At least 1 year of experience creating content for a beauty, lifestyle, or fashion brand, in-house, at an agency, or as an established creator.
Have a strong portfolio of short-form content for Instagram and TikTok demonstrating understanding of reach, engagement, and shareability.
Be comfortable appearing on camera to film, present, and react, and producing faceless or product-first content.
Have cultural awareness of trends, sounds, formats, and conversations, and be able to turn ideas around while they remain relevant.
Be proficient editing with mobile tools such as CapCut or InShot, and comfortable using templates, trending formats, and quick turnarounds instead of heavy post-production.
Have strong storytelling instincts and be able to pitch original concepts rather than only execute briefs.
Have experience capturing behind-the-scenes and on-the-ground content at events, shoots, or in an office.
Be able to work collaboratively with social, creative, and community teams while keeping content on-brand.
Be comfortable using performance data and insights to inform future content.
Responsibilities
Own content creation from concept through final delivery for in-house content needs.
Pitch content ideas focused on reach, engagement, and storytelling to support brand growth and community building across Instagram and TikTok.
Partner with the social team to identify user-generated content partners and curate asset requests.
Create multiple pieces of high-quality, aspirational content, including reactive concepts tied to fast-paced cultural and social conversations.
Create face-forward and faceless content to support brand needs, including filming on camera.
Capture behind-the-scenes content at shoots, events, and in the office as the point person.
Edit content using mobile tools, templates, or other quick workarounds, using brand assets, user-generated content, and original footage.
Collaborate with the team to analyze performance, spot trends, and evolve content strategy based on learnings.
Use brand content and guidelines to create social assets across social platforms.
Partner with the Creative Team to support social needs while preserving brand identity.
We are beauty lovers from Brooklyn and we create hair products with clinically proven results, working hard for you and the environment too.
Crafted to a higher standard. Our products are clinically proven, made with science-backed and responsibly sourced ingredients. We go a cut above clean, omitting over 1,300 ingredients. Certified cruelty-free and vegan.
A future-conscious approach. We are emissions obsessed, committed to achieving Net Zero by 2035. Our eco-luxe packaging is made from recycled materials and is designed to recycle again. Certified B Corp and Climate Neutral.
For you and the environment we make, Better Haircare, Mindfully Made.
Job Overview:
As a part time freelance content creator, you’llcreate, edit, and manage engaging content that grabs attention and drives engagement across paid and organic channels.You’llreport to theDirector, Consumer Engagementand collaborate closely with our fun-loving, fast-moving team.
This role has the potential to transition into alonger-term positionbased on performance and team needs.
Location: Brooklyn NY
Responsibilities:
Own the content creation process from concept to final delivery for in-house content needs
Pitch content ideas with a strong focus on reach, engagement, and storytelling, supporting brand growth and community building across Instagram and TikTok
Partner withthe social teamtoidentifyUGCpartners and curate asset requests
Createmultiple pieces of high-quality, aspirational contentincluding reactive concepts that leanintofast paced cultural/social conversations
Create face forward and faceless contentto support brand needs (ie.You'rewilling to be on camera and film yourself!)
Act as the point person for BTS content capture at shoots, events, and in office
Edit using mobile tools, templates,or scrappy workarounds to make magic from brand assets, UGC, and your own footage
Collaborate with the team to analyze performance, spot trends, and evolve contentstrategybased on learnings
Use brand content and guidelines to create social assetsacrosssocial platforms
Partner with the Creative Team to support social needs while preserving brandidentify
Requirements:
1–3+ years creating content for a beauty, lifestyle, or fashion brand (in-house, agency, or as an established creator)
Strong portfolio of short-form content for Instagram and TikTok with a clear grasp of what drives reach, engagement, and shareability — not just polished production
Comfortable being face-forward on camera (filming yourself, presenting, reacting) as well as producing faceless/product-first content
Sharp cultural awareness — plugged into trends, sounds, formats, and conversations, with the speed to turn ideas around while they're still relevant
Proficient editing on mobile tools (CapCut, InShot, or similar) and comfortable working scrappy — templates, trending formats, quick turnarounds over heavy post-production
Strong storytelling instincts and ability to pitch original concepts, not just execute briefs
Experience capturing BTS/on-the-ground content at events, shoots, or in an office setting
Collaborative mindset — able to work closely with social, creative, and community teams while keeping output on-brand
Comfortable using performance data/insights to inform what you create next
Ready to apply?
Please click the link that will bring you to our careers page. Submit your resume and a member of our team will be in touch as soon as they have had a chance to review.