Full-Time

Ad Operations Manager

Advertising Solutions, Quests

Posted on 7/19/2024

Discord

Discord

1,001-5,000 employees

Voice, video, and text communication platform

Consumer Software
Social Impact

Compensation Overview

$173.3k - $190.7kAnnually

+ Equity + Benefits

Senior, Expert

San Francisco, CA, USA + 1 more

More locations: Remote in USA

Position is US based only.

Category
General Marketing
Growth & Marketing
Requirements
  • 8+ years of experience in digital advertising, ad operations, or related roles.
  • Demonstrated knowledge and experience with a broad variety of ad technologies, campaign operation methodologies, and ad tracking / measurement.
  • Successful track record of working with clients, understanding their needs, and delivering value.
  • Proficiency in all aspects of ad tracking including campaign staging, creative coordination, pacing, optimization, and troubleshooting.
  • Strong analytical proficiency with the ability to interpret data, generate insights, and make data-driven decisions.
  • Familiarity and insight into market trends and KPIs, such as performance viewability, brand safety, yield analysis, and audience extension.
  • Excellent communication and collaboration skills to work effectively in a fast changing environment with cross-functional teams.
Responsibilities
  • Work closely with Account Executives and Account Managers to gather, prioritize, and synthesize client goals and needs.
  • Develop the strategies and plans to execute, optimize and monitor digital ad campaigns on Discord based on client needs – including determining best ways to stage and traffic campaigns, gather creative assets, and implement ad tags and tracking.
  • Develop systems to ensure accurate implementation of campaign parameters – including dates, targeting, tracking, impression/reach goals, geographies, and budget level.
  • Work cross-functionally with Account Managers, Product Managers, and technical teams to determine best ways to optimize campaign outcomes and maximize ROI for clients – including technical troubleshooting and problem solving, as well A/B testing of messaging, creative, and targeting.
  • Synthesize campaign performance insights for internal stakeholders and clients that summarize campaign performance, trends, ROI, as well as actionable recommendations.
  • Serve as the point of contact and expert for Account Executives and Account Managers on best campaign practices and maximize likelihood of client success on Discord.

Discord is a communication platform that allows users to connect through voice, video, and text. It serves as a space for friends and communities to gather and share their interests, accommodating a wide range of groups from artists to study groups. Users can join various communities, known as servers, which host discussions and activities related to specific topics. Discord operates without traditional advertising or selling user data; instead, it offers a premium subscription service called Nitro, which provides additional features like enhanced streaming quality and customization options. The goal of Discord is to foster a sense of belonging and community among its users.

Company Stage

Series H

Total Funding

$952.6M

Headquarters

San Francisco, California

Founded

2015

Growth & Insights
Headcount

6 month growth

11%

1 year growth

14%

2 year growth

23%
Simplify Jobs

Simplify's Take

What believers are saying

  • Acquisition of Gas app could expand Discord's reach among younger users.
  • Recent $100M funding round shows strong investor confidence in Discord's growth.
  • Remote work trends increase demand for Discord's virtual communication tools.

What critics are saying

  • Competition from platforms like Clubhouse threatens Discord's user base.
  • Discord's revenue growth slowed to 44% in 2022, indicating potential challenges.
  • Standalone nature of Gas app may lead to integration issues with Discord.

What makes Discord unique

  • Discord offers a unique ad-free experience with a focus on community building.
  • The platform supports diverse interests, from gaming to art and study groups.
  • Discord's Nitro subscription provides exclusive features, enhancing user experience.

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Benefits

Stay healthy - We take care of our team with comprehensive Medical, Dental, and Vision plans.

Parental perks - Spend some quality time with the next generation with parental leave, fertility, adoption, and surrogacy benefits.

Kick back - Stay refreshed with over 19 paid holidays, use-what-you-need sick days, and four weeks of PTO.

Commute easy - In a non-COVID world, get up to $270 per month for your commuting and parking needs.

The loadout - When we’re back in the office, enjoy daily catered lunches and snacks, a desk fund to make your space yours, and whatever you need for your computer setup, including a headphone allowance.

Wellness on us - Take advantage of a quarterly wellness allowance for your gym membership or other wellness activities. Virtual yoga every week!

Transgender benefits - Discord will reimburse up to $20,000 for any procedure related to transition.

Discord HQ - Our office is located in Potrero Hill, a little neighborhood in San Francisco near awesome coffee and food.

Relocation - Excellent relocation bonuses for new hires moving to San Francisco (once it’s safe to return).

INACTIVE