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Full-Time

Non-Commercial Foodservice Sales Director

Posted on 7/24/2024

Beyond Meat

Beyond Meat

501-1,000 employees

Produces plant-based meat substitutes

Food & Agriculture
Consulting
Hardware
Energy
Social Impact
Biotechnology
Healthcare
Consumer Goods

Compensation Overview

$150k - $170kAnnually

+ Travel Benefits

Senior, Expert

Remote in USA

Category
Strategic Account Management
Sales & Account Management
Required Skills
Market Research
Sales
Communications
Management
Requirements
  • Bachelor's Degree or equivalent experience
  • 8+ Years CPG Foodservice Industry experience in sales and distribution
  • 5+ years of proven national key account management experience in the Non-Commercial Channel
  • 3-5 Years of experience in progressive management in sales, planning and/or business development
  • Experience with Broadline Distribution and Sales Agencies is preferred
  • Deep understanding and expertise managing the top multi-billion-dollar Global Food Management Companies and Group Purchasing Organizations
  • Maintain detailed records of customer interactions, sales activities, and account information in CRM system, ensuring accuracy and completeness of data
  • High pressure negotiations
  • Adept at complex sales process with strategic accounts
  • Ability to develop Strategy and execution plans
  • Demonstrated results reflecting successful outcomes
  • Proven success selling branded value-added products
  • Strong client/customer relationship knowledge
  • Strong Business and Financial acumen
  • Strategic annual business planning experience
  • Successful Integrated Customer Business Planning
  • Established relationships and knowledge of business structure for Compass, Aramark, and Sodexo
  • Advanced Microsoft Office Suite; working knowledge of SharePoint
  • Ability to effectively communicate over the phone and through email
  • Ability to develop a sales action plan with specific objectives that drive results in given timeline
  • Superior interpersonal communication and presentation skills
  • Creative problem solving and project management skills
  • Excellent critical thinking and analytical ability
  • Unquestionable work ethics, personal integrity, and honesty
Responsibilities
  • Develop and implement sales strategies to achieve organizational goals
  • Identify and pursue new business opportunities in non-commercial sectors
  • Develops ambitious but achievable annual business and operating plans that deliver significant growth for the organization
  • Leads quarterly category review and planning sessions and annual top-to-top meeting sessions with cross-functional teams and Senior Leadership
  • Build and maintain strong relationships with clients and stakeholders
  • Understand client needs and tailor foodservice solutions to meet those needs
  • Ensure high levels of client satisfaction and retention
  • Develop and manage budgets for foodservice operations
  • Monitor financial performance and implement cost control measures
  • Establishes P&L for key customers and manages base within trade budget
  • Develops and manages customer P&L
  • Ensure financial objectives are met
  • Ensure all foodservice operations comply with health, safety, and regulatory standards
  • Implement quality assurance programs to maintain high service standards
  • Conduct market research to identify trends, opportunities, and competitive landscape
  • Analyze market data to inform sales strategies and decision-making
  • Supervise daily operations to ensure efficiency and quality in service delivery
  • Collaborate with operational teams to optimize processes and improve service
  • Leads trade management planning in our TPM system and reconciles monthly reporting
  • Provides accurate forecasting for new item acceptances and launches
  • Directs priorities and action plans through dotted line responsibility to the Regional Sales Team, Waypoint Non-Commercial team, Canada Foodservice team, and internal functions to over-deliver plan through strong execution
  • Partners closely with Sales Planning to define optimal sales dashboards reporting, and score carding against objectives and key results
  • Monitor Bid Process with the right process, training, and tools for sales and our broker’s bid desk team
  • Facilitates training and defines necessary tools to improve execution across the Beyond organization
  • Optimizes sales processes, routines, and tools to achieve performance objectives
  • Directs priorities and action plans with dotted line to Regional Sales Managers and Brokers
  • May delegate work of others and provide guidance, direction and mentoring to indirect reports

Beyond Meat specializes in creating plant-based meat substitutes that provide healthier and more sustainable options compared to traditional animal meat. Their products are crafted to closely resemble the taste, texture, and nutritional value of beef, pork, and poultry, using ingredients sourced from plants. The company targets health-conscious consumers, vegetarians, vegans, and those concerned about environmental issues, and sells its products through retail stores, online platforms, and food service providers, including partnerships with popular restaurant chains. Beyond Meat differentiates itself from competitors by focusing on extensive research and development to enhance the flavor and nutritional benefits of its offerings. The company's goal is to expand its production capabilities and meet the rising demand for plant-based alternatives while minimizing the environmental impact of food production.

Company Stage

Series H

Total Funding

$157.1M

Headquarters

El Segundo, California

Founded

2009

Growth & Insights
Headcount

6 month growth

5%

1 year growth

3%

2 year growth

-9%
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Simplify's Take

What believers are saying

  • The launch of new, healthier versions of their products can attract health-conscious consumers and drive sales.
  • Beyond Meat's expansion into Europe and increased local production can meet growing demand and reduce environmental impact.
  • The company's strong marketing campaigns, like 'Literally The Least You Can Do,' can boost brand recognition and consumer engagement.

What critics are saying

  • The resignation of key executives like the Vice President, Corporate Controller, and Principal Accounting Officer could lead to operational disruptions.
  • The plant-based meat market is becoming increasingly competitive, with major players like Impossible Foods vying for market share.

What makes Beyond Meat unique

  • Beyond Meat's focus on mimicking the taste, texture, and nutritional profile of traditional meats sets it apart from other plant-based food companies.
  • The company's heavy investment in R&D and continuous innovation, such as the fourth-generation formula lineup, keeps it ahead in the competitive plant-based market.
  • Collaborations with well-known restaurant chains like Pizza Hut enhance Beyond Meat's market presence and consumer reach.
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