Full-Time

Director – Marketing

Confirmed live in the last 24 hours

Fender Musical Instruments Corporation

Fender Musical Instruments Corporation

1,001-5,000 employees

Manufacturer of guitars, basses, and amplifiers

Consumer Goods
Hardware

Senior

London, UK

Required Skills
Sales
Marketing
Requirements
  • 5+ years of demonstrated experience effectively leading cross-functional marketing teams
  • 5+ years proven experience setting annual marketing plans
  • CIM (Chartered Institute of Marketing Qualified)
  • Proven history setting KPI’s and delivering highly effective marketing campaigns
  • Strong demonstrated working knowledge of 2024 digital marketing best practices
  • Successful track record working with key internal brand partners
  • Experienced leading marketing planning & execution across multiple countries and product categories
  • Excellent communication skills with senior and peer-level stakeholders
  • Experience managing external relationships including brand ambassadors and agencies
  • Experience of leading change and marketing transformation
  • Proven ability to build/manage cross-functional processes
  • Strong knowledge of best practice sales and marketing across the European marketplace
  • BS/BA in Marketing or equivalent field
  • Music Industry Knowledge and Awareness
  • European Languages
Responsibilities
  • Lead the creation of annual and rolling integrated, cross-functional, regional marketing plans
  • Lead and develop a high-performance, multi-function marketing team
  • Lead the evolution of the ideal Fender Marketing Mix for EMEA
  • Work closely with sales and product teams to optimize key product launches
  • Partner with EMEA sales, product, operations & finance counterparts for effective GTM planning
  • Communicate a clear vision to/for the EMEA marketing team
  • Lead the regional expansion of Fender’s leadership position with key consumer segments
  • Own the development and communication of regional input & insights for global planning
  • Lead, manage, and measure the marketing expenditure budget for Europe
  • Invest in developing long-term relationships with external partners
  • Demonstrate inclusive and empowering leadership to the EMEA Marketing Team
  • Be an active member of the EMEA Senior Leadership Team
Fender Musical Instruments Corporation

Fender Musical Instruments Corporation

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Fender is a prominent manufacturer of electric and acoustic guitars, basses, amplifiers, and accessories, offering a diverse product line with vintage-style pickups and sleek designs suitable for musicians of all levels. Their products cater to both beginners and professional musicians, featuring a range of technologies and designs to meet various musical needs.

Company Stage

N/A

Total Funding

N/A

Headquarters

Los Angeles, California

Founded

1946

Growth & Insights
Headcount

6 month growth

2%

1 year growth

7%

2 year growth

13%