Full-Time
Senior Software Engineer
Applied AI
Posted on 1/5/2026
Evertune
11-50 employees
AI-driven brand monitoring & insights platform
Compensation Overview
$140k - $200k/yr
Seattle, WA, USA
Hybrid
Hybrid: 2–3 days per week in Seattle office.
 Software Engineering (1) |
|---|
- Must be authorized to work in the United States without visa sponsorship
- 7+ years of experience building resilient, performant, and scalable backend systems for user-facing or B2B products
- Expertise in Python or similar and distributed systems
- Strong database design skills (MongoDB or similar)
- Proven experience integrating with third-party APIs at scale
- Proficiency with cloud platforms (preferably Google Cloud Platform), observability tools, and continuous integration/continuous delivery workflows
- Excellent communication and leadership-influence skills
- Must be able to work in our Seattle office 2–3 days per week (hybrid model)
- Architect, build, and maintain scalable backend infrastructure in Python
- Design resilient APIs, optimize data pipelines, and ensure system reliability
- Help integrate and test data from third-party APIs, including LLM providers like OpenAI and Anthropic
- Debug and troubleshoot issues across the stack to ensure reliability and performance
- Integrate with major AI APIs, managing performance, cost, and observability
- Influence long-term technical direction and backend architecture
- Mentor junior and mid-level engineers through code reviews and coaching
- Collaborate across the stack to ship product features quickly and reliably
- Experience with generative AI, LLM APIs, or ML infrastructure
- Currently using LLMs to boost engineering workflows
- Familiarity with message queues or event-driven systems
- Prior startup or high-growth company experience
Evertune AI operates in brand monitoring and analytics, focusing on how artificial intelligence perceives and interacts with brands. The platform analyzes content to determine brand preferences as interpreted by AI models, providing clients with AI-driven consumer insights and competitive benchmarking to inform marketing strategies. It uses a subscription-based model, offering ongoing access to detailed reports, analytics, and updates. Compared to competitors, Evertune AI provides a unique perspective on brand perception through the lens of AI, addressing brands that rely on AI for consumer engagement and market analysis. Its goal is to help brands understand AI-driven insights and position themselves effectively in digital advertising and content strategy.
Company Size
11-50
Company Stage
Series A
Total Funding
$19M
Headquarters
New York City, New York
Founded
2024
Simplify's Take
What believers are saying
- ChatGPT's 800 million weekly users create massive GEO demand for enterprise brands.
- 12% of AI users click cited sources, fueling Partner Connect retargeting revenue.
- Trusted by athenahealth, WPP, Miro, Canada Goose after $20M funding in 2024.
What critics are saying
- Perplexity AI's built-in GEO tracking erodes Evertune's monitoring edge in 3-6 months.
- OpenAI's ChatGPT Shopping bypasses Shopping Intelligence within 6-12 months.
- The Trade Desk launches in-house GEO suite, poaches athenahealth and WPP in 12-18 months.
What makes Evertune unique
- Evertune pioneers Generative Engine Optimization with Topic Relevance and Brand Relevance metrics.
- Launched Shopping Intelligence January 14, 2026, tracks ChatGPT product recommendations.
- Partner Connect integrates with impact.com, Index Exchange, and The Trade Desk for AI retargeting.
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Benefits
Medical/Dental/Vision Coverage
Competitive Equity
Generous Paid Time Off
Commuter Benefits
Growth & Insights and Company News
6 month growth
↑ 0%1 year growth
↑ 0%2 year growth
↑ 0%Evertune releases Beginner's Guide to Generative Engine Optimization, helping enterprise brands increase AI visibility. Feb 28, 2026, 17:00 ET The AI marketing platform's new resource gives enterprise marketers a practical foundation in GEO, answer engine optimization, and AI-driven brand visibility - and a roadmap for getting recommended by ChatGPT, Claude, Google AI Overviews, and more NEW YORK, Feb. 28, 2026 /PRNewswire-PRWeb/ - Evertune, the AI marketing platform that specializes in generative engine optimization for enterprise brands, today released A Beginner's Guide to Generative Engine Optimization, a comprehensive free resource for marketing leaders seeking to improve their brand's visibility across AI search platforms and answer engines. The guide is available at no cost at evertune.ai/resources/a-beginners-guide-to-geo. AI tools like ChatGPT, Google AI Overviews, Claude, and Gemini have become primary discovery channels for consumers and enterprise buyers alike - with ChatGPT alone now serving over 800 million weekly users. When someone asks an AI chatbot for a recommendation, the brands that appear in those answers have a compounding competitive advantage. Generative engine optimization, or GEO, is the discipline that helps brands to get cited, recommended, and surfaced by generative AI engines. Answer engine optimization, or AEO, extends this to AI assistants that respond to direct questions with synthesized answers rather than a list of links. "Enterprise brands that want to improve their performance in generative AI outputs need a clear strategy - not just for GEO, but for answer engine optimization and AI visibility broadly," said Jaclyn Ranere, CMO of Evertune. "This guide gives marketing leaders the foundation to understand how AI engines choose which brands to surface, and the practical steps to become one of them. The brands that establish authority in AI search now will be extraordinarily difficult to displace later." What the Guide Covers Structured around seven practical steps, the guide walks enterprise marketers through a concrete process for improving AI search visibility and discoverability. It covers how to make content AI-readable, how to add the kind of quotable, fact-dense information that generative AI engines choose to cite, and how to signal content freshness to AI systems