Head of Healthcare

Job Description

Role: US Head of Healthcare 

Location: New York

WHAT YOU’LL DO

We’re MiQ, a global programmatic ads and media partner for marketers and agencies. Our people are at the heart of everything we do, so you will be too. No matter the role or the location, we’re all united in the vision to lead the programmatic industry and make it better.

As Head of Healthcare for our ads business, reporting to the EVP, U.S. Strategy, you will be responsible for driving revenue growth across Healthcare and Pharma by bringing Company MiQ’s full advertising offering to market in a way that directly addresses the needs of healthcare marketers.

This role will serve as the commercial lead for the healthcare vertical, partnering closely with the national sales organization to identify growth opportunities, meet with brand marketers and agency stakeholders, and help convert healthcare demand into scalable revenue. You will play a critical role in bringing new healthcare products and solutions to market, working side-by-side with Sales to ensure teams are equipped, confident, and actively taking these offerings to clients.

You will also lead the healthcare go-to-market strategy, ensuring our positioning, product roadmap, client narratives, and sales materials are aligned to the unique needs of the category. This includes partnering with product, partnerships, marketing, and sales leadership to develop differentiated programmatic solutions, define category-specific requirements, shape thought leadership, and represent MiQ in strategic client conversations and industry events.

In this role, you will integrate healthcare strategy, business development, product, advertising sales, and marketing practices in order to:

• Own and execute the U.S. healthcare commercial strategy, with a focus on increasing revenue, expanding pipeline, improving profitability, and accelerating growth across healthcare and pharmaceutical advertisers.

• Serve as a senior commercial partner to the national Sales organization, helping teams identify priority accounts, shape client strategy, influence high-value opportunities, and drive deals to close in order to accelerate revenue growth across existing and net-new business. 

• Build and deepen direct relationships with healthcare and pharmaceutical  brand marketers to create demand, strengthen agency partnerships, and unlock new revenue opportunities.

• Lead the go-to-market rollout and adoption of healthcare products, ensuring Sales teams are trained, equipped, and confident in positioning solutions in client and agency conversations.

• Translate feedback from brand marketers, agencies, clients, and Sales into product, partnership, and marketing priorities that strengthen the healthcare offering and support scalable growth.

• Advance innovation within the healthcare vertical by identifying market gaps, emerging trends, compliance considerations, and new opportunities for differentiated programmatic solutions.

• Be a lead voice at industry advertising conferences, write thought leadership, help shape marketing activations in the healthcare vertical. 

• Partner with MiQ Sales Marketing team to promote, position and train internal commercial teams on MiQs healthcare offerings and the unique needs of vertical marketers.

• Serve as a subject matter expert on the healthcare marketing landscape, staying ahead of emerging trends, industry partnerships, compliance and privacy developments, and market shifts to inform strategy, educate cross-functional MiQ teams, and strengthen go-to-market execution.

WHAT YOU’LL BRING:

• Proven salesmanship and the ability to influence, motivate, and support a national sales organization to drive healthcare revenue growth.

• An established network of healthcare and pharma brand-direct relationships, with the ability to open doors, create demand, socialize with senior clients, and strengthen agency partnerships.

• Strong relationships with key players across the ad tech ecosystem, including buy-side and sell-side partners, with a focus on healthcare data, measurement, technology, media, supply, and platform partners.

• Deep understanding of the healthcare advertising landscape, including pharma, provider, payer, regulatory requirements, market dynamics, compliance considerations, and consumer behavior trends.

• Technical fluency and marketing science expertise, with the ability to understand complex solutions, translate them into clear client value, and present confidently to internal and external stakeholders.

• Ability to turn strategy into clear action, simplify solutions for the market, partner with Marketing on compelling client narratives, and help move deals through agency and client teams to secure buy-in and close revenue.

• Executive presence and communication skills, with the ability to lead strategic client conversations, deliver compelling presentations, and represent the company externally in the healthcare market.

• Proven ability to build industry thought leadership through panels, conference presentations, published content, client events, and other market-facing activations.

We’ve highlighted some key skills, experience and requirements for this role. Our talent team strives to find the best people. They might see something in your background that’s a fit for this role, or another opportunity at MiQ.

If you have a passion for the role, please still apply.

What’s in it for you

MiQ is incredibly proud to foster a welcoming culture. We do everything possible to make sure everyone feels valued for what they bring. With global teams committed to diversity, equity, and inclusion, we’re always moving towards becoming an even better place to work.

Values:

Our values are so much more than statements. They unite MiQers in every corner of the world. They shape the way we work and the decisions we make. And they inspire us to stay true to ourselves and to aim for better. Our values are there to be embraced by everyone, so that we naturally live and breathe them. Just like inclusivity, our values flow through everything we do - no matter how big or small.

• We do what we love - Passion 

• We figure it out - Determination 

• We anticipate the unexpected - Agility 

• We always unite - Unite

• We dare to be unconventional - Courage  

Benefits: 

Every region and office has specific perks and benefits, but every person joining MiQ can expect:

• A hybrid work environment 

• New hire orientation with job specific onboarding and training  

• Internal and global mobility opportunities 

• Competitive healthcare benefits  

• Bonus and performance incentives 

• Generous annual PTO, paid parental leave, with two additional paid days to acknowledge holidays, cultural events, or inclusion initiatives 

• Employee resource groups designed to connect people across all MiQ regions, drive action, and support our communities

Pay Transparency 

For individuals assigned and/or hired to work in New York City, MiQ is required by law to include a reasonable estimate of the compensation range for this role. This compensation range is specific to New York City and takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. At MiQ, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current compensation range for this position is $180,000-$200,000. This range may vary for positions outside of New York City as it has not been adjusted for the applicable geographic differential associated with the location where the position may be filled and does not take into account our bonus and commission structures.

Regardless of location, candidates can expect during the first few conversations with MiQ’s Talent team and Hiring Managers to share any approved budget and details on our competitive bonus and commission packages. Please take a moment to view the MiQ I.D.E.A. Report to learn more about our approach to creating equitable compensation for our people.

Apply today

Equal Opportunity Employer 

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