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Auburn University

Extension Program Coordinator - Digital Communications

Marketing Generalist & ManagementUpdated on Nov 11
Full-timeAuburn, AL, USANo salary listedIn-person

About the Job

Requirements

  • A bachelor's degree in Journalism, Communications, Marketing, or a related field.
  • Knowledge of digital media tools, techniques, and best practices for developing graphics and other visual content.
  • Strong written and verbal communication skills.
  • Strong organizational, project management, and time-management skills.

Responsibilities

  • Lead the design, development, launch, and ongoing maintenance of the TreeStrong Alabama website.
  • Organize website structure, navigation, and content to make resources accessible, engaging, and easy to use.
  • Develop, publish, and maintain digital educational resources in collaboration with Extension specialists and subject-matter experts.
  • Establish and manage TreeStrong Alabama’s social media presence, creating content to promote resources, events, and forest health information.
  • Create graphics, newsletters, promotional materials, and other outreach products.
  • Develop and edit educational videos and other multimedia content.
  • Monitor website performance and digital engagement to inform ongoing improvements.
  • Coordinate logistics for workshops, webinars, field days, short courses, and other Extension events, including scheduling, registration, communications, materials, and participant follow-up.
  • Communicate with speakers, Extension personnel, partners, and participants to support program delivery.
  • Assist with the development and distribution of educational materials for public and professional audiences.
  • Collect and organize participation data, program evaluations, website analytics, and other performance metrics.
  • Assist with program documentation, grant reporting, and preparation of reports and summaries.

Desired Qualifications

  • Experience building and launching a website or substantially developing an existing website.
  • Familiarity with WordPress or a similar content management system.
  • Experience with graphic design and video-editing tools, such as Canva or Adobe Creative Cloud.
  • Experience creating digital materials, graphics, or other visual content.
  • Experience managing social media, email communications, and website analytics.
  • Experience coordinating educational programs, workshops, webinars, or other events.
  • Experience developing educational materials for public or professional audiences.
  • Familiarity with forestry, natural resources, agriculture, horticulture, or Extension programming.

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