Product Lead B2C
About the job
- At least 4–5 years of product management experience; B2C e-commerce, ticketing, or travel experience is preferred.
- At least 1–2 years of experience in a lead role.
- English and Russian proficiency is required.
- Experience with A/B testing.
- Experience with agile planning, development, and communication management tools such as JIRA and Slack.
- Experience working as part of a distributed and remote team.
- A strong understanding of business, technology, and user experience, with the ability to work with business stakeholders and developers in a dynamic environment.
- Ability to use quantitative and qualitative metrics to answer questions.
- Ability to create, maintain, and adapt product roadmaps.
- Ability to prioritize features based on strategic impact, user value, and return on investment.
- Ability to translate high-level company objectives and OKRs into actionable product and feature goals.
- Ability to negotiate requirements, timelines, and resources with senior leadership, cross-functional teams, and external partners.
- Experience conducting user interviews, focus groups, or usability testing.
- Ability to create user personas and journeys.
- Understanding of web application structure, including APIs, front-end frameworks, hosting, and cloud services.
- Proficiency interpreting data from Google Analytics, Metabase, Looker Studio, and Excel or Google Sheets.
- Ability to lead demos, retrospective sessions, and stakeholder briefings.
- Ability to identify market gaps, track competitor offerings, and discover strategic growth areas.
- Define the product strategy and roadmap with senior management and key stakeholders, aligning them with organizational objectives.
- Lead the B2C team toward its goals and contribute to managing and growing the product team.
- Drive development of innovative products and services, establish unique selling propositions in key markets, and differentiate offerings from competitors.
- Maintain visibility into product operations and growth to support timely, data-informed decisions across the organization.
- Develop and manage the end-to-end process for collecting business requirements, incorporating executive input, and ensuring understanding and alignment.
- Collaborate with the product development team to validate and deliver products through design, build, test, release, and maintenance while meeting revenue, efficiency, and customer satisfaction goals.
- Use data and analytics in product planning.
- Communicate project status across relevant stakeholders.
- Conduct and analyze A/B testing use cases and optimizations to improve conversions.
- Work effectively with designers, developers, QA testers, marketing, finance, and operations teams.
- Experience working across multiple teams and delivering platform-wide solutions.
- Experience working on ticketing platforms, e-commerce websites, or marketplaces.
- Experience working with AI agents and large language models to improve processes and client features.
About the company
Platinumlist operates an entertainment discovery and ticketing platform for the MENA region. It helps people find events such as concerts, sports, and other attractions and buy tickets online, while giving event organizers a way to monetize and manage ticket sales. Users browse events, view details, choose tickets or seats, pay securely, and receive e-tickets. Organizers list events, set prices, manage inventory, process orders, and get support and analytics through the platform. The company differentiates itself through its broad regional reach, active customer support, and flexibility to tailor the platform for different clients, which has helped it become a market leader in the region. Its goal is to connect audiences with affordable, accessible entertainment and to grow ticket sales for partners by delivering a smooth, reliable purchasing experience.
Company Size
N/A
Company Stage
N/A
Total Funding
N/A
Headquarters
United Arab Emirates
Founded
2006
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Simplify's Take
What believers are saying
- Platinumlist claimed 10m+ users and refreshed its homepage on September 11, 2026.
- The July 14, 2026 Plus rollout creates recurring revenue from Saudi superfans.
- Artist Intelligence launched April 23, 2026, deepening organizer retention and pricing power.
What critics are saying
- Nonrefundable-ticket complaints and July 2026 subscription pricing damage trust and renewals.
- Ticketmaster, venue apps, and direct organizer sales can bypass Platinumlist by 2027.
- Saudi event concentration makes licensing or payment-rule shocks an existential revenue hit.
What makes Platinumlist unique
- Platinumlist spans 18+ countries and 100,000 events since 2009.
- Its April 2026 Artist Intelligence analyzes 100 million tickets for organizers.
- Its July 2026 Plus membership offers early access and exclusive pricing in Saudi Arabia.
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Benefits
- Remote Work Options