Full-Time

Growth Marketing Manager

Confirmed live in the last 24 hours

Kiddom

Kiddom

51-200 employees

Digital platform for K-12 education tools

Data & Analytics
Education

Compensation Overview

$80k - $140kAnnually

Senior, Expert

Remote in USA

Category
Growth Marketing
Growth & Marketing
Required Skills
Lead Generation
Hubspot
Salesforce
Google AdWords

You match the following Kiddom's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • Bachelor's degree in Marketing, Business, or a related field.
  • Proven experience in growth marketing and lead generation, preferably in the K-12 education sector.
  • Expertise in Hubspot, SalesForce, Google Ads, and Paid Social channels.
  • Strong writing skills with demonstrated success in developing and executing multi-channel marketing campaigns.
  • Proficiency in marketing analytics and data-driven decision-making.
  • Strong communication and interpersonal skills, with a focus on building relationships with internal teams and external partners.
Responsibilities
  • Develop and execute comprehensive growth marketing strategies to rapidly increase top-of-funnel leads through paid search, email campaigns, paid digital, etc.
  • Identify, evaluate, and optimize various acquisition channels to maximize lead generation and cost-effectiveness.
  • Work closely with Sales to monitor sales funnel conversions and optimize processes.
  • Routinely utilize A/B testing to ensure programs are always improving.
  • Utilize data-driven insights to analyze the performance of various marketing campaigns and initiatives.
  • Measure the success and effectiveness of growth marketing efforts.
  • Collaborate with cross-functional teams to create compelling messaging at the national, state, and local levels. Develop landing pages and promotional content to attract and engage prospects.
  • Stay updated with the latest trends and developments in the K-12 education industry and digital marketing landscape.
Desired Qualifications
  • Experience in the K-12 education field is highly preferred.

Kiddom provides a digital platform aimed at improving the teaching and learning experience for K-12 educators and school districts. The platform includes tools for curriculum planning, student assignments, assessment, and analytics. It offers both free and premium products, with the free version providing essential features and the premium version, Kiddom Academy, offering advanced analytics and reporting tools. Schools and districts can subscribe to the premium services, which helps them manage and analyze educational data effectively. The platform is accessible on iOS and Android, allowing teachers to plan and assess learning from anywhere. Kiddom's goal is to enhance educational outcomes by providing data-driven insights and improving communication between teachers and students.

Company Size

51-200

Company Stage

Series C

Total Funding

$55M

Headquarters

San Francisco, California

Founded

2015

Simplify Jobs

Simplify's Take

What believers are saying

  • Kiddom's approval as a Texas K-5 math curriculum provider expands its market reach.
  • Recent partnerships enhance Kiddom's science curriculum offerings, aligning with STEM education trends.
  • The rise of hybrid learning models increases demand for Kiddom's flexible digital tools.

What critics are saying

  • Increased competition from similar EdTech companies could impact Kiddom's market share.
  • Rapid technological changes may require continuous investment in product development.
  • Economic downturns could reduce spending on premium educational tools, affecting revenue.

What makes Kiddom unique

  • Kiddom offers a comprehensive digital platform for K-12 curriculum management and assessment.
  • The platform supports hybrid learning, enabling seamless transitions between in-class and remote education.
  • Kiddom's partnerships provide high-quality, customizable instructional materials in multiple languages.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Paid Sick Leave

Unlimited Paid Time Off

Parental Leave

Company Equity

Growth & Insights and Company News

Headcount

6 month growth

-7%

1 year growth

-2%

2 year growth

-4%
PR Newswire
Jan 9th, 2025
Kiddom Introduces Texas Math Curriculum

The New K-5 Math Curriculum Fully Aligns to the Texas Essential Knowledge and Skills (TEKS) and Texas English Language Proficiency Standards (ELP)AUSTIN, Texas, Jan. 9, 2025 /PRNewswire/ -- Kiddom , an education technology company offering K-12 core curriculum solutions, is excited to announce it has been approved as an official math K-5 curriculum provider for the state of Texas. This milestone solidifies Kiddom's commitment to providing Texas with high-quality, TEKS-aligned educational resources that empower educators and inspire students to achieve academic success.The Texas Education Agency (TEA) rigorously evaluates curriculum vendors to ensure they meet the state's high standards for educational content. Kiddom's approval means school districts across Texas now have access to its innovative curriculum platform, which seamlessly integrates content, high-quality instructional materials, and meaningful teacher-student interactions. Kiddom's digital learning environment accelerates and streamlines teachers' planning, delivery, grading, and reporting. By providing digital tools with an intuitive interface, interactive math lesson plans and data reporting on progress, teachers are given valuable time back to invest and connect with their students in the classroom

