At Expedia Group, we help travelers explore the world, one journey at a time. As a global travel company powered by passionate people, trusted partnerships, and leading technology, we connect travelers, partners, and advertisers through our consumer brands, B2B network, and travel advertising business.

Here, you'll do meaningful work that helps millions of people discover, book, and experience travel with more ease, confidence, and joy. Our five Behaviors-Traveler First, Think Big, Operate with Excellence, Ownership Mindset, and Succeed Together-help foster a supportive environment where people can grow their careers and have the flexibility, benefits, and support to do their best work. Join us and build for travelers everywhere.

*please kindly include a link to your portfolio in your application

About the role

We're looking for a senior, hands-on Principal Designer to set the standard for design across three of the world’s biggest travel brands: Expedia, Hotels.com and Vrbo. A hybrid creative thinker who moves fluidly between design and motion, you will shape how our travellers see and feel our brands and raise the bar for design everywhere they show up.

In this position, you will own the depth and quality of our craft and help shape the studio's creative direction. You will push our brands to be bolder and more distinctive, balancing precision with speed across a fast-moving, high-volume studio. You will also be at the forefront of what’s next, exploring how generative AI and emerging tools can unlock new creative possibilities for our brands.

Reporting to the Creative Director, you will bring strong taste and systems thinking to the frameworks that keep the studio ahead of a fast-changing creative landscape. Above all, you will help build a culture where craft and great ideas come first, and creative innovation thrives.

In this role, you will

Start with the idea. Bring an ideas-first, conceptual approach to every brief, turning strategy and business goals into compelling brand narratives with strong storytelling.

Lead through craft. Create world-class design and motion across campaign, brand, commercial and retail work, taking ideas from first concept through to final delivery.

Shape the creative point of view. Help define the studio’s visual direction and the standard of craft across every brand touchpoint, with a clear view on where AI adds value and what should stay human.

Own the brand’s visual identity. Evolve and safeguard the identity systems, guidelines and playbooks that keep Expedia, Hotels.com and Vrbo distinctive and consistent wherever they show up.

Build systems the studio can use. Create reusable templates, toolkits and workflows, including generative and AI-driven ones, that help the team make on-brand work faster and at scale.

Mentor and inspire. Coach and develop designers and motion designers through hands-on collaboration and give craft direction to freelance and agency partners on specialist work.

Partner with senior stakeholders. Present and champion creative work with senior leaders, and collaborate closely with integrated marketing, product and teams across the business.

Push the craft forward. Test and pilot new tools, formats and creative technologies, and bring the best of them into the studio’s roadmap.

Experience and Qualifications

7+ years in design, with significant experience at a senior level in an in-house brand studio, agency or design consultancy

A portfolio that shows exceptional craft and range across brand identity, campaign and digital work

Strong motion design skills, and an understanding of how motion shapes an identity

Hands-on experience with generative and AI creative tools such as Comfy, Weave, Midjourney, Flora, Adobe Firefly or Runway

A strong understanding of brand systems and how to keep work consistent at scale

Experience presenting creative to senior stakeholders

The ability to balance creative ambition with deadlines, budget and business priorities

Nice to have experience

Comfort with code to build or customise generative tools and pipelines

Experience fine-tuning or training generative AI models for design

Experience working with product and UX design teams on design systems

Experience in a large, multi-brand or global organisation

Award-winning or widely shared design work

If this sounds like you, we'd love to see your work.

Accommodation requests

Expedia Group is committed to providing an inclusive and accessible recruiting experience. If you need an accommodation or adjustment due to a disability during the application or recruiting process, please submit a request athttps://expedia.service-now.com/askeg?id=job_accommodation.

About Expedia Group

Expedia Group includes three flagship consumer brands - Expedia, Hotels.com, and Vrbo - along with a leading B2B travel business and travel advertising offerings. Across our brands and business, we help travelers explore the world with confidence and ease.

Important notice

Employment opportunities and job offers at Expedia Group will always come from Expedia Group's Talent Acquisition and hiring teams. Never share sensitive personal information unless you are confident of the recipient. Expedia Group does not extend job offers via email or messaging tools to individuals with whom we have not made prior contact. Our email domain is @expediagroup.com. The official place to find and apply for roles is https://careers.expediagroup.com/jobs/.

Equal Opportunity

Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.

