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JCPenney

Department store and ecommerce retailer

Corporate Communications Manager

PR & CommunicationsConfirmed live in the last 24 hours
Full-timeDallas, TX, USA$81k - $97.5k /yrIn-person

About the Job

Requirements

  • A bachelor's degree in Communications, Public Relations, Journalism, English, Marketing, or a related field.
  • Five to seven years of experience in corporate communications, public relations, media relations, public affairs, or related communications functions.
  • Strong writing, editing, and storytelling skills, supported by a portfolio of executive, media, and corporate communications work.
  • Demonstrated experience managing media relations and generating earned media opportunities.
  • Experience supporting executive communications and senior leadership visibility.
  • Strong project management skills and ability to manage multiple priorities simultaneously.
  • Ability to navigate complex and sensitive business situations with sound judgment and professionalism.
  • Interpersonal, relationship-building, and stakeholder management skills.
  • Strategic thinking ability.

Responsibilities

  • Support the development and execution of integrated corporate communications strategies aligned with company priorities and business objectives.
  • Ensure consistency of messaging across external communications channels.
  • Support development of press releases, media statements, talking points, and other external communications materials, and help with proactive media outreach that generates positive coverage and strengthens company reputation.
  • Respond to media inquiries and coordinate interview opportunities with company spokespeople.
  • Monitor media trends, coverage, and industry developments, providing actionable insights and recommendations.
  • Monitor emerging issues, industry trends, and stakeholder sentiment that could impact the company's reputation.
  • Support development of messaging and communications materials to address sensitive or complex business matters.
  • Assist with crisis and issues management planning, including holding statements, media responses, stakeholder communications, and preparedness exercises.
  • Develop content for corporate websites, newsroom platforms, executive channels, earned media opportunities, and industry recognition programs.

About the Company

JCPenney

Department store and ecommerce retailer

JCPenney is a U.S. department-store and ecommerce retailer. Its merchandise spans apparel, home goods, beauty, jewelry, and related services. Customers shop through stores and digital channels, with selected locations also hosting salon, optical, and portrait services. Store operations, merchandising, supply chain, ecommerce, technology, and corporate functions support the business. This scope covers JCPenney itself and does not rely on changing parent-company branding. The workforce connects customer-facing service with the inventory, digital, and commercial functions that keep the retail operation running.

Company size
Not listed
Company stage
Not listed
Total funding
Not listed
Headquarters
Plano, TX
Founded
1902

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