Luxury Dealer Business Manager

Overview

Lutron is seeking a Senior Business Development Manager -  to join our Luxury Business Unit in London, driving growth and strengthening our presence in the premium residential market. In this role, you will be responsible for building and scaling a differentiated luxury dealer business outside North America across a diverse set of international markets with varying maturity, channel structures, and customer expectations.

You will define where and how Lutron competes in priority international luxury residential markets, elevate dealer capabilities, and scale a premium channel model that delivers profitable growth, exceptional customer experiences, and long‑term brand loyalty. This role plays a critical part in shaping Lutron’s luxury strategy globally, ensuring our partners are equipped to represent the brand at the highest level and deliver world‑class outcomes for homeowners, designers, and integrators.

Responsibilities

• Lead the strategy, growth, and execution of Lutron’s Luxury Dealer business across international 100V and 230V markets, ensuring alignment with global Luxury Business Unit objectives.

• Define market priorities and translate them into actionable annual and multi‑year business plans that drive sustainable, profitable growth.

• Develop and scale the international luxury dealer model, including partner segmentation, recruitment, onboarding, enablement, and ongoing productivity improvement.

• Drive cross‑functional alignment and execution across sales, marketing, product/portfolio, service, training, operations, and finance within a matrixed global organization.

• Shape international go‑to‑market strategies that reflect differences in market maturity, voltage environments, installation norms, dealer structures, and customer expectations.

• Represent international luxury dealer needs into product, portfolio, and launch planning to ensure readiness, relevance, and growth across priority regions.

• Establish operating rhythm, performance metrics, and business visibility to track growth, channel health, execution effectiveness, and emerging risks.

Qualifications

• Minimum 10 years of experience in channel leadership, sales leadership, or go‑to‑market strategy, ideally within luxury residential, hospitality, or project‑based solution environments.

• Proven success building or scaling channel‑driven businesses, including dealer, distributor, or partner networks across multiple international markets.

• Demonstrated ability to lead across complex, multi‑country, matrixed organizations, influencing cross‑functional teams and senior stakeholders.

• Enhanced business planning, analytical capability, and commercial judgment, with experience developing multi‑year growth strategies.

• Excellent written and verbal communication skills, with the ability to engage and influence senior decision‑makers across functions and geographies.

• Willingness to travel 25–50% to support partners, customers, and market development across priority regions.

• Experience in premium residential technology (lighting controls, shading, building automation) preferred; existing relationships in luxury residential or hospitality development are an advantage.

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Lutron Electronics’ position as the worldwide leader in innovative lighting control and shading solutions has enabled consistent, annual growth. Our company has cultivated a reputation of unsurpassed quality, a broad range of technologies and product offerings, and a strong commitment to servicing our worldwide customers. This has allowed the company to invest in developing new technologies and services, expand our technical capabilities and global presence, and to find and retain the best talent.  Build your career with Lutron where you will enjoy competitive compensation and benefits while exploring many options for continued growth and education. Make a difference every day in our dynamic, people-centric, technology-driven organization. For more information, view our website at www.lutron.com.

Lutron Electronics is an Equal Opportunity – Affirmative Action – Employer. We welcome qualified, motivated applicants regardless of race, color, religion, sex, national origin, age, disability or genetics

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