Full-Time
Confirmed live in the last 24 hours
Full-service marketing and advertising agency
Mid, Senior
Kansas City, MO, USA
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Barkley is a marketing and advertising agency focused on creating modern brands that appeal to today's consumers. The agency works across various sectors, including consumer goods, finance, healthcare, non-profit, restaurant, retail, and travel, serving clients from large corporations to retail and hospitality brands. Barkley offers a wide range of marketing solutions, including advertising, communication, product innovation, media strategy, and talent management. By utilizing deep consumer insights, Barkley develops campaigns that resonate with audiences, helping clients achieve their goals such as launching new products or enhancing brand engagement. The agency's unique approach combines creativity with data-driven strategies, allowing them to stay ahead of market trends and effectively connect brands with consumers.
Company Size
501-1,000
Company Stage
M&A
Total Funding
$5.1M
Headquarters
Kansas City, Missouri
Founded
1964
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Health Insurance
Life Insurance
Unlimited Paid Time Off
401(k) Retirement Plan
BarkleyOKRP, one of the largest full-service independent marketing firms in the U.S., announced today the acquisition of Adlucent, from Advantage Solutions.
Adlucent CEO Ashwani Dhar will join the BarkleyOKRP executive team as chief performance officer.
BarkleyOKRP will launch initial campaign efforts for Applegate this summer.
The two agencies now form one of the biggest independent shops.
Barkley has landed an investor that takes a long-term approach, sticking with companies through "good times and bad."
Independent creative idea company Barkley announced today the release of its fourth annual State of the Whole Brand report and research study, State of the Whole Brand 2023.
Kansas City-based Barkley, which has been on a winning streak, has made another acquisition.
KANSAS CITY, Mo.--(BUSINESS WIRE)--Independent creative idea company Barkley released its third annual report Purpose Up | Doubling Down in Tough Times, a joint research study with Jefferies. Research results show that consumer conviction for buying from brands that care about environmental, social and governance (ESG) issues remains strong with 50% of consumers willing to pay more for these products. Furthermore, there is an increased concern for issues like climate change, where a third of Americans report they have already been personally affected, and two thirds expect to be impacted in the near future
KANSAS CITY, Mo.--(BUSINESS WIRE)--Barkley, one of the largest independent creative idea companies in the U.S., acquired Smiths Agency, an independent marketing company focused on delivering world-class ideas and strategies for food and beverage brands. Smiths has 45 employees with a client roster that includes Premier Protein, NatureSweet Tomatoes, Spangler Candy (including the Dum-Dums brand), Amy's Kitchen and Eggland's Best Inc. “We're excited to bring Whole Brand Thinking more broadly into the food and beverage category,” said Jeff King, CEO of Barkley. “Our modern consumer focus combined with Smiths category expertise will combine to benefit current and future clients.”