Finance Business Partner

Job Description

The Finance Business Partner is a true commercial co-pilot to the EMEA business, partnering closely with the Generating Demand team, Sales, Marketing and Category to drive commercially sound, profitable decision-making across the region.

This role embeds alongside the commercial teams to shape strategy, challenge assumptions, and translate financial insight into stronger pricing, investment and growth decisions. Working together with the EMEA General Manager and commercial leaders, the Finance Business Partner brings analytical expertise, forecasting and scenario modelling to the point of decision, helping steer the P&L towards profitable growth.

The purpose of this role is to empower Sales, Marketing and Category to make strong financial decisions, foster commercial accountability, and deliver value-added insight that enhances overall business performance.

Main duties and responsibilities

• Developing and managing accurate financial forecasts, budgets, and long-term plans aligned with regional and global business objectives. Analysing financial performance against forecasts, highlighting trends, risks, and opportunities.
• Collaborating with the GM EMEA and commercial leaders across Sales, Marketing and Category to provide financial insights that drive strategic decision-making and profitable growth.
• Preparing and delivering timely, accurate, and insightful financial reports for the EMEA region and Present financial analyses and business insights to leadership teams and global finance counterparts.
• Partnering with Sales, Marketing and Category to evaluate the commercial and financial impact of pricing, promotion, range and channel decisions.
• Building the financial business case for demand-generation initiatives, quantifying expected return on investment, margin and payback.
• Providing commercial teams with clear, decision-ready analysis so they can make strong, profitable financial choices at speed. Challenging commercial assumptions and steer trade-offs to protect and grow gross margin across EMEA markets.
• Conducting financial evaluations for regional projects, investments, and new business opportunities as well as providing recommendations to ensure alignment with strategic goals and financial viability.
• Identifying and implementing process improvements to streamline financial operations and enhance data accuracy as well as ensuring compliance with local regulatory requirements, accounting standards, and company policies.
• Monitoring and managing financial risks, including currency fluctuations, market changes, and compliance risks specific to the EMEA region.

Qualifications

• Bachelor’s Degree in Finance/ Accounting or other relevant field is required
• Professional accounting qualification (e.g., ACCA, CIMA, CPA, or equivalent)
• 5-7 years of experience in commercial finance or finance business partnering, ideally supporting sales, marketing or commercial teams
• Hands-on experience in managing budgets, forecasts, and variance analysis.
• Proven ability to manage costs, identify savings opportunities, and improve profitability.
• Past customer exposure, with experience partnering with or supporting customer-facing, sales or commercial teams.
• Background in the outdoor, sporting goods or adventure-gear industry is a strong plus.

Skills

• Strong understanding of financial analysis, budgeting, forecasting, and reporting.
• Ability to align financial strategies with business objectives and provide actionable insights to drive growth.
• Proficiency in analysing large datasets to identify trends, risks, and opportunities for decision-making.
• Familiarity with EMEA-specific regulations, tax laws, and financial reporting standards (including IFRS and local statutory requirements across European markets).
• Expertise in financial software (e.g., SAP, Power BI, Microsoft Dynamics, or regional ERP systems) and advanced Excel skills.

Additional Information

Our Value Proposition

• Working alongside an international team with passion for outdoors
• Discounts & Gear allowance
• Volunteering Day Off to play an active role in giving back to the community.
• Continuous learning and development for your personal growth
• Employee Assistance Program as part of our commitment to improve your holistic wellbeing
• Competitive salary package
• Hybrid work

Equal Opportunity Employer

Sea to Summit is committed to building an inclusive environment for people of all backgrounds and everyone is encouraged to apply. We are an Equal Opportunity Employer and do not discriminate on the basis of race, colour, gender, sexual orientation, gender identity or expression, religion, disability, national origin, protected veteran status, age, or any other status protected by applicable national, federal, state, or local law.

NOTE: This job posting is not intended to be an exhaustive list of all duties, responsibilities, or qualification associated with the job. The successful candidate will be expected to perform all functions from administrative processing to leading change initiatives.