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CompuGroup Medical

EHR software provider for healthcare.

Marketing Specialist

Marketing Generalist & ManagementUpdated on Nov 15
Full-timeDallas, TX, USANo salary listed

About the Job

Requirements

  • A bachelor's degree in marketing, business, communications, or a related field is required.
  • At least two years of corporate marketing experience is required.
  • Healthcare industry experience is required.
  • Experience in content marketing and campaign design, execution, and measurement is required.
  • Experience with Adobe Photoshop, Premiere Pro, InDesign, and Illustrator is required.
  • Social media experience with X, LinkedIn, and Facebook is required.
  • Experience writing for the web and familiarity with search engine optimization best practices are required.
  • Experience using artificial intelligence tools for marketing is required.
  • Knowledge of marketing automation systems and customer relationship management systems is required.
  • Brand development skills and the ability to understand and articulate company, product, and service capabilities, value propositions, and key messages are required.
  • Willingness to travel is required.

Responsibilities

  • Create and manage marketing communications, including emails, newsletters, presentations, webinars, product notifications, collateral, social media posts, and other marketing activities for various customer channels.
  • Conduct market research and analysis on industry trends, competitor strategies, and customer needs, and provide actionable data-based insights to guide marketing strategies and campaigns.
  • Optimize and experiment with programs to improve key metrics for the company and channel partners.
  • Develop original content for inbound and outbound demand generation, sales enablement, product marketing, and other initiatives.
  • Track marketing project efficiency, measure results, and report them with other marketers and sales managers.
  • Assist with updating and managing the U.S. corporate website.
  • Use artificial intelligence to optimize project velocity and quality.
  • Help organize and coordinate marketing events, including conferences, webinars, and trade shows.

About the Company

CompuGroup Medical

EHR software provider for healthcare.

CGM provides healthcare software with a focus on Electronic Health Records (EHR) to help clinicians securely manage patient information. Its EHRs store data, support clinical workflows, and integrate billing and administrative functions, offered through software licenses and subscription services plus professional support. The company serves doctors, specialists, laboratories, billing services, and hospitals globally, including remote care scenarios. Its goal is to improve healthcare quality and patient outcomes by enabling secure, integrated, and scalable management of patient data across providers and settings.

Company size
201-500
Company stage
Debt Financing
Total funding
$595.1M
Headquarters
Phoenix, AZ
Founded
1987

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