About the company

Expedia Group runs online travel brands such as Expedia, Hotels.com, and Vrbo, where people book hotels, vacation homes, flights, and rental cars, and it supplies the same travel to other companies. Its Expedia site was one of the first online travel agencies, letting people compare and book flights and hotels on the web without calling a travel agent. Travelers search and pay through its apps and websites, while partners such as airlines and banks plug its hotel and flight listings into their own booking sites. Expedia earns commissions and markups on bookings and sells advertising to hotels and other travel companies. It began in 1996 as a division of Microsoft and is based in Seattle, Washington.

Company Size

10,001+

Company Stage

IPO

Headquarters

Seattle, WA

Founded

1996

Get referred to Expedia Group

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Simplify's Take

What believers are saying

Selling through other companies drives growth: B2B bookings rose 21% in Q2 2026, versus 8% at Expedia's own sites.
Stock grants beat its biggest rival's: Expedia shares rose 27% in the year to October 2026, while Booking's fell 22%.
AI skills are in demand: Expedia's San Jose hub had about 100 of 300 seats open in August 2026.

What critics are saying

AI agents threaten its middleman role: shares fell 7% on September 23, 2026, after Meta's Muse showed direct hotel booking.
Cuts keep coming: Expedia laid off 162 Seattle-area staff in January 2026 and filed in September to cut 58 more.
Booking books nearly three times as many stays: 325 million room nights in Q2 2026, versus Expedia's 111.5 million.

What makes Expedia Group unique

Tens of thousands of companies sell its trips: Expedia's B2B arm supplies 75,000 partners and 200,000 travel advisors.
Half the company builds software: about 8,000 of Expedia's 16,000 staff, including 5,000 engineers, work in product and technology.
Vrbo, its vacation-home brand, rents only whole homes: unlike Airbnb, it bans listings with living space shared with hosts.

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Benefits

Paid Vacation
Parental Leave
Hybrid Work Options
Professional Development Budget

Company News

Yahoo Finance

Oct 31st, 2026

Expedia launches 30+ AI tools as analysts forecast $2.9B earnings by 2029

Expedia Group has launched more than 30 AI tools across Expedia, Hotels.com, and Vrbo. They include natural language search, itinerary planning, flexible trip bundling, and an AI Voice Agent, plus revamped loyalty benefits for One Key members. It also introduced autonomous onboarding, which lets hotels list on Expedia Group directly from their existing connectivity software. Analysts expect revenue growth of 6.8% a year over the next three years. They forecast earnings of $2.9 billion by about 2029, up from $2.0 billion today, on revenue of $19.1 billion. Risks include weaker consumer travel demand and rising competition from direct channels and AI-enabled rivals.

ShortTermRentalz

Oct 30th, 2026

Vrbo adds AI search and deferred payment option.

Vrbo adds AI search and deferred payment option. Reading Time: 2 minutes US: Expedia Group has expanded its use of artificial intelligence across Vrbo, introducing natural-language property search and an AI voice assistant alongside a forthcoming deferred-payment option. Vrbo's Natural Language Search allows travellers to describe the type of vacation rental they need in their own words instead of relying only on conventional filters. The technology is designed to understand more detailed group requirements, such as requests for a beachfront property with a well-equipped kitchen and outdoor gathering space. It can also explain why particular homes match the search. Natural-language search is available through Vrbo's US English website and app experience. Vrbo has also introduced an AI-powered voice assistant capable of responding to common support requests. Calls can be transferred to a human agent with the conversation history retained, reducing the need for travellers to repeat information. A Reserve Now, Pay Later option is due to launch on eligible properties, allowing guests to confirm a reservation with no payment taken at the time of booking. Travellers must provide a payment card and will pay the full cost closer to the stay. Expedia Group said the option would give group organisers more time to confirm attendees and collect contributions towards the booking. Vrbo's updated arrival experience will also bring check-in information, access codes, directions and house rules together within one section of the platform. The features form part of Expedia Group's autumn product release, which includes more than 30 additions across Vrbo, Expedia and Hotels.com. Expedia has introduced a conversational activity planner that recommends bookable activities based on the traveller's itinerary and preferences. Its Property Expert tool answers questions using listing information, guest reviews and reservation details. Hotels.com has expanded its AI comparison tool, allowing travellers to compare shortlisted properties through plain-language summaries and ask follow-up questions about their options. Shilpa Ranganathan, chief product officer at Expedia Group, said: "We're building AI-powered experiences across our brands that help travellers make informed decisions, give them flexibility and value and personalise every step of their trip." The Vrbo launch follows wider investment by major accommodation platforms in conversational search, which could change how vacation rentals are discovered by moving beyond fixed filters towards more detailed descriptions of guest needs. Highlights. * Vrbo has launched natural-language vacation rental search. * Travellers can describe detailed property and group requirements in their own words. * The search tool is available through Vrbo's US English website and app. * Vrbo has added an AI voice assistant with transfers to human support. * Reserve Now, Pay Later will allow eligible homes to be booked with no upfront payment. * Vrbo has also consolidated key arrival information within its platform. * The changes form part of more than 30 Expedia Group product updates.