using RAG (Retrieval-Augmented Generation) - which prioritize recently updated content for fast-moving topics. The guide dedicates significant attention to answer engine optimization, explaining how brands can improve their presence in AI assistants that synthesize direct answers rather than surfacing links. It introduces seven categories of content gaps that cost brands citations - definition gaps, comparison gaps, process gaps, context gaps, depth gaps, recency gaps, and intent gaps - and provides methodologies for finding and closing them before competitors do. On measurement, the guide is direct: traditional SEO metrics don't capture AI visibility. It outlines the metrics that matter in GEO - brand mention rate, citation frequency, competitor comparison, and topic coverage - and details both free manual testing methods and platform-based approaches for tracking AI performance at scale. It also addresses the relationship between GEO and SEO directly: the two disciplines are complementary, and the brands best positioned for AI-driven discovery are those running both in parallel. Recently cited by The New York Times in a discussion of how AI chatbots have become a new kind of influence engine, Evertune is purpose-built for enterprise brands that treat AI search as a measurable marketing channel. About Evertune Evertune is the Generative Engine Optimization (GEO) and answer engine optimization platform that helps enterprise brands improve visibility in AI search. Evertune gives marketers statistically significant brand monitoring and competitive intelligence across leading AI platforms - including ChatGPT, Perplexity, Google AI Overviews, and Microsoft Copilot - combined with data-driven content creation tools and distribution partnerships to increase AI discoverability. Evertune's platform is purpose-built for AI search as a marketing channel. Trusted by enterprise brands including athenahealth, WPP, Miro, and Canada Goose. Founded in 2024 in New York City by early team members of The Trade Desk, Evertune has raised $20M in funding from leading adtech and martech investors. Learn more at www.evertune.ai Media Contact SOURCE Evertune
Evertune announces AI Retargeting through new partnerships with Index Exchange and The Trade Desk. Feb 11, 2026, 14:56 ET Evertune launches AI Retargeting through partnerships with Index Exchange and The Trade Desk, enabling marketers to reach AI users on the publishers cited in AI recommendations - even when their brand isn't mentioned in the answer. NEW YORK, Feb. 11, 2026 /PRNewswire-PRWeb/ - Evertune, the leading Generative Engine Optimization (GEO) and AI marketing platform, today announced the expansion of Partner Connect into programmatic advertising through integrations with Index Exchange and The Trade Desk. Marketers will be able to activate AI retargeting campaigns on the publishers that influence AI responses. With these new integrations, Partner Connect will show brands which AI-cited sources are available for programmatic advertising through Index Exchange or The Trade Desk, enabling marketers to launch AI retargeting campaigns on premium publishers at scale. Why AI Retargeting Matters After receiving AI recommendations, 12% of users click through to cited sources to verify information and compare options (Gener8, a global panel of fully consented, real-user GenAI interactions and browsing journeys). AI retargeting puts brands in front of users when they land on publishers that influence AI responses, reaching potential buyers at a crucial moment in the customer journey. "We're connecting the dots between AI visibility intelligence and media activation," said Brian Stempeck, CEO of Evertune. "Through Evertune, marketers know which publishers are shaping AI recommendations in their category. With Partner Connect, they can turn that intelligence into action by running programmatic ad campaigns on those exact sources." Index Exchange, one of the largest independent supply-side platforms, and The Trade Desk, the largest independent demand-side platform, both provide marketers with access to premium publisher inventory at scale. Many of the publishers that AI models cite most frequently make their ad inventory available through these platforms. "As AI changes how people discover and evaluate products, the role of premium publishers becomes even more critical," said Marybeth McGaugh, Chief Customer Officer at Index Exchange. "Our collaboration with Evertune ensures that marketers can activate on high-quality inventory across Index Exchange with the transparency, trust, and scale they expect." This announcement builds on Evertune's December 2025 launch of Partner Connect with impact.com and PartnerStack for affiliate marketing. The company plans to announce additional distribution partnerships in the coming months. About Evertune Evertune is the Generative Engine Optimization (GEO) and AI marketing platform that helps leading enterprise brands improve visibility in AI search by analyzing responses at scale and delivering actionable insights. With data-driven content creation and distribution strategies to increase AI discoverability, Evertune's platform is purpose-built for AI search as a marketing channel. Founded by early team members of The Trade Desk and headquartered in New York City, Evertune has raised $20M in funding from leading adtech and martech investors. www.evertune.ai Media Contact SOURCE Evertune
