build on established channel relationships and workflows to improve coordination and consistency across the creative team.

Creative Request Intake & Prioritization

• Run the creative request intake process, ensuring requests include clear objectives, scope, deliverables, timing, and partner input.
• Assess brief readiness and resource needs, working with requesting teams to resolve gaps before creative development begins.
• Maintain a consolidated view of incoming, active, and upcoming work.
• Recommend priorities and sequencing based on business needs and available capacity, partnering with Creative leadership to confirm decisions.
• Route requests into appropriate workflows and manage scope or timing changes, making tradeoffs visible and bringing up competing demands.

Creative Resource Management

• Develop and maintain a resource management model that provides transparency into workload, capacity, and planned demand across creative fields.
• Work with creative team leads to develop resource plans and recommend assignments based on project needs, skills, and availability.
• Identify capacity constraints and recommend changes to sequencing, scope, or external creative support; partner with Creative leadership on final allocation decisions.
• Keep resource plans current as priorities shift and use workload insights to inform future staffing and capability needs.

Creative Kickoff & Development

• Directly manage internally developed creative projects across design and copy, partnering with the photo studio and production teams on dependencies and handoffs.
• Lead creative kickoffs, ensuring alignment on objectives, scope, ownership, required inputs, and approval responsibilities.
• Schedule and facilitate creative reviews, consolidate collaborator feedback, document decisions, and follow up on approvals and next steps.
• Track progress, risks, and dependencies through final creative delivery, resolving workflow issues and raising decisions when needed.
• Coordinate handoffs of approved creative to marketing, regional, channel, or other internal requestors.

Global & Regional Creative Review

• Partner with the Creative Director to establish and run a global review process for regionally developed creative, including campaign work developed from a marketing toolkit and ongoing regional initiatives.
• Define review requirements, submission expectations, timelines, and approval responsibilities with Creative leadership.
• Coordinate submissions and review meetings, consolidate feedback from designated creative approvers, and track resolution through approval.
• Partner with regional project owners to integrate global reviews into their timelines while regional teams retain responsibility for local project management and execution.

Brand Guidelines & Enablement

• Partner with Brand Design, which owns brand standards and guideline content, to keep approved guidance current, accessible, and visible across global and regional teams.
• Coordinate publication of guideline updates and communicate changes to internal teams and agency partners.
• Support Brand Design in delivering onboarding and practical guidance on applying brand standards.

Who You Are

• 8+ years experience in creative operations or creative project management within a global brand, in-house creative team, or agency.
• Demonstrated ability to build practical creative processes while directly managing projects and daily workflows.
• Experience managing and developing direct reports, combining clear expectations and coaching with hands-on operational support.
• Experience running request intake, resource planning, prioritization, and collaborator review processes across multiple creative subject areas.
• Strong project management skills, including developing schedules, facilitating reviews, managing dependencies, and driving follow-through.
• Experience supporting Web, Email, and Paid Media creative workflows and coordinating shared creative resources across channel needs.
• Ability to recommend clear tradeoffs and facilitate decisions when priorities, timelines, or resources compete.
• Strong communication and relationship-building skills, with the ability to influence partners and support process adoption across global and regional teams.
• A proactive, thorough approach and willingness to work directly in project plans, status trackers, and workflow tools.
• Hands-on experience using Asana to manage creative projects, intake, schedules, dependencies, and reporting.
• Experience using AI tools such as Claude to improve planning, documentation, or workflow efficiency, with sound judgment about appropriate use.
• Curiosity and initiative in testing new technologies, translating useful capabilities into repeatable practices, and helping teams adopt more effective ways of working.

Stanley 1913 is committed to a diverse and inclusive work environment. Stanley 1913 is an equal opportunity employer and does not discriminate based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please reach out to [email protected].

Stanley 1913 is a total rewards company, which includes rewards beyond base salary. At Stanley 1913, full-time employees are eligible for an annual bonus, based on company and individual results. In addition, we offer a variety of employee benefits, personalized time off, 14-Paid holidays, dental, vision, 401(k), and much more.

Salary Range 145000 - 165000 USD