Full-Time

Senior Product Manager

Measurement

Posted on 9/30/2025

Triple Whale

Triple Whale

201-500 employees

Shopify-focused e-commerce data analytics platform

No salary listed

Remote in USA

Remote

Remote role based in the United States; East Coast or EST-hours preferred.

Category
Product (2)
,
Required Skills
Marketing
Data Analysis
Requirements
  • 5–8+ years of product management experience in measurement, attribution, analytics, or adtech
  • Solid understanding of causal inference, experimentation, and statistical modeling in marketing contexts
  • Experience collaborating with data scientists and engineers to turn measurement methodologies into scalable products
  • Proven ability to balance rigor with usability, building tools that simplify complex concepts without compromising accuracy
  • Strong analytical mindset, with an ability to interpret noisy marketing data and communicate insights clearly
  • Excellent communication and cross-functional leadership skills
  • English required; Hebrew a plus
Responsibilities
  • Partner with other PMs to evolve Triple Whale’s multi-touch attribution (MTA), media mix modeling (MMM), incrementality, and correlation analysis tools into a cohesive measurement ecosystem
  • Build and refine frameworks that help marketers understand not just what happened, but why
  • Connect modeled outcomes (e.g. MMM) with empirical validation (e.g. lift tests, holdouts, and geo experiments) to create consistent, trustworthy views of performance
  • Enable automated insights and AI-driven recommendations that surface the “why behind performance” and guide budget optimization
  • Ensure that measurement spans paid and owned channels (Meta, Google, TikTok, search, email/SMS, etc.) with unified, comparable metrics
  • Collaborate with platform partners and internal teams to align methodologies, validate data quality, and expand channel integrations
Desired Qualifications
  • Experience reconciling MMM and incrementality results into unified measurement frameworks
  • Exposure to walled garden platforms and their lift methodologies
  • Experience leveraging LLMs or AI-driven systems for insight generation, explanation, or test recommendation
  • Background in eCommerce analytics or marketing performance optimization

Triple Whale provides an e-commerce analytics platform for DTC brands on Shopify, bringing data from Shopify, Facebook, Google Analytics, and TikTok into a single real-time dashboard. It ingests data and uses the Triple Pixel for first-party tracking, plus AI-powered Moby Agents to automate analyses, monitor metrics, and deliver insights on acquisition, conversion, and retention. The platform also includes inventory forecasting and customer journey analysis, all in one integrated toolset. Its aim is to help brands optimize ad spend and grow revenue by turning data into actionable insights with clear attribution and performance visibility.

Company Size

201-500

Company Stage

Series B

Total Funding

$55.1M

Headquarters

Columbus, Ohio

Founded

2021

Simplify Jobs

Simplify's Take

What believers are saying

  • Shopify's 2 million merchants expand analytics demand.
  • $25M Series B funds AI tools development.
  • Re-architected platform adds MMM and Incrementality Testing.

What critics are saying

  • Shopify Hydrogen erodes third-party analytics in 12-24 months.
  • Polar Analytics undercuts with $500-$2,000/month pricing.
  • Cookie deprecation breaks Triple Pixel by Q3 2026.

What makes Triple Whale unique

  • Triple Pixel enables first-party data tracking post-iOS 14.5.
  • Moby Agents automate acquisition, conversion, and retention analyses.
  • Anteater acquisition tracks AI visibility linking to revenue.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Paid Vacation

Parental Leave

401(k) Retirement Plan

401(k) Company Match

Company Equity

Growth & Insights and Company News

Headcount

6 month growth

1%

1 year growth

0%

2 year growth

-2%
PR Newswire
Jan 20th, 2026
Triple Whale acquires Anteater to track AI visibility and link LLM mentions to revenue

Triple Whale, an e-commerce intelligence platform serving over 50,000 brands, has acquired Anteater, an AI visibility platform that analyses how large language models surface brands in AI-generated answers. The acquisition makes Triple Whale the only platform enabling brands to track AI search visibility alongside business performance and revenue outcomes. The move addresses the rapid shift in consumer discovery from traditional search to AI platforms like ChatGPT and Claude. Triple Whale's internal data shows merchants recorded over 424,000 LLM-referred orders in Q4 2025, representing 60-times year-over-year growth from 2024's 7,000 orders. Anteater's technology analyses thousands of prompts across AI models to determine brand mentions, citations and competitive rankings. The insights integrate with Triple Whale's Moby AI system, which provides recommendations for improving LLM visibility.

PR Newswire
Apr 2nd, 2025
Triple Whale Unveils First Agent-Powered Intelligence Platform For Brands To Optimize Their Entire Business

COLUMBUS, Ohio, April 2, 2025 /PRNewswire/ -- Triple Whale, the leading intelligence platform for brands of all sizes, today unveiled the next generation of its platform — agent-powered intelligence built to help brands make smarter and faster decisions across their entire business.The launch marks a major milestone in Triple Whale's vision to help brands grow more efficiently, by transforming overwhelming data into strategic insights and automated action that ultimately drive profitable growth."The operating landscape for brands today has never been more complex — or more full of opportunity," said Maxx Blank, co-founder and COO of Triple Whale. "With AI agents tailored to optimize customer acquisition, conversion, and retention — and even business operations — we're not just giving brands tools. We're giving them superpowers to move faster, spend smarter, and scale with confidence."Highlights from today's launch include:Moby AgentsTriple Whale introduced the first AI agents designed to accelerate every part of a brand's business—including customer acquisition, conversion, and retention, plus business and inventory decisions. Moby Agents analyze massive volumes of data at scale, detect anomalies before they turn into revenue risks, deliver insights that would have gone unnoticed, and make real-time recommendations to optimize for profitability — saving brands hours of manual analysis every week, and providing insights that never would have been possible before.A fully re-architected data platformAt the foundation of Triple Whale lies a fully-managed, AI-optimized data warehouse with real-time ingestion, universal schema, raw SQL access, and reverse ETL support. A new Data In API feature allows brands to future-proof their analytics by piping in data from any source — from Walmart orders to post-purchase surveys to TV spend.New tools for customer acquisitionFrom AI agents focused on acquisition strategies (like cross-platform creative analysis), to new advanced measurement models like Marketing Mix Modeling (MMM) and Incrementality Testing, marketers can now easily make faster decisions, backed by data.With these enhancements, Triple Whale now offers three of the most advanced marketing measurement methods in one easy-to-use platform — empowering brands to quickly pinpoint which tactics and campaigns drive performance across channels and turn strategy into science. And with new ad platform controls, they can act on those decisions in real time — directly from Triple Whale.The company also announced new tools to significantly improve ad platform targeting

TechCrunch
Feb 2nd, 2023
Triple Whale raises $25M for its smart Shopify data platform

Triple Whale, a data platform for Shopify merchants, today announced a $25 million Series B round, which it will use to build its AI tools.

PR Newswire
Mar 24th, 2022
Triple Whale Raises $27.7M to Develop Default Ecommerce Operating System for Shopify Brands

/PRNewswire/ -- Triple Whale, the all-in-one operating system for Shopify brands, today announced that it has raised $27.7M in an extended Series A, the...

PR Newswire
Mar 24th, 2022
Triple Whale Raises $27.7M to Develop Default Ecommerce Operating System for Shopify Brands

/PRNewswire/ -- Triple Whale, the all-in-one operating system for Shopify brands, today announced that it has raised $27.7M in an extended Series A, the...

INACTIVE