Skift

Oct 28th, 2026

Vrbo launches Reserve Now, Pay Later - with a twist on Airbnb's approach.

Vrbo launches Reserve Now, Pay Later - with a twist on Airbnb's approach. October 28th, 2026 at 5:00 PM EDT Vrbo on Wednesday launched a feature that lets travelers reserve eligible vacation rentals with no money due at booking, adopting a payment option that Airbnb has credited with lifting its business since it launched last year. The Reserve Now, Pay Later option is part of an Expedia Group fall product release covering more than 30 new and enhanced features across Expedia, Hotels.com and Vrbo. Expedia says it will also help group planners confirm who is coming, collect contributions and manage the cost of the whole stay. The feature is live on Vrbo's website and will roll out to the Vrbo app over the coming weeks, Expedia said. What Airbnb Learned Airbnb launched Reserve Now, Pay Later for U.S. domestic stays in August 2025 and expanded it globally in February. The option is available on listings with flexible, moderate, limited or firm cancellation policies. Airbnb charges guests the full amount eight days before the free cancellation window close Dennis Schaal is Skift's executive editor. As a reporter, he covers online travel and short-term rentals for Skift. Schaal has written oral histories of online travel, Booking.com and short-term rentals.

MarketScreener

Oct 28th, 2026

Expedia Group launches ai-powered tools and services across Expedia, hotels.com, and Vrbo.

Expedia Group launches ai-powered tools and services across Expedia, hotels.com, and Vrbo. Published on 10/28/2026 at 05:00 pm EDT S&P Capital IQ Expedia Group introduced more than 30 new and enhanced features across Expedia, Hotels.com, and Vrbo to make it easier for travelers to plan, book, and manage their entire trip. Natural Language Search lets travelers find their ideal stay by describing it in their own words. A major visual upgrade to Expedia creates a personal experience tailored to each traveler. Expedia?s Activity Planner helps travelers build an itinerary around activities, restaurants, and events that match their interests. Hotels.com AI Compare refines shortlisted properties through side-by-side comparison. AI Voice Agent on Vrbo gives travelers access to tailored and efficient customer support. Reserve Now, Pay Later on Vrbo lets travelers book a vacation rental and pay for it closer to the stay. Expedia?s refreshed homepage brings relevant recommendations, deals, recent activity, and useful next steps together in a richer, more visual experience that responds to travelers? needs at every stage of their journey. Bundling flights, stays, and cars is still the best way to unlock savings, and now packages bend to fit complex trips travelers want. Travelers can fly into one city, stay in another, and add a hotel or rental car only for the days they need. The conversational Activity Planner turns that list into tailored activity, restaurant, and event options that travelers can quickly save, book, or later add to an itinerary. Property Expert allows travelers to ask specific questions about a property? before or after booking? and receive AI-powered answers grounded in property details, guest reviews, and their own reservation, helping them decide on a stay or confirm what it includes. Multi-room booking makes it easier to find and book multiple room types that fit everyone?s needs, pay for them together, and manage in one itinerary. An interactive map lets travelers explore neighborhoods, see family-relevant details? like beaches, playgrounds, and restaurants? and find properties in the right area for their trip. All One Key members can get a discount on CLEAR+, surfaced right after they book a flight. Gold and Platinum One Key members and up to nine travelers in their party can receive complimentary airport lounge access or OneKeyCash when an eligible flight is delayed 90 minutes or more. Gold and Platinum members who book eligible flights in the Expedia app can also receive free One Key Price Drop Protection. Hotels.com?s enhanced AI Compare experience lets travelers compare shortlisted properties in one place. It delivers personalized, plain language comparisons based on expressed interests that matter most, such as location, amenities, price, and policy details, and lets travelers ask follow-up questions to better understand the trade-offs between options. The homepage adapts to the type of trip you booked (work or leisure), surfacing the most useful next step on the Hotels.com homepage, bringing links to manage a booking quickly, or when nearing the end of a trip, options to extend the stay or access receipts for easy work trip expensing. Additional Hotels.com experiences include Natural Language Search, Loved by Guests and Business Shopping Experience, and enhancements to Property Expert. Vrbo?s Natural Language Search lets group planners describe specific needs in their own words? such as a beachfront home in Hawaii with a well-stocked kitchen and outdoor gathering space? instead of piecing it together through traditional filters. Vrbo?s search goes beyond keywords to understand complex group-trip needs and explain why each home is the right fit. Reserve Now, Pay Later will allow travelers to reserve eligible homes with $0 due at booking, giving group planners flexibility to confirm who is coming, collect contributions, and manage the cost of the entire stay. The enhanced Arrival Experience brings key information for a stay into one place, including check-in and checkout times, door codes, directions, and house rules, so groups can prepare for arrival without searching through multiple messages. Support is available faster through a conversational voice experience that can handle common requests and connect to a human agent when needed with the call context they need to help, reducing repetition and moving the call forward more efficiently. Additional Vrbo experiences include smarter savings for travelers who book early or stay longer through Monthly, Weekly, and Early Booking deals. Travelers can also grab Last-Minute deals, and on select stays, Stacked Savings apply for even more value. Member Prices are available to those who sign in. (C) S&P Capital IQ - Business Wire - 2026

