Senior Marketing Science Analyst
Confirmed live in the last 24 hours
Analytic Partners

201-500 employees

Marketing analytics and optimization platform
Company Overview
Analytic Partners distinguishes itself through its comprehensive analytics platform, GPS-Enterprise, which offers a robust approach to marketing optimization by integrating a wide spectrum of data, including external factors beyond the marketer's direct influence. This holistic methodology not only enhances the understanding of marketing's impact on business outcomes but also positions marketing as a central, strategic function within an organization's ecosystem. The company's emphasis on data-driven insights for creating effective audience connections positions it as a valuable partner for businesses aiming to leverage analytics for competitive advantage and commercial success.
Consulting

Company Stage

Private

Total Funding

N/A

Founded

2000

Headquarters

Miami, Florida

Growth & Insights
Headcount

6 month growth

7%

1 year growth

8%

2 year growth

41%
Locations
Dallas, TX, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Communications
Marketing
Business Analytics
Data Analysis
PowerPoint/Keynote/Slides
CategoriesNew
Product
Growth & Marketing
Requirements
  • Bachelor's degree or above (ideal areas of study/related study including Business Analytics and Management, Economics, Statistics, Mathematics, and/or Marketing)
  • 3-4 years' experience with any combination of advanced and predictive analytics, marketing analytics, and analytic techniques for marketing, customer, and business applications
  • Strong working knowledge of Microsoft PowerPoint and Excel
  • Experience working independently on analytical tasks, building, and optimizing 'big data' pipelines, architectures, and data sets
  • Experience developing and delivering presentations using insights derived from analytics
  • Experience using data to solve complex business questions and demonstrate an awareness of the broader business impacts that drive business solutions
  • Account management and customer success skills, including strong written and verbal communication
  • Experience collaborating with others to implement change initiatives
Responsibilities
  • Lead the development and execution of programs for customers. Collect, harmonize & review data, build models, interpret results, and formulate key insights, charts, reports, for customer presentations
  • Provide strategic guidance and recommendations to customers based on data-driven insights. This includes (but not limited to) helping customers understand their target audience, optimize marketing spend, and measure the impact of their efforts
  • Work closely with the team to continuously evolve and develop new ways of efficiently and effectively solving complex client business problems
  • Maintain strong customer relationships and ensure that their business needs are met by identifying new growth opportunities and proactively using software tool enhancements
  • Provide guidance to and mentoring Marketing Science Analysts across technical and consulting competencies
  • Results Driven Understands the broader impact of a solution
  • Effective Communication Effectively leverages “AP language” to lead conversations
  • Accountability & Integrity Consistently produces high-quality work with little to no oversight needed
  • Creative Collaboration Develops a network of resources within AP and is gracious when others provide assistance
  • Harnessing Innovation Works with manager and/or team to create and implement change initiatives