Evertune launches Shopping Intelligence to track brand visibility in ai-powered product recommendations. News provided by. Evertune Evertune announces Shopping Intelligence to track and optimize product visibility in ChatGPT shopping results NEW YORK, jan. 14, 2026 /prnewswire-prweb/ - Evertune launches Shopping Intelligence to track brand visibility in ai-powered product recommendations. NEW YORK, January 14, 2026 - Evertune, the leader in Generative Engine Optimization (GEO), today announced Shopping Intelligence, a new capability that tracks how AI models recommend products and translates raw data into actionable optimization strategies. As ChatGPT increasingly surfaces product recommendations with direct purchase links, Shopping Intelligence gives brands the metrics and context needed to compete in this emerging discovery channel that bypasses traditional search entirely. When users ask ChatGPT product questions like "what's the best espresso machine under $200," ChatGPT displays product cards with prices, reviews, and purchase links - showing three to five products rather than ten blue links. Shopping Intelligence captures these AI-powered shopping experiences to show brands when their products appear, how visible they are compared to competitors, and which retail partners drive the most AI discovery. "Shopping recommendations in ChatGPT represent a fundamentally new channel where consumers never see traditional search results - they see a curated set of products with a clear path to purchase," said Brian Stempeck, CEO of Evertune. "Shopping Intelligence doesn't just show brands where they stand, it tells them exactly what to do about it. Which products to promote, which content gaps to fill, which retail partnerships to strengthen. That's what makes this intelligence actionable." Shopping Intelligence helps brands answer four strategic questions and act on the answers: * How often does AI consider consumers ready to buy in your category? Track Shopping Trigger Rate to benchmark your category's purchase intent and identify opportunity size. * When AI shows shopping options, do your products appear? Monitor Shopping Visibility to measure competitive performance and prove optimization impact over time. * Which retail partners give you the most AI visibility? Identify which partnerships drive discovery and where distribution gaps exist. * How does your pricing compare to competitors, according to AI? See the price ranges and averages AI displays for your products versus competitors, revealing pricing perception gaps and retailer inconsistencies. Beyond metrics, Shopping Intelligence reveals the "why" behind AI recommendations. When ChatGPT recommends bluetooth headphones for battery life but never for sound quality, brands know exactly where their messaging needs strengthening. When a major retail partner is missing from recommendations, brands can investigate and fix it. When certain topics consistently trigger shopping experiences, brands can align their content strategy accordingly. Product and Retailer Intelligence That Drives Decisions Shopping Intelligence provides detailed analysis of every product ChatGPT recommends, including visibility scores, pricing data, and review ratings. The Product Analysis shows which specific products AI favors, which topics trigger recommendations, and which retail partners feature each product - giving brands a complete view of their AI shopping presence and competitive pricing landscape. The Retailer Analysis reveals which retail partners appear most frequently in shopping recommendations, helping brands prioritize partnerships and optimize product information where it matters most for AI visibility. All data is exportable and filterable by product, retailer, AI model, topic, or specific prompt, enabling brands to identify patterns and take targeted action. Shopping Intelligence is available now within the Evertune platform. The feature currently tracks ChatGPT, with support for additional AI models planned as they introduce shopping functionality. About Evertune Evertune is the Generative Engine Optimization (GEO) & AI marketing platform that helps brands improve visibility in AI search. Evertune gives marketers statistically significant brand monitoring and competitive intelligence, combined with data-driven content creation tools and distribution partnerships to increase AI discoverability. Evertune's platform is purpose-built for AI search as a marketing channel. Founded in 2024 in New York City by early team members of The Trade Desk, Evertune has raised $20M in funding from leading adtech and martech investors. Jaclyn Ranere, Evertune, 1 212-464-8130, [email protected], https://www.evertune.ai SOURCE Evertune
Introducing Partner Connect: Evertune and impact.com partner to bridge AI intelligence and affiliate action. Evertune AI, Inc. is excited to announce Partner Connect with impact.com as its inaugural partner - bringing together Evertune's AI visibility intelligence with impact.com's network of over 1 million partnerships. For the first time, marketers using both Evertune and impact.com can run affiliate campaigns with the publishers that most influence AI models. From intelligence to execution in one click. Through Partner Connect, marketers can push prioritized source lists directly from Evertune to impact.com's platform - no manual exports, no coordination headaches, no delays. The workflow is simple. Evertune identifies the sources within a category that are most influential to AI but don't mention your brand. These are considered "Opportunity" domains. Marketers can then push these sources directly from Evertune to impact.com to activate affiliate campaigns targeting those exact publishers. Why impact.com as its launch partner. AI models learn from publisher content across the web - and affiliate publishers are among the most frequently cited sources in AI responses. Reviews, comparisons, recommendations and editorial content from affiliate sites shape how AI models understand categories and recommend brands. impact.com manages partnerships with publishers that consistently appear in AI-generated recommendations. By integrating Evertune's intelligence with impact.com's publisher network, brands can systematically increase their presence on the sources that educate AI models. What's next: building out its partnerships. impact.com is its launch partner, but this is just the beginning. Partner Connect is designed as a growing marketplace of platforms that help brands take action on AI visibility insights. The goal: create a complete ecosystem where AI visibility insights seamlessly connect to every channel that can influence brand presence in AI responses. Ready to see how Evertune and impact.com can transform your affiliate strategy? Book a demo to learn more about Partner Connect.
