Verizon Communications

Verizon Communications

Nationwide wireless, broadband, TV services

Senior Manager - Consumer Value Proposition Communications

Full-TimeUpdated on 9/22/2026Deadline 9/26/26
$115.5k - $201k/yr

+ Premium pay + Overtime + Shift differential + Holiday pay + Allowances + Incentives

Senior
Bachelor's
New York, NY, USA+1 more

More locations: Basking Ridge, Bernards, NJ, USA

Hybrid

Hybrid schedule requires working from home and at least three days per week in the office.

About the job

Requirements
  • A bachelor's degree or four or more years of work experience.
  • Six or more years of relevant experience, demonstrated through work and/or military experience or specialized training.
  • Experience working on complex launches.
  • Strong project management skills and the ability to work under pressure on multiple projects simultaneously while meeting deadlines and delivering consistently high-quality work.
  • Ability to build and maintain relationships with the press.
  • Willingness to travel up to 25%.
Responsibilities
  • Lead communications strategy and execution centered on the Consumer Value Proposition.
  • Define, drive, and defend the consumer narrative and ecosystem through agile storytelling.
  • Lead strategy and execution of strategic, high-profile consumer moments that deepen customer relationships and elevate Verizon as a customer-first brand.
  • Translate consumer insights and market trends into compelling narratives and story angles that resonate with target audiences and position Verizon as an industry leader.
  • Drive media strategy and execution for reaching target press that amplifies key moments and reinforces Verizon's leadership.
  • Develop and maintain relationships with journalists, social influencers, external partners, and cross-functional internal stakeholders.
  • Provide strategic counsel to executives and cross-functional teams to shape the brand narrative.
  • Manage agency partners to create and execute plans that drive business results.
  • Help protect the Verizon brand by identifying and mitigating reputational risk.
Desired Qualifications
  • A background in consumer products, technology, or marketing.
  • Strong relationships with reporters.
  • A proven track record of developing and implementing integrated communications plans that go beyond traditional public relations.
  • Exceptional written, verbal, and presentation skills.

About the company

Verizon Communications

Verizon Communications

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Verizon Communications provides wireless, broadband, and digital TV services to individuals and businesses in the United States. Its core products are mobile phone plans, home internet, and TV packages offered on subscription-based models, often bundled with devices such as smartphones and wearables. Customers choose plans that fit their needs, and Verizon sells devices and financing options to support service adoption. The company’s network runs on 5G technology to deliver faster speeds and better connectivity, with emphasis on reliable coverage. What sets Verizon apart is its focus on keeping a large, dependable network and offering personalized plans and bundles (e.g., myPlan) to fit different budgets and usage patterns, alongside ongoing innovation in services. Verizon’s goal is to provide essential, secure communication services at scale while expanding its technology offerings to attract and retain customers and stay competitive in a busy telecom market.

Company Size

10,001+

Company Stage

IPO

Headquarters

New York City, New York

Founded

1983

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Simplify's Take

What believers are saying

  • Q2 2026 generated over 550,000 mobility and broadband net additions, signaling momentum.
  • Verizon and Samsung’s September 15, 2026 AI crowd-sensing trial strengthens 6G credibility.
  • California approved Frontier integration in January 2026, unlocking fiber expansion and rural buildout obligations.

What critics are saying

  • The Supreme Court left Verizon’s $46.9 million FCC privacy fine intact on August 17, 2026.
  • Verizon continues eliminating jobs; smaller cuts followed the 13,000-role 2025 restructuring.
  • Local resistance blocks tower buildouts, including Webster’s September 1, 2026 Verizon hearing delay.

What makes Verizon Communications unique

  • Verizon’s July 2026 rebound shows 184,000 postpaid phone additions and 348,000 broadband additions.
  • Dan Schulman’s 2025 turnaround emphasizes cost cuts and fiber convergence across wireless and broadband.
  • The September 2026 Corning deal secures fiber through 2032 for AI Connect corridors.

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Benefits

Hybrid Work Options

401(k) Company Match

Paid Vacation

Parental Leave

Adoption Assistance

Tuition Reimbursement

Company News

Yahoo Finance
Sep 18th, 2026
Verizon stock surges 25% as new CEO drives turnaround with 184K customer additions

Verizon Communications has emerged as a strong performer in 2026 under new CEO Dan Schulman, who took the helm in October 2025. The stock has risen over 25% this year. In Q2 2026, Verizon reported 184,000 postpaid net phone additions, reversing year-ago losses. The company's acquisition of Frontier Communications boosted fiber broadband connections by more than 43% year over year. Verizon is targeting $5 billion in cost cuts for 2026 whilst expanding EBITDA and margins. The company is outpacing competitors T-Mobile and AT&T in operational momentum. The stock remains fairly priced or slightly undervalued, with a growing dividend supporting its investment appeal.

