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Publicis Groupe

Runs advertising and digital transformation services

Senior Copywriter

Copywriting & Creative WritingConfirmed live in the last 24 hours
Full-time$81.2k - $116.7k /yr

About the Job

Requirements

  • A four-year degree is required.
  • Four to seven years of experience is required, preferably within a creative agency.
  • A solid understanding of marketing and advertising principles is required.
  • Strong experience with large cross-channel and/or direct marketing initiatives across mediums is required.

Responsibilities

  • Collaborate with creative team members to determine concept, brand, and copy directions.
  • Ensure copy tone and style are consistent with brand and style guidelines.
  • Interact with project teams to understand business objectives and audience demographics.
  • Translate concepts into effective messages.
  • Contribute to brainstorming and creative brief development.
  • Work on multiple projects simultaneously and manage writing demands.
  • Support more senior creative leads, and mentor and partner with more junior colleagues.
  • Use relevance components in each program, continually check alignment of relevance, and report misalignment to team leads.
  • Know the goals of each program and communicate those goals consistently to the team.
  • Understand the needs, motivations, and aspirations relevant to the audiences.

Desired Qualifications

  • Priority is given to candidates with direct-to-consumer and healthcare professional pharmaceutical experience.
  • Experience with online and offline media is preferred.
  • Openness to travel as needed.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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