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XM

Global forex and CFD broker

SEO Content Writer

SEO MarketingConfirmed live in the last 24 hours
Full-time

About the Job

Requirements

  • A bachelor's degree in marketing, business, communications, finance, or a related field.
  • At least 4 years of experience in SEO, content writing and optimization, or a similar role, with hands-on experience driving organic growth.
  • Experience managing SEO initiatives across multiple websites or another performance-driven digital environment.
  • Proven experience creating and optimizing SEO-driven content, including articles, reviews, landing pages, and other conversion-focused assets.
  • Strong knowledge of SEO best practices, search engine algorithms, keyword research, and SEO tools such as Google Analytics, Semrush, and Similarweb.
  • Strong analytical, writing, and communication skills, with the ability to translate data into actionable insights and create engaging, user-focused content.
  • Excellent organizational skills, attention to detail, and the ability to manage multiple priorities in a fast-paced environment.
  • A proactive mindset, strong sense of ownership, and the ability to collaborate effectively with cross-functional teams.
  • Excellent verbal and written communication skills in English.

Responsibilities

  • Analyze partner website and content performance to identify opportunities to improve organic visibility, user engagement, traffic quality, and conversions.
  • Conduct keyword, competitor, and search intent research to develop SEO strategies and content roadmaps aligned with partner objectives and business priorities.
  • Create and optimize SEO-focused content, including comparison pages, reviews, landing pages, product descriptions, and industry articles, while ensuring compliance and alignment with user search intent.
  • Optimize on-page SEO elements, identify content gaps, and enhance existing content to improve search visibility, user experience, and conversion performance.
  • Monitor SEO performance and provide data-driven insights and recommendations to maximize organic growth across partner websites.
  • Conduct international SEO research to identify opportunities across priority markets and support regional content strategies.
  • Collaborate with the SEO, Partner Relations, Business Development, and Content Marketing teams to support SEO initiatives across partner publishing websites.
  • Stay up to date with SEO trends, search engine algorithm updates, AI-powered search developments, and emerging technologies to continuously improve performance.

About the Company

XM

Global forex and CFD broker

XM is a forex and CFD broker that helps people trade currencies and other financial instruments online. It operates a trading platform where clients can buy and sell currencies and CFDs through account holders in multiple languages. The product works through a global team and offices; clients access markets via XM’s platform and tools, with support and services offered in over 30 languages. XM differentiates itself by its culture and people-focused approach: a large workforce (over 1,700 professionals across seven offices) and an emphasis on its values Big. Fair. Human., with programs for learning, wellbeing, diversity and inclusion, and flexible work arrangements. The company aims to be a leading global fintech provider by delivering reliable service, ongoing development for users and staff, and a strong focus on customer and employee wellbeing.

Company size
1,001-5,000
Company stage
Not listed
Total funding
Not listed
Headquarters
Limassol Municipality, Cyprus
Founded
2009

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