Senior Category Analyst @ SharkNinja

Our purpose is to positively impact people’s lives every day in every home around the world! We work very hard to provide our consumers with high-quality, exciting 5-star products that make life easier. We thrive on passion and innovation and are looking for great people, with great ideas, who want to build the next big thing and develop while they do.

*This is a hybrid role based in our Needham, MA headquarters.

This position is a critical role on the Global Category Strategy team which is part of the engine that connects the dots, lights up the targets, and partners to develop and optimize strategies to achieve the unthinkable and measures success. This position will specifically focus on identifying opportunities to continue fueling our growth both through Innovation (New Product Development) and our international growth/expansion initiatives.

The Global Category Strategy team partners closely with both Regional and Global teams including Marketing, Product Development and Strategic Sales & Analytics to help identify and assess new product categories and markets to enter, as well as to inform assortment and pricing strategies that will drive growth and market share gains in existing categories.

This is an excellent position for someone highly motivated, action oriented and analytical with a winning/competitive mindset who enjoys puzzle-solving and creatively leveraging data to generate actionable insights and strategies.

Core Responsibilities

Become the expert internally on category markets for various countries, as well as SharkNinja’s product portfolio.
Analyzing and translating market data into actionable insights and recommendation on product assortments, pricing, positioning, and overcome competitive challenges to drive relevance and market share gains.
Identify category gaps/opportunities for assigned countries where SharkNinja offers competitive differentiation and create sales stories that highlight strategic differences between our brands and competition, helping to increase distribution and placement.
Leverage market data, consumer insights and independent research to identify or validate completely new category opportunities for our Innovation PD and Engineering teams, assessing the attractiveness and dependencies to successfully launch a new product in the category.
Serve as voice of category/country/region in cross functional innovation development meetings, highlighting trends and opportunities for expansion within current categories and/or within adjacent categories where SharkNinja has a right to play.
Assist in developing global breakthrough sales goals by country/category to support demand planning and global brand growth projections. Track & proactively communicate opportunity gaps and risks.

Core Qualities

Intellectually curious and inclined towards creative problem solving.
Experience engaging with and driving / influencing cross functional teams.
Ability to generate market driven insights and make data driven recommendations.
Adept at data visualization and presentation creation.
Excellent written and verbal communication skills as well as experience presenting to internal and external audiences.

Education and Experience

Bachelor’s Degree or equivalent experience.
4+ years of relevant work experience within category management or sales analysis.
Demonstrated ability to multi-task and detail oriented, ensuring deadlines are met.
Ability to handle multiple projects in a fast-paced work environment.
Ability to present and calibrate on critical challenges to internal and external partners.
Effective communication and interpersonal skills.
Experience pulling and analyzing syndicated data (IRI, Nielsen, Circana, GfK, etc).
Advanced Microsoft Excel / Office / PowerPoint skills.

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At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.

YOUR ROLE in leading our SUCCESS DRIVERS & representing our UNIQUE MINDSET

Lead us to be “RARELY SATISFIED”
Make things better each day; “PROGRESS OVER PERFECTION”
Use your knowledge of our consumer, understand that “DETAILS MAKE THE DIFFERENCE”
Deliver something great; “WINNING IS A TEAM SPORT”
Be clear and honest, “COMMUNICATING FOR IMPACT”

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We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at [email protected]