Be a student in Year 2 or later, studying business administration, sports management, economics, or a similar field, with a focus on marketing, communication, and events and above-average academic achievements.
Have an interest in international marketing, communication, or event management.
Have basic knowledge of the media industry, media usage behaviour, and the effects of digital media communication.
Be fluent in spoken and written English.
Be eligible for the Work Holiday Programme pass if applying from abroad.
Responsibilities
Assist in driving year-round activities across Asia Pacific, including undertaking and executing activities in local regions such as on-ground football club tours, Bundesliga legend tours, and Bundesliga Experience events.
Work with media partners and other stakeholders to create synergies and ensure effective business operations.
Conduct research and monitor Bundesliga’s performance across the APAC region to support organizational and strategic development.
Assist in creating reports, presentations, and other marketing material.
Conduct competitor benchmarking across social, digital, and events in Asia Pacific.
Take on other ad-hoc tasks as required by the team.
As the Bundesliga's central media unit, Bundesliga Media GmbH brings the entire media value chain together under one roof: from content production and technical distribution to the global marketing of audiovisual rights. The Regional Head Office APAC in Singapore was established 2012, the first European football league to open a base in the Asia Pacific region. Since then, the team has been working hard to develop the Bundesliga´s footprint in Asia. The office also functions as a port to Asia for the whole league – many Bundesliga clubs followed our footstep and opened offices abroad. The league`s growth is further illustrated by the opening of a representative office in Beijing, China. The team is determined to build on the Bundesliga’s strong connections to Asia over the coming years.
For support and further successful development of the company in the Asia Pacific region, we are seeking for an International Marketing Intern in our Singapore office.
Start date: 11th January 2027
Duration: 6 months
Location: Bundesliga Media GmbH Singapore Branch, 6A Duxton Hill, 089592 Singapore
Your tasks:
Assist in driving year-round activities across Asia Pacific, which includes undertaking and executing events and activities in local regions, including on-ground football club tours, Bundesliga legend tours, Bundesliga Experience events etc.
Work together with Media partners and other various stakeholders to create synergies and to ensure effective business operations
Conduct research and monitor Bundesliga’s performance across APAC region to support organizational and strategical development
Assist in creating reports, presentations and other marketing material
Competitor benchmarking (social, digital and events in Asia Pacific)
Take on other ad-hoc tasks as required by the team
Your profile:
Student (Year 2 onwards) from the fields of business administration, sports management, economics or similar with a focus on marketing, communication & events with above-average academic achievements
Interest in the field of international marketing, communication, or event management
Basic knowledge of the media industry, media usage behaviour and the effects of digital media communication
Fluent in spoken and written English
High resilience and solution-oriented attitude
Very good communication and interpersonal skills
Team player who enjoys working in an international environment
What we offer:
Working in the international and intercultural environment of the Bundesliga
Interesting projects and varied tasks with hands-on experience
Being part of a highly committed and dynamic team
For foreign applicants, please note that you would need to be eligible for the Work Holiday Programme pass to work in Singapore. To check your eligibility, please refer here.
If you are interested in joining the team as International Marketing Intern from January to July 2027, reach out to us. We are looking forward to receiving your application with relevant documents (cover letter, curriculum vitae, certificates of studies and internships) via e-mail: santino.shepherd@bundesliga.de & [email protected].