IT Digest
Sep 16th, 2026
Quentin Gadson appointed Director of Marketing at Verizon.

Quentin Gadson appointed Director of Marketing at Verizon. Telecommunications giant Verizon has appointed Quentin Gadson as Director of Marketing. The strategic appointment comes as the company continues to expand its 5G infrastructure, enterprise connectivity solutions, and consumer digital services across global markets. Gadson announced his new executive role via LinkedIn, expressing enthusiasm for joining Verizon's marketing leadership team. In his position as Director of Marketing, Gadson will contribute to shaping brand strategy, driving customer acquisition, and advancing market positioning across key service portfolios. Verizon operates as one of the world's largest telecommunications technology providers, delivering wireless networks, high-speed broadband, and enterprise technology services to millions of consumer and corporate clients. As the telecom sector navigates rapid shifts toward AI-enabled customer experiences, private 5G networks, and value-added digital platforms, strong marketing leadership plays a crucial role in maintaining brand equity and customer engagement. Gadson's appointment reflects Verizon's ongoing focus on bringing experienced marketing strategists into senior operational roles. His leadership is expected to support the company's broader business objectives, enhancing how Verizon communicates its network reliability, product innovations, and digital solutions to a diverse audience.

The Korea Herald
Sep 15th, 2026
Samsung, Verizon turn mobile network into AI crowd sensor.

Samsung, Verizon turn mobile network into AI crowd sensor. Published: Sept. 15, 2026 - 13:38:15 Lim Ye-jin Samsung Electronics and Verizon have tested technology that turns mobile networks into real-time crowd sensors, demonstrating a potential 6G application in a live environment. The companies deployed artificial intelligence-powered integrated sensing and communication, or ISAC, at a major international soccer fan event in Dallas in July. Samsung said it was the industry's first AI-based ISAC field trial conducted over a virtualized radio access network. ISAC is being developed as a key component of 6G, the next generation of mobile communications. The technology allows network infrastructure not only to transmit data, but also to detect movement and changes in its surroundings. During the trial, a radio unit installed on Verizon's portable Cell-On-Wheels network captured variations in signals transmitted by a commercial 5G device. Samsung's edge-AI platform analyzed the data to estimate crowd density and visualize changes on a near-real-time heat map. By identifying congested areas through wireless signals, the system could help event operators manage crowd movement, guide visitors toward less crowded facilities and deploy personnel and other resources more efficiently. Samsung said it could also detect potentially dangerous overcrowding and support public safety. Because ISAC uses variations in existing wireless signals, it can add sensing capabilities to communications infrastructure without requiring separate cameras or dedicated sensing equipment. Samsung carried out the trial using its commercial AI-powered virtualized radio access network and virtualized core network. These were integrated with an ISAC application through Network in a Server, the company's edge-AI platform. Known as NIS, the platform combines network functions with computing resources, including CPUs and graphics processing units, on a single server. This allows telecom operators to introduce new services without replacing existing network equipment or installing dedicated hardware. "This successful ISAC trial underscores how Verizon's early adoption of a software-driven, AI-powered vRAN laid a solid foundation and positioned the company at the forefront of the 6G journey," said Seol Ji-yun, executive vice president and head of product strategy at Samsung Electronics' Networks Business. [email protected]

Raycap
Sep 11th, 2026
Seattle Center Expands Connectivity with 5G.

Seattle Center Expands Connectivity with 5G. To meet growing demand for reliable wireless connectivity, Seattle Center partnered with Verizon and Raycap to upgrade its campus network, including its many high-traffic venues and public spaces. Download its exclusive case study, Seattle Center Expands Connectivity with 5G, to explore how Raycap's custom small-cell infrastructure helped deliver reliable 4G/5G connectivity ahead of major events, including the 2026 FIFA World Cup.

Yahoo Finance
Sep 8th, 2026
Verizon secures 80M miles of fibre through 2032 to fuel broadband and AI data-centre expansion

Verizon Communications has secured more than 80 million miles of Corning optical fibre for delivery between 2027 and 2032. The multibillion-dollar agreement will support Verizon's expansion to 40 million to 50 million broadband locations and its AI Connect long-haul corridors. The company generated $6.4 billion in second-quarter free cash flow on $34.3 billion of revenue. Verizon shares traded at $50.075, down slightly from the prior close and 15.73% above its $43.27 GF Value. The deal does not specify minimum annual purchases or detailed financial terms. An even distribution would provide more than 13.3 million fibre miles annually.