Vice President - RMN Growth & Commercialization

Company Description

See how Epsilon powers connected marketing by unlocking the full potential of data and identity.

Overview

We are seeking an executive-level Vice President, RMN Growth & Commercialization to set the monetization and revenue-growth agenda for a leading Retail Media Network. This leader will identify and prioritize endemic and non-endemic growth opportunities, target advertisers, strategic partnerships, and commercialization models that expand advertiser demand and accelerate revenue.

The Vice President will align senior collaborators across the retailer, Epsilon, agency partners, and Publicis Groupe while providing executive direction to teams responsible for strategy, sales enablement, audience intelligence, pipeline development, and commercialization. This role will own outcomes across qualified pipeline, advertiser engagement, meetings, conversion, and revenue growth.

The ideal candidate is a commercially driven, client-centric executive who brings deep retail media expertise, strategic vision, strong executive presence, and a proven ability to translate data, technology, and media capabilities into measurable commercial value. This leader will be highly diligent, proactive, endlessly curious, and passionate about the work, bringing positive energy and a collaborative, problem-solving approach to every engagement. Success in this role requires the ability to work fluidly across teams, build trusted relationships, create alignment among diverse partners, and inspire teams around a shared vision for growth.

Responsibilities

Executive Growth & Monetization Strategy

• Set the executive monetization and revenue-growth agenda for the Retail Media Network.
• Define and prioritize commercial opportunities, advertiser segments, categories, partnerships, and revenue models with the greatest growth potential.
• Develop strategies that expand demand across endemic and non-endemic advertisers.
• Establish priorities across self-service, managed-service, audience activation, strategic partnerships, data offerings, and other monetization models.
• Guide the commercialization of new products, channels, audiences, data assets, partnerships, and measurement capabilities.
• Translate business objectives into clear commercial priorities, investment recommendations, and measurable growth plans.

Advertiser, Category & Partnership Growth

• Identify and prioritize target advertisers, categories, and partnerships based on strategic fit, demand potential, audience relevance, and revenue opportunity.
• Direct the development of advertiser and category growth strategies, value propositions, opportunity briefs, and commercialization plans.
• Build executive relationships with priority advertisers and partners, supporting senior-level meetings and growth conversations.
• Guide customized commercial strategies that connect advertiser objectives with relevant audience, media, data, identity, activation, and measurement capabilities.
• Evaluate partnership paths that expand advertiser demand, channel utilization, and market reach.

Commercialization & Sales Enablement Leadership

• Set the strategic direction for seller-facing and advertiser-facing presentations, briefs, playbooks, training materials, and commercial resources.
• Ensure advertiser value propositions and sales narratives clearly communicate the network’s audience, media, data, identity, activation, and measurement capabilities.
• Guide the adoption of new platforms, capabilities, tools, and commercial processes that improve seller effectiveness and accelerate growth.
• Oversee the development of scalable seller training, enablement frameworks, and commercialization programs.
• Ensure commercial materials are differentiated, data-driven, client-centric, and aligned with priority advertiser needs.

Audience Intelligence & Commercial Storytelling

• Guide how audience intelligence, first-party data, identity, analytics, and measurement are used to strengthen advertiser strategies and commercial opportunities.
• Ensure audience and data insights are translated into compelling advertiser narratives, customized sales materials, and actionable growth recommendations.
• Partner with audience, data, and analytics leaders to identify high-value applications and advertiser use cases.
• Champion the effective use of Epsilon’s data, identity, media, and measurement capabilities to enhance RMN offerings and create differentiated advertiser value.
• Connect audience intelligence to media activation, measurement, and broader advertiser business objectives.

Executive Partner Alignment

• Serve as a senior strategic advisor to retailer leadership on RMN growth, monetization, advertiser demand, and commercialization.
• Align senior collaborators across the retailer, Epsilon, agency partners, and Publicis Groupe around shared commercial priorities and outcomes.
• Build consensus across sales, strategy, product, data, analytics, media, marketing, and measurement teams.
• Identify and address risks, dependencies, investment needs, and decisions required to advance growth priorities.
• Foster a collaborative and positive working environment that encourages teams to solve challenges together and maintain momentum.

Team & Operating Leadership

• Provide executive direction to teams responsible for commercial strategy, sales enablement, audience intelligence, advertiser opportunity development, and pipeline support.
• Establish clear roles, governance, decision-making processes, and performance expectations across workstreams.
• Create an operating model that connects strategy, product, sales, data, analytics, and commercialization activities.
• Mentor senior team members and build a high-performing, collaborative, accountable, and problem-solving team culture.
• Inspire energy, enthusiasm, and a shared commitment to the project, client experience, and commercial objectives.
• Ensure work is delivered with accuracy, consistency, commercial relevance, and executive-level quality.

