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Plotline

SaaS platform for onboarding and retention.

Executive Assistant to the Founder

Full-TimeUpdated on 10/23/2026
No salary listed
Mid, Senior
Bengaluru, Karnataka, India
In PersonFull-time from the Bengaluru office in HSR Layout.
Administrative & Executive AssistanceExecutive Support

About the job

Requirements
  • Have 2–5 years of experience in an executive assistant, administrative, or operations role.
  • Have clear written and spoken English.
  • Be comfortable using Google Calendar, Google Sheets, and Google Docs.
  • Work full-time from the Bengaluru office in HSR Layout.
Responsibilities
  • Own the founder's calendar by scheduling meetings, resolving conflicts, and keeping priorities in order.
  • Track follow-ups and open items from meetings so that nothing falls through.
  • Prepare short briefs before important meetings covering whom the company is meeting, why, and the desired outcome.
  • Handle confidential information carefully.
  • Book flights, hotels, and cabs for business trips, ensuring the details are correct.
  • Plan company offsites and internal events end to end.
  • Keep the office clean, stocked, and operational, and manage housekeeping and office vendors.
  • Handle vendor relationships for maintenance, catering, and supplies, ensuring timely delivery and payment.
Desired Qualifications
  • Startup experience is helpful.

About the company

Plotline.so offers SaaS tools for mobile apps to boost user engagement and retention. It provides in-app experiences such as stories, videos, spotlights, tooltips, animations, guided tours, tutorials, native widgets, and gamified elements that can be added without developer effort. These features aid onboarding, feature adoption, and long-term engagement by delivering contextual experiences and collecting usage data; notable uses include Story-based trust-building for Stable Money and feature highlight sequences for Google Pay. The service uses a subscription or usage-based pricing model, with the aim of helping apps attract users faster, improve activation, and sustain long-term value.

Company Size

11-50

Company Stage

Seed

Total Funding

$2.6M

Headquarters

San Francisco, California

Founded

2021

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Simplify's Take

What believers are saying

  • Upstox reported 19% higher SGB adoption after Plotline spotlights in 2026.
  • Plotline's 2026 customer stories show Airtel increasing Xstream Play engagement and subscriptions.
  • The product now spans stories, videos, tooltips, surveys, and games, widening use cases.

What critics are saying

  • Plotline raised only $2.6 million in 2024; thin capital limits global expansion.
  • Incumbents Appcues, Mixpanel, and Segment already overlap its workflow and distribution.
  • If customer growth stalls, the company becomes a feature, not a platform.

What makes Plotline unique

  • Plotline's no-code widgets live inside apps, cutting engineering dependency for product teams.
  • Upstox used Plotline for 50+ campaigns, showing rapid experimentation at scale.
  • Airtel and SBI Securities trust Plotline for contextual, in-app engagement across journeys.

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Growth & Insights and Company News

6 month growth

-3%

1 year growth

3%

2 year growth

0%
Startup Story Private Limited
May 3rd, 2024
Plotline Secures $2.6 Million Seed Funding to Enhance Personalized App Experiences for Consumer Brands

This funding round for Plotline comes on the heels of other successful funding activities in the sector, including a $10 million Series B round for Uniqus Consultech and a $1.5 million pre-Series A round for Hyderabad-based Runo, underscoring the vibrant investment environment surrounding Indian enterprise technology startups.

Inc42
May 2nd, 2024
Plotline Bags $2.6 Mn To Personalise App Experience For Consumer Brands

Enterprise tech startup Plotline has raised $2.6 Mn in its seed funding round from early-stage VC firm Elevation Capital.

Citybiz
May 2nd, 2024
Plotline Secures $2.6M for App Customization

Plotline, a startup that enables consumer app companies to customize app experiences based on user behavior, has raised $2.6 million from Elevation Capital. Founded in 2022 by Shubham Jindal and Adarsh Tadimari, former leaders at HyperVerge, Plotline helps brands enhance app usage by making them dynamic and personalized, addressing the challenges of increasing functionality in mobile apps.

VentureBeat
May 2nd, 2024
Exclusive: No-code platform Plotline bags seed to make data-driven, dynamic apps

Since the shift in 2023, Plotline has garnered traction from over 50 global companies that cumulatively serve over 150 million end users.