WiT (Web in Travel)

Oct 21st, 2026

Expedia Group launches Autonomous Onboarding, the first phase of its Autonomous Distribution roadmap

Expedia Group launches Autonomous Onboarding, the first phase of its Autonomous Distribution roadmap. 21/10/2026 by WiT Expedia Group has announced AUTONOMOUS ONBOARDING, which it says is a faster, simpler way for properties to join its global travel marketplace without leaving the connectivity software they already use. The company says properties can select Expedia Group as a distribution channel, accept their agreement and go live in less than 24 hours - without a separate onboarding workflow or duplicate data entry. Here are some key highlights: * Properties can join Expedia Group through their existing software and go live in under 24 hours. * The launch gives properties a simpler path to Expedia Group's consumer brands, B2B network and AI agentic bookings. * Five connectivity partners across multiple markets shaped the experience in pilot: HotelRunner, Yanolja Cloud Solutions, RoomCloud, RateGain and Eviivo. Expedia Group adds that work that once required manual setup now happens automatically. The Group's technology reaches into the property's existing software and transfers the critical data needed to set up the hotel, including room types, rates and rate plans, photos, amenities, payment setups, availability, and other property details. That data is then validated by Expedia Group, so the property can go live quickly. Webintravel spoke to Chris Hodges, VP of Global Connectivity & Partner Solutions, Expedia Group about the workflow of Autonomous Onboarding and the importance of agility in today's hospitality industry. Watch the full interview here: Plug into Expedia Group's global demand. Once live, properties can reach travelers through Expedia Group's multiple consumer brands, its B2B distribution network of more than 75,000 partners and 200,000 travel advisors, and its emerging AI-powered travel partnerships. Expedia Group's platform saw more than one billion average monthly searches and recorded more than 415 million booked room nights in 2025, giving properties access to significant global demand. Built with software providers. Ahead of the launch, Expedia Group partnered with five pilot providers to bring Autonomous Onboarding to life: HotelRunner, Yanolja Cloud Solutions, RoomCloud, RateGain and Eviivo. "Adding a new source of demand should not add a new layer of work," said Hodges, who also wrote a more detailed post about the process here. "Autonomous Onboarding makes it much easier for properties to join Expedia Group through the technology they already use. It is an important first step in our broader vision for AUTONOMOUS DISTRIBUTION, where partners can spend less time on manual processes and more time growing their business." The journey ahead. Autonomous Onboarding is the first phase of Expedia Group's Autonomous Distribution journey. Beginning with onboarding, the longer-term vision is to make the full distribution lifecycle simpler and more intelligent, extending into how partners manage and, over time, optimize their business.

Expedia Group

Principal Designer - Brand Studio

About the job