Rituals
Luxury home and body products retailer
Chef de secteur
Covers part of Île-de-France plus either Normandy or Centre-Val de Loire, with frequent travel and up to four hotel nights per week.
About the job
- Significant experience managing a team, including supporting employees in the field, setting clear objectives, monitoring performance, and developing team members in a results-oriented environment.
- Strong interpersonal skills and the ability to adapt to different stakeholders and environments.
- Willingness to work in the field with frequent travel and hotel stays, up to four days per week.
- Ability to work with numbers and analyze key performance indicators, including sell-out, average basket, and market share, to manage point-of-sale performance.
- Fluency in written and spoken English at B2/C1 level; part of the recruitment process will be conducted in English.
- Manage the commercial performance of the assigned area by analyzing results and implementing concrete, relevant, and effective action plans.
- Ensure operational excellence in the field by upholding merchandising, sales ceremony, customer experience, and brand visibility standards.
- Develop local initiatives to drive sales, strengthen brand presence, and capture business opportunities in the assigned area.
- Manage, support, and develop field teams through recruitment, onboarding, objective setting, performance monitoring, coaching, evaluation, and skills development.
About the company
Rituals is a Dutch lifestyle brand that sells luxury body care, skincare, home fragrances, and related wellness products inspired by ancient traditions. Its products use natural-origin ingredients and are organized into themed collections drawn from practices like Ayurveda and Japanese Hanami. The company sells through stores, e-commerce, and partnerships with department stores, hotels, airlines, and spas, complemented by a membership program and product refills to drive repeat purchases, with in-store experiences like tea and hand massages. Its goal is to make everyday routines mindful while growing globally and pursuing social and environmental goals, including B Corp certification and a plan for 90% natural origin ingredients and refillable packaging by 2025.
Company Size
5,001-10,000
Company Stage
N/A
Total Funding
N/A
Headquarters
Amsterdam, Netherlands
Founded
2000
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Simplify's Take
What believers are saying
- Rituals reported €2.43 billion 2025 revenue on January 28, 2026.
- It plans €40 million to refit 1,500 boutiques in 30 days during August 2026.
- It is expanding in Asia, Greater China, the Middle East, and travel retail.
What critics are saying
- The €40 million 1,500-store refit disrupts operations if execution slips in August-September 2026.
- L'Occitane and Sol de Janeiro are taking travel-retail premium body-care space in 2026.
- Rituals' ritual-led moat erodes if premium wellness normalizes, turning it into a commodity brand.
What makes Rituals unique
- Rituals pairs premium body care with 11 Mind Oasis wellness experiences across Europe.
- Its 25-year brand story and B Corp status anchor distinctive mindful-luxury positioning.
- Refills, 90% natural-origin formulas, and in-store rituals deepen retention and pricing power.
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Benefits
Health Insurance
Gym Membership
Wellness Program
Commuter Benefits
Flexible Work Hours