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ElectronX

Centrally-cleared energy derivatives exchange

Marketing Manager

Marketing Generalist & ManagementUpdated on Nov 10
Full-timeChicago, IL, USA

About the Job

Requirements

  • At least 5 years of B2B marketing experience in financial services, capital markets, or trading.
  • Experience building a marketing function, program, or brand from the ground up.
  • Experience executing industry events end to end.
  • Digital marketing experience in HubSpot and social media management experience.
  • Strong hands-on writing skills, with samples available to share.
  • Prior ownership of a brand.
  • Experience working across compliance, sales, and executive stakeholders.
  • Ability to own a function independently without a marketing team or manager to rely on.
  • Willingness to perform hands-on work, including shipping boxes and on-site setup.

Responsibilities

  • Build and evolve ElectronX's marketing plan, priorities, and processes as the company grows.
  • Set marketing goals and key performance indicators with the CEO, report on results, and recommend future investment.
  • Choose and manage the agencies, tools, and vendors used by the marketing function.
  • Plan and execute an annual calendar of 12–15 client and sales events, including industry conferences, self-hosted roundtables, and half-day seminars.
  • Own events end to end, including line-item budgets, logistics for materials, shipping, audiovisual needs and promotional items, and on-site booth staffing.
  • Partner with sales and the CEO to assess event value relative to cost.
  • Build a consistent weekly message with the CEO combining market highlights, product releases, and company news, and equip sales to deliver it.
  • Turn the CEO's recurring sales themes into emails, documents, and website updates.
  • Audit, create, and maintain sales collateral, including sales sheets, videos, and email campaigns.
  • Partner with Product to create a repeatable launch process and coordinate customer communications for each release.
  • Create customer-facing materials for new features and application programming interfaces, including one-pagers, release notes, and demo videos.
  • Support press announcements for product launches with Communications.
  • Design and test programs to reach new power market participants, including data centers, crypto miners, and quantitative traders.
  • Build university relationships to extend the company's reach with future power traders.
  • Experiment with new channels and formats in partnership with Communications.
  • Own the company website and manage the web agency relationship and budget.
  • Manage the social media and editorial content calendar with Communications.
  • Manage digital marketing in HubSpot, including email campaigns, lists, and landing pages, and track followers, engagement, and inbound activity.
  • Shape brand messaging and set standards for consistency across event, digital, social, and sales materials.
  • Partner with Communications to align the brand voice across marketing and media.
  • Submit external materials for compliance review on time.
  • Travel to industry events.

Desired Qualifications

  • Startup experience.
  • Exposure to trading or energy markets, ideally derivatives or power.
  • Experience launching technical products, such as application programming interfaces or data products, to institutional buyers.
  • Experience assessing event return on investment and advising sales and leadership on investment decisions.
  • A degree in business, marketing, or communications; a Master of Business Administration is a plus.

About the Company

ElectronX

Centrally-cleared energy derivatives exchange

ElectronX operates a CFTC-regulated energy derivatives exchange focused on hedging renewable energy price risk. It offers intraday bounded futures and binary options in the ERCOT market, traded in small sizes hourly and centrally cleared with full collateral, accessible via web and API. The platform targets a wide range of participants from renewable developers to virtual power plants and large energy buyers, aiming to reduce counterparty risk and enable precise risk management beyond traditional hedges. Revenue comes from transaction fees as it seeks to improve asset stability and attract investment in clean energy infrastructure.

Company size
11-50
Company stage
Series A
Total funding
$55M
Headquarters
Chicago, IL
Founded
2022

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