Evertune launches Topic Relevance and Brand Relevance: new metrics reveal which content sources actually influence AI's brand perceptions. New metrics reveal which content sources influence AI brand perceptions, helping you prioritize partnerships. NEW YORK - December 10, 2025 - Evertune, the Generative Engine Optimization (GEO) and AI marketing platform that helps brands improve visibility in AI search, today announced the launch of Topic Relevance and Brand Relevance, breakthrough metrics that measure the influence of each source URL on AI's perception of brands and categories. This solves a critical challenge facing marketers: knowing which content partnerships and placements will actually move the needle in AI-powered search results. The citation frequency trap. As AI models increasingly shape consumer decisions by synthesizing information from hundreds of sources, brands struggle to prioritize their content strategy investments. Traditional citation tracking focuses on source frequency: counting how often sources appear in AI responses. But AI models are more nuanced and require a different method to identify influential sources. AI models first synthesize information from multiple sources to form their response through a process called Retrieval Augmented Generation (RAG), then select which sources to cite next to an answer. The sources that appear most frequently in citations aren't necessarily the ones that shaped the answer. "Without prioritization, marketers are left guessing which partnerships matter, where to invest, and which placements drive real AI visibility," said Ed Chater, COO at Evertune. "We've now eliminated the guesswork by revealing which sources shape AI's understanding of your brand and category, and where your biggest untapped opportunities lie to influence AI's perception of your brand." In a recent Evertune analysis of "best designed luxury SUVs": * The most frequently cited source ranked only 33rd in actual influence on AI responses * The 48th most-cited source was the #1 most influential in shaping AI responses Topic Relevance and Brand Relevance prevents marketers from chasing high-mention sources while missing the content that actually drives AI perception. The solution. With this new release, Evertune goes beyond citation tracking to identify the most influential sources on AI models. By analyzing how frequently the category, topic, and brand appear within a source's content, and the brand sentiment, Evertune provides three key metrics: Topic Relevance measures how much a source influences AI's understanding of a category and topic. For example, how influential is the source on AI's understanding of comfortable luxury SUVs? Brand Sentiment measures whether the source portrays a brand in a positive, neutral, or negative way. Brand Relevance measures how much a source influences AI's understanding of a brand within that category and topic, weighted by Brand Sentiment. For example, how influential is the source on AI's understanding of Porsche as a comfortable luxury SUV? Together, these metrics answer three critical questions: * Which sources shape AI's understanding of my category? * Which sources already associate my brand with key benefits? * Where are my biggest untapped opportunities? Actionable insights. From these insights, Evertune organizes sources into two strategic categories that drive immediate action: * Strength URLs: Influential sources that speak positively about your brand. Double down where you're winning. * Opportunity URLs: Influential sources that don't mention your brand. Your highest-ROI targets for partnerships. The result: A clear, data-driven roadmap for where to focus your content strategy. Watch this video to learn more. The addition of Topic Relevance and Brand Relevance to Evertune's AI marketing platform empowers brands with clear action steps to improve their discoverability in AI search. Book a demo to explore how Evertune can help you prioritize your partnerships and content placement to optimize AI visibility. About evertune. Evertune is the Generative Engine Optimization (GEO) & AI marketing platform that helps brands improve visibility in AI search. Evertune analyzes over 1 million AI responses monthly per brand across all major LLMs to give marketers statistically significant brand monitoring and competitive intelligence. With data-driven content creation and distribution strategies to increase AI discoverability, Evertune's platform is purpose-built for AI search as a marketing channel. Founded in 2024 in New York City by early team members of The Trade Desk, Evertune has raised $19M in funding from leading adtech and martech investors. For more information, visit evertune.ai.