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Davidson Hospitality Group

Hospitality management focused on value creation

Corporate Director of Integrated Marketing

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeRemote in USANo salary listed

About the Job

Requirements

  • A Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent professional experience.
  • At least 5 years of progressive hospitality marketing experience, including at least 2 years in a director-level hospitality marketing role; multi-property or above-property marketing experience is preferred.
  • Demonstrated success leading, coaching, and developing hospitality marketing teams, including the ability to influence property-level marketing leaders and drive accountability without direct reporting authority.
  • Proven experience partnering with hotel ownership groups, general managers, and commercial leadership teams to influence marketing strategy and business performance.
  • Strong expertise in integrated marketing strategy, paid media, website optimization, search engine optimization and answer engine optimization, social media, public relations, and email marketing.
  • Demonstrated ability to analyze marketing performance, translate data into actionable insights, and connect marketing strategies to measurable commercial outcomes.
  • Experience working with independent hotels and major hospitality brands, including Marriott, Hilton, and Hyatt.
  • Proficiency with common business productivity tools and familiarity with hospitality marketing systems, analytics tools, and reporting platforms.
  • Must reside in the Southeastern United States and be willing to travel to assigned hotels and resorts and work varied hours as business needs require.

Responsibilities

  • Lead the strategic direction of integrated, omnichannel marketing plans across an assigned portfolio, guiding property teams in developing, refining, and prioritizing initiatives aligned with each hotel's business objectives, revenue strategy, positioning, and key priorities.
  • Partner closely with property commercial leaders to uncover opportunities that elevate brand awareness, generate demand, increase guest engagement, drive direct bookings, and maximize revenue throughout the traveler journey.
  • Bring a marketing perspective to commercial strategy discussions by delivering insights, innovative ideas, and actionable recommendations that optimize marketing effectiveness.
  • Shape compelling hotel and restaurant positioning, marketable offers, programming, and demand-driving initiatives that differentiate properties and connect with target audiences.
  • Provide strategic leadership and oversight across the full marketing mix, including websites, search engine optimization and answer engine optimization, paid media, email marketing, public relations, social media, influencer partnerships, and other guest-facing marketing touchpoints.
  • Evaluate channel strategies, messaging, content, and creative execution to ensure a cohesive guest journey and strong, differentiated brand positioning.
  • Inspire property teams to uncover compelling brand stories, memorable guest experiences, community partnerships, and creative property activations that support commercial objectives.
  • Advise on brand-building initiatives, photography, video production, and content quality in collaboration with property teams, agency partners, and Davidson's specialty marketing resources.
  • Build trusted partnerships with property marketing leaders, general managers, commercial teams, operations leaders, and ownership representatives to align marketing priorities with business goals.
  • Champion proactive communication, clear expectations, timely follow-through, and collaborative problem-solving to keep marketing initiatives moving forward.
  • Develop an understanding of each hotel's unique market, brand identity, ownership expectations, resources, and business challenges, tailoring marketing guidance and support to maximize impact.
  • Navigate competing portfolio priorities, anticipate challenges, and communicate opportunities, risks, and recommendations to appropriate corporate and property stakeholders.
  • Collaborate with hotel teams to evaluate agency strategies, recommendations, deliverables, and results across public relations, paid media, social media, digital marketing, and specialty marketing disciplines.
  • Connect property marketing teams with Davidson's corporate marketing resources, preferred agency partners, innovative tools, and subject matter experts to strengthen marketing capabilities and results.
  • Review key performance indicators, channel effectiveness, business trends, and reporting to turn marketing data into actionable insights, identify growth opportunities, and recommend strategic improvements.
  • Guide property teams in evaluating campaign performance, optimizing marketing investments, and adjusting strategies based on measurable results and evolving commercial priorities.
  • Coach and develop property marketing professionals through strategic guidance, constructive feedback, collaborative problem-solving, and sharing marketing best practices.
  • Foster accountability, creativity, and execution excellence while empowering property teams to maintain ownership of their day-to-day marketing activities.
  • Partner with corporate marketing colleagues to elevate portfolio-wide marketing excellence through improved processes, templates, training, technology adoption, and consistent standards.
  • Monitor hospitality marketing trends, emerging platforms, artificial intelligence capabilities, and evolving consumer behavior, translating innovative ideas into practical, results-driven recommendations.
  • Travel to assigned hotels and participate in meetings as business needs require, strengthening relationships and ensuring alignment across the portfolio.

Desired Qualifications

  • Multi-property or above-property marketing experience is preferred.

About the Company

Davidson Hospitality Group

Hospitality management focused on value creation

Davidson Hospitality Group provides hotel management services for a select portfolio of properties, acting with an owner’s mindset to operate hotels on behalf of property owners. Its offering includes day-to-day operations, revenue generation, and cost management designed to improve financial performance while delivering consistent hospitality for guests. The company differentiates itself by positioning as a value-creation partner rather than just a manager, emphasizing collaboration, entrepreneurial thinking, and treating each property as if it were its own. Its goal is to deliver hospitality and create value for every customer, every time, while driving top-line revenue and bottom-line results for property owners and setting a standard in the hospitality industry.

Company size
5,001-10,000
Company stage
Not listed
Total funding
Not listed
Headquarters
Atlanta, GA
Founded
2005

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