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TikTok

Short-form video platform with ads

K-Beauty Brand Acquisition & Operations Manager - European Market, TikTok Shop

Business Development & PartnershipsConfirmed live in the last 24 hours
Full-timeSeoul, South KoreaNo salary listedIn-person

About the Job

Requirements

  • Professional proficiency in Korean, including the ability to communicate and negotiate effectively with Korean brands and business partners.
  • At least 3 years of relevant experience in e-commerce platform merchant acquisition, key account management, business development, or brand channel partnerships.
  • A strong network and established relationships with Korean beauty brands, with proven experience in brand partnerships.
  • A solid understanding of Korean beauty brands' international business structures, overseas expansion strategies, and distribution models.
  • Strong negotiation, stakeholder management, and interpersonal skills, with a high sense of ownership and accountability.

Responsibilities

  • Develop target lists of K-Beauty brands, prioritize potential partners, and formulate acquisition strategies; manage end-to-end onboarding, including outreach, business proposals, negotiations, and successful platform onboarding.
  • Identify key decision-makers and stakeholders within Korean brands, including headquarters, overseas business divisions, international expansion teams, and distribution partners; drive cross-functional alignment to accelerate brand onboarding and launch timelines.
  • Build and maintain strategic partnerships with local MCNs, agencies, content service providers, and other ecosystem partners to improve merchant acquisition efficiency and support sustainable business growth.
  • Develop long-term business growth strategies for merchants by leveraging TikTok Shop business models and platform capabilities; take ownership of merchant performance and category growth.
  • Conduct data analysis to identify business opportunities, develop strategic business plans, and implement actionable solutions to drive merchant and category performance.
  • Collaborate with cross-functional teams, including Product, GNE, Logistics, and other stakeholders, to consolidate business requirements, translate them into actionable plans, and ensure effective execution and follow-up.

About the Company

TikTok

Short-form video platform with ads

TikTok is a short-form mobile video platform that lets people create, discover, and share quick videos. Users upload vertical clips, edit them with built-in tools, and browse a personalized feed powered by an algorithm that highlights relevant content. Advertisers can use in-feed ads, branded hashtags, and the Business Center to plan and measure campaigns, making it easy for brands to reach a global audience. Its goal is to inspire creativity and bring joy by helping people express themselves and by connecting brands with a wide audience.

Company size
10,001+
Company stage
Grant
Total funding
$740K
Headquarters
Santa Monica, CA
Founded
2016

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