Senior Product Manager - Premium Content Experience
About the job
- At least 5 years of work experience as a Product Manager.
- Experience leading cross-functional initiatives.
- Experience defining product strategies spanning 1–2 years and working on the associated roadmaps.
- Demonstrated advocacy for the needs of customers, including viewers, creators, and advertisers.
- Experience running product experiments with in-depth product performance analysis.
- Ability to translate product ideas into expected impact.
- Experience contributing to engineering discussions about technology decisions and strategy related to a product.
- Lead development and execution of a customer-focused product strategy and vision for premium live content on Twitch, including monetization, sharing, and community-building aspects.
- Collaborate with engineering, science, policy, operations, and business stakeholders to define and execute a product roadmap.
- Partner with teams and business development counterparts within Twitch and Amazon to build and execute content intellectual property relationships.
- Use customer feedback, behavioral measurements, and other data sources to identify pain points and determine which features to build over time.
- Monitor key performance indicators and analyze metrics to measure addressable inventory impact, identify areas for improvement, and drive optimization.
- Own product launches by partnering with engineering, marketing, and other teams to maximize outcomes.
- At least 2 years of experience working in sports, live events, and/or streaming television content.
- Experience working on content monetization, including intellectual property rights management.
- Experience building advertising products.
About the company
Twitch runs a live video service where creators broadcast gaming, music, sports, and everyday conversations to viewers who participate through chat. Its channels combine live broadcasts with community features such as custom emotes and moderation tools, making the audience part of the show. Viewers follow creators and join their channels to watch performances, discuss shared interests, and support the people behind the streams. Twitch earns money from advertising, paid channel subscriptions, and Bits, virtual goods viewers buy to support creators, sharing eligible revenue with streamers. Founded in 2011 and headquartered in San Francisco, Twitch is owned by Amazon.
Company Size
1,001-5,000
Company Stage
Acquired
Total Funding
$43.1M
Headquarters
San Francisco, California
Founded
2011
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Simplify's Take
What believers are saying
- More creators enter monetization: Twitch expanded subscription and Bits tools to eligible streamers globally in May 2026.
- Advertisers get playable storefronts: Twitch reported rolling out game demos within sponsored streams in May 2026.
- Scientists get broad product scope: Twitch's San Francisco Applied Scientist role spans advertising, brand safety, sponsorships, and content understanding.
What critics are saying
- Live delivery strains costs: Twitch's CEO identifies worldwide, low-latency video as an expensive part of its service.
- Revenue-sharing terms differ: Twitch's top Plus tier uses 70% of net subscriptions; KICK lists a 95% subscription share.
- Equity follows Amazon's fortunes: Twitch's San Francisco Applied Scientist package includes Amazon restricted stock units.
What makes Twitch unique
- Amazon membership feeds creator income: Prime members receive a monthly Twitch channel subscription token.
- Music licensing supports live DJs: Twitch's program covers Universal, Warner, Sony, and independent labels.
- Game rewards connect watching to playing: Twitch Drops award in-game items for viewing activity and subscriptions.
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Benefits
- Medical, Dental, Vision & Disability Insurance
- 401(k)
- Maternity & Parental Leave
- Flexible PTO
- Commuter Benefits
- Amazon Employee Discount