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Gartner

Sells research and advice to business leaders

Marketing Specialist

Marketing Generalist & ManagementPosted on Nov 11
Full-time$56k - $78k

About the Job

Requirements

  • Two to three years of marketing, operations, or related experience.
  • Experience using a virtual platform for content is preferred.
  • Experience using Excel and PowerPoint.
  • Familiarity with Google Drive.
  • Bachelor's degree in marketing, business, or a related field is preferred.
  • Ability to work US Eastern Time morning hours and in a remote environment.
  • Effective oral and written communication skills.
  • High accuracy, attention to detail, and organizational skills.
  • Ability to manage multiple competing priorities simultaneously.
  • A process-oriented approach focused on improving efficiencies in new or existing procedures.
  • Ability to handle responsibilities independently and collaborate with others.
  • Ability to analyze metrics and data to interpret the underlying trends.

Responsibilities

  • Host public live virtual sessions with Gartner analysts and advisors to present research and insights to professionals.
  • Execute and host live virtual sessions by reading scripts, introducing presenters, providing audience instructions, delivering promotional announcements, and operating a third-party webinar platform.
  • Post content on the webinar platform and Gartner.com.
  • Collaborate with the Marketing Program Manager to analyze program data and identify benchmarks and areas of strength.
  • Collaborate with the Marketing Program Manager to identify optimization opportunities in program operations and promotional channels, including email and social media.
  • Collaborate with the Marketing Program Manager to identify innovations and propose pilot opportunities.
  • Provide presenter access details and training for sessions, using trackers and platforms to ensure accuracy and successful events.
  • Collect PowerPoint presentations from presenters and provide final versions to them.
  • Request, add, and edit standard virtual-event instructional and promotional slides for presentations.
  • Edit scripts to reflect virtual-event details and promotions.
  • Upload presentations and promotional slides to the virtual sessions platform.
  • Respond promptly to sales teams and prospective clients regarding inquiries and requests.
  • Manage promotional email requests and act as a liaison to Digital Marketing partners.
  • Provide metrics and analysis based on event data for individual sessions.
  • Update registration reports daily and send weekly notifications to stakeholders.
  • Manage preparatory sessions with team members and internal or external presenters.
  • Support additional assignments to maintain consistency, accountability, and operational efficiency.

About the Company

Gartner

Sells research and advice to business leaders

Gartner sells business and technology research to executives and their teams, along with advice for decisions about strategy, spending, and operations. Clients use its reports, benchmarking tools, and conversations with experts to evaluate vendors, compare practices, and plan investments. Its consulting teams work on technology strategy and complex projects, while conferences bring leaders together for expert sessions and peer discussions. The company earns revenue from research subscriptions, consulting engagements, and conference attendance, serving organizations across many sectors. Gartner was founded in 1979 and is headquartered in Stamford, Connecticut.

Company size
10,001+
Company stage
IPO
Headquarters
Stamford, CT
Founded
1979

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