Qualifications

• 15+ years of experience in retail media, commercial strategy, digital advertising, consulting, sales leadership, commercialization, or strategic business growth.
• Significant leadership experience within Retail Media Networks is required.
• Proven success setting and driving monetization, commercialization, and go-to-market strategies that drive measurable pipeline and revenue growth.
• Experience developing growth strategies across endemic and non-endemic advertiser categories.
• Strong understanding of RMN operating models, advertiser needs, audience strategy, first-party data, identity, media activation, analytics, and measurement.
• Demonstrated experience prioritizing advertiser opportunities, strategic partnerships, commercial investments, and product roadmaps.
• Experience guiding the commercialization of products, audience solutions, partnerships, channels, data offerings, and measurement capabilities.
• Excellent writing, storytelling, and communication skills, with the ability to transform audience intelligence, market insights, and advertiser needs into persuasive narratives, value propositions, and go-to-market strategies.
• Strong executive presence, with the ability to influence and align senior retailer, agency, advertiser, and holding-company partners.
• Experience leading multidisciplinary teams across sales, strategy, data, analytics, product, marketing, media, and consulting.
• Agency, consulting, retail media, or enterprise strategy experience.
• Exceptional commercial judgment, critical thinking, communication, negotiation, and leadership skills.
• Highly meticulous, with exceptional attention to detail and a commitment to producing accurate, polished, and high-quality work.
• Proactive and decisive, with the ability to anticipate needs, find opportunities, remove barriers, and move complex initiatives forward.
• Endlessly curious about consumer behavior, advertiser priorities, market dynamics, and emerging retail media opportunities.
• Deeply client-centric, with a passion for solving business challenges and creating measurable commercial value.
• Collaborative and adaptable, with the ability to work fluidly across teams, disciplines, and organizational structures.
• Positive and passionate about finding answers, bringing energy, enthusiasm, and passion to the work while encouraging the same qualities in others.  
• Able to balance executive-level strategy with hands-on leadership in a fast-paced, evolving environment.

Additional Information

When you join Epsilon, we’ll create something EPIC together. We’re a global leader in data and identity, with deep expertise in digital media, clean rooms, customer data platforms, loyalty and marketing services. Positioned at the center of Publicis Groupe, Epsilon helps brands deliver personalized experiences at scale and build lasting customer relationships by unlocking the full potential of data and identity. Epsilon operates in 30+ countries across EMEA, the Americas and APAC, with more than 8,000 employees.

Check out a few of these resources to learn more about what makes Epsilon so EPIC:

Our Culture: https://www.epsilon.com/us/about-us/our-culture-epsilon

Life at Epsilon: https://www.epsilon.com/us/about-us/epic-blog

Epsilon has five values that define our culture and guide us as we create value for our clients, our people and consumers. We seek candidates who align with our company values, demonstrate them and make them meaningful in their day-to-day work:

• Act with integrity. We are transparent and have the courage to do the right thing.
• Work together to win together. We believe collaboration is the catalyst that unlocks our full potential.
• Innovate with purpose. We shape the market with big ideas that drive big outcomes.
• Respect all voices. We embrace differences and foster a culture of connection and belonging.
• Empower with accountability. We trust each other to own and deliver on common goals.

Because You Matter

As an Epsilon employee, you deserve perks and benefits that put you, your family and your finances first. Our benefits encompass a wide range of offerings, including but not limited to:

• Time to recharge: Flexible time off (FTO), 14 paid holidays, paid sick time
• Family well-being: Parental/new child leave, childcare & elder care assistance, adoption assistance
• Extra perks: Comprehensive health coverage, 401(k), tuition assistance, commuter benefits, professional development, employee recognition, charitable donation matching, health coaching and counseling

Epsilon benefits are subject to eligibility requirements and other terms.

Epsilon is an Equal Opportunity Employer. Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories. Epsilon will provide accommodations to applicants who need accommodations to complete the application process. Please reach out to [email protected] to request an accommodation.

For San Francisco Bay and Los Angeles Areas: Epsilon will consider qualified applicants with criminal histories for employment in a manner consistent with the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance and San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco Fair Chance Ordinance. Applicants with criminal histories are welcome to apply.

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Compensation Range: USD $164,500.00 - USD $305,500.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. This role may also be eligible for bonus or incentive compensation. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 12/8/2026.