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Full-Time

Senior Associate

Data & Analytics, NYC

Posted on 5/1/2024

Adtheorant

Adtheorant

201-500 employees

Digital advertising solutions using machine learning

Data & Analytics
Consumer Software
AI & Machine Learning

Compensation Overview

$80k - $85kAnnually

+ Bonus

Mid

New York, NY, USA

Hybrid position requiring onsite presence in New York, New York, United States.

Category
Project Management
Business & Strategy
Required Skills
Communications
SQL
Tableau
Data Analysis
PowerPoint/Keynote/Slides
Requirements
  • Bachelor's degree in quantitative studies preferred
  • 3-4 years of relevant experience working in a quantitative business environment
  • Understanding of digital advertising landscape
  • Strong project management skills
  • Excellent written and verbal communication skills
  • Advanced Excel and PowerPoint skills
  • Experience with Relational Databases (e.g. – SQL Server) and Business Intelligence tools (e.g. – Tableau) (preferred)
Responsibilities
  • Self-sufficiently manage reporting responsibilities and analytical projects
  • Provide proactive analytics support to other departments
  • Support internal and external stakeholders by understanding their needs
  • Work with complex data structures to provide actionable insights
  • Deliver campaign performance results and presentations
  • Identify ongoing analytics needs across the company

AdTheorent provides digital advertising solutions that use machine learning to enhance the effectiveness of advertising campaigns through predictive targeting. Their services include geo-intelligence and a Media Activation Platform that optimizes ad placements by analyzing both real-world and digital data. AdTheorent stands out from competitors by offering custom machine learning solutions tailored to each client's needs, which has earned them multiple industry awards. The company's goal is to combine technology and creativity to deliver data-driven advertising solutions that maximize campaign impact.

Company Stage

IPO

Total Funding

$126.7M

Headquarters

New York City, New York

Founded

2012

Growth & Insights
Headcount

6 month growth

-6%

1 year growth

4%

2 year growth

-6%
Simplify Jobs

Simplify's Take

What believers are saying

  • Winning multiple prestigious awards, such as the AI Breakthrough Award and Digiday Media Award, highlights AdTheorent's industry leadership and innovation.
  • The company's consistent recognition as a top workplace suggests a positive and supportive work environment.
  • AdTheorent's advanced machine learning solutions and privacy-forward approach position it well for growth in the evolving digital advertising landscape.

What critics are saying

  • The rapidly evolving digital advertising market requires continuous innovation to stay ahead of competitors.
  • Potential integration challenges and strategic shifts could arise from the recent acquisition proposal by Cadent.

What makes Adtheorant unique

  • AdTheorent's use of machine learning for predictive targeting and geo-intelligence sets it apart from traditional digital advertising solutions.
  • Their privacy-forward approach, avoiding cookies and IDs, offers a unique selling point in an increasingly privacy-conscious market.
  • The company's Cross Environment MAP optimizes ad placements by leveraging both real-world and digital connections, a feature not commonly found in competitors.

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