Education Week
Jun 21st, 2024
Platform Integration: What Companies Need to Get Right From the Start

In 2022, digital curriculum provider Kiddom partnered with Edlink, an organization that specializes in integrations, to weave the former company's platform into a variety of learning management systems and student information systems across school districts.

Yahoo Finance
Feb 6th, 2024
Betterlesson And Kiddom Partnership Aims To Deliver High-Quality Instructional Materials To K-12 Schools

CAMBRIDGE, Mass., Feb. 6, 2024 /PRNewswire/ -- BetterLesson, a leading provider of high-quality virtual and in-person K–12 professional learning, proudly announces a partnership with Kiddom, a paradigm shifter for equitable learning experiences and publisher of high-quality instructional resources.BetterLesson logoKiddom is revolutionary technology, providing scalable access to and implementation of high-quality instructional materials. Through partnerships with the highest quality curriculum providers with proven efficacy, Kiddom transforms paper into engaging, customizable teaching and learning experiences.This collaboration between BetterLesson and Kiddom bridges two tangential components of curriculum implementation together. By seamlessly connecting crucial aspects of teaching and professional learning on one powerful platform, the partnership enhances and streamlines the overall curriculum implementation journey."Giving teachers a textbook is not good enough. We believe in knowledge-rich professional learning pairing materials with technology designed to ease implementation," said Abbas Manjee, Kiddom co-founder and Chief Academic Officer. "The BetterLesson and Kiddom partnership enables practitioners and administrators to do justice to the instructional intent of the high quality materials adopted while applying the paradigm-shifting functionality of Kiddom to better implement."Key highlights of the BetterLesson + Kiddom partnership include:Curriculum Management for OUR Math 6-8, IM K-12 Math, EL Education K-8 Language Arts Curriculum, OpenSciEd 6-8, and Odell Education High School Literacy Program: Through BetterLesson, educators will learn how they can effortlessly customize, share, and manage curriculum on the Kiddom platform

Labster
Jan 9th, 2024
Labster Partners with Kiddom to Advance Access to Equitable Science Learning Materials

Labster partners with Kiddom to advance access to equitable science learning materials.

PR Newswire
Jan 8th, 2024
New Kiddom Partnerships Offer Districts Phenomenon-Based Science Curricula For Grades 6-12 In English And Spanish

SAN FRANCISCO, Jan. 8, 2024 /PRNewswire/ -- Kiddom , a paradigm-shifter for equitable learning and publisher of high-quality instructional materials, announces new partnerships with four esteemed science providers to create powerful, high-quality learning experiences for grades 6-12. These additions are the first of Kiddom's core curriculum expansion for 2024.Kiddom's new solutions are:Available nationally with 100% alignment to Next Generation Science Standards (NGSS)Available in state-specific editions to meet Texas , Florida , and Tennessee standards, , and standards Digitally accessible with complementing print additionsOffered in English and Spanish for grades 6-12"Kiddom is committed to providing only the highest caliber of science curricula to positively impact student outcomes and create rich classroom experiences," said Ahsan Rizvi, CEO and co-founder of Kiddom. "We achieve this by working exclusively with organizations dedicated to evidence-informed practices with proven efficacy. As such, we are exceptionally pleased to announce partnerships with OpenSciEd, OpenStax, Labster, and Slooh."OpenSciEd | Grades 6-8Kiddom will publish OpenSciEd – rated All-Green by EdReports. OpenSciEd is a core curriculum where students engage in science exploration through phenomenon-based, three-dimensional units that prioritize understanding and sensemaking