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S&P Global

Delivers credit ratings, market data, indices

Head of North America Commercial Marketing

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeNew York, NY, USA

About the Job

Requirements

  • 10–15+ years of financial services marketing experience in a B2B or B2B2C environment.
  • A proven track record developing marketing strategies that support revenue growth, client engagement, product adoption, and market share expansion.
  • Experience with Account-Based Marketing, partner marketing, demand generation, campaign management, product marketing, content development, and sales enablement.
  • Demonstrated ability to work with senior sales, product, and business leaders to translate business priorities into measurable marketing programs.
  • Track record of operating in a multinational, matrixed organization and collaborating across regions, functions, and stakeholder groups.
  • Strong understanding of the North American investment management landscape, including asset managers, ETF issuers, exchanges, institutional investors, wealth platforms, advisors, brokerages, and financial intermediaries.
  • Working knowledge of indices and index-based products, including ETFs, mutual funds, structured products, insurance-linked products, institutional benchmarks, and other investment solutions.
  • Understanding of financial markets, investment themes, product distribution dynamics, and the role of indices in the investment ecosystem.
  • Ability to connect marketing activity to business outcomes.
  • Strong written and verbal communication skills, including the ability to translate complex investment concepts into clear and compelling messaging.
  • Commercially focused relationship-management skills and ability to build credibility with internal stakeholders and external partners.
  • Ability to lead marketing relationships with key clients and strategic partners, developing commercial partnerships that support shared objectives, deepen engagement, and drive measurable business impact.
  • Ability to define, track, interpret, and communicate marketing performance metrics demonstrating impact against commercial objectives, pipeline contribution, client engagement, and business growth.
  • Project and program management skills, including management of multiple priorities under tight deadlines.
  • Ability to analyze and report on campaign performance, engagement metrics, lead generation, and contribution to business objectives.
  • Executive presence and confidence engaging with senior leaders, C-suite stakeholders, and external commercial partners.
  • Sound judgment, attention to detail, and ability to execute proactively with limited supervision.
  • Willingness to travel for client meetings, partner programs, events, and internal business planning.
  • Indefinite right to work in the United States.

Responsibilities

  • Lead the North America commercial marketing strategy and team in support of regional business objectives, priority client segments, product initiatives, and revenue goals.
  • Partner with commercial, product, and research leaders to identify growth opportunities and develop targeted marketing plans for institutional investors, asset managers, ETF issuers, exchanges, wealth platforms, advisors, brokerages, insurance firms, and other financial intermediaries.
  • Represent North America marketing priorities within the global marketing organization and ensure regional business needs are reflected in campaign planning, product launches, and go-to-market activity.
  • Develop, lead, and execute Account-Based Marketing and partner marketing programs with key clients and strategic commercial partners across North America to support mutual growth, client engagement, and market visibility.
  • Create tailored campaigns, content, events, and sales enablement materials that address client needs and support commercial objectives.
  • Oversee integrated marketing campaigns across email, digital advertising, paid media, social media, events, content syndication, and partner channels.
  • Collaborate with marketing operations, analytics, digital, and content teams to improve audience segmentation, campaign performance, lead quality, and marketing return on investment.
  • Ensure marketing activity supports the North America sales pipeline and provides actionable insights to commercial teams.
  • Track and report on results, including engagement, qualified leads, client activation, partner participation, and contribution to business objectives.
  • Guide development of thought leadership, investor education, and product-focused content for North American audiences.
  • Partner with Product Management, Index Investment Strategy, Communications, and commercial teams to translate market trends, investment themes, and index solutions into compelling marketing narratives.
  • Define and lead North America events and market outreach programs, including client events, industry conferences, webinars, partner programs, exchange collaborations, and thought leadership forums.
  • Build and maintain relationships with relevant industry communities, associations, distribution platforms, and strategic partners.
  • Support initiatives that position S&P DJI as a leading independent index solutions provider and a valued partner for investment product distribution.
  • Work across a global, matrixed organization, partnering with marketing, sales, product, research, communications, legal, compliance, and business leadership.
  • Engage with senior stakeholders, including commercial leaders, product leaders, client-facing teams, C-suite executives, and external partners.
  • Operate with autonomy while maintaining regular and clear communication, accountability, and alignment with global standards and regional objectives.
  • External candidates reaching the final interview stage must attend at least one in-person interview, ordinarily at their nearest S&P Global office, before an offer can proceed.

Desired Qualifications

  • Experience with an index provider, exchange, ETF or fund issuer, asset manager, wealth manager, brokerage, financial data provider, or investment solutions firm is strongly preferred.
  • Bachelor’s degree in Marketing, Communications, Business, Finance, or a related field preferred.

About the Company

S&P Global

Delivers credit ratings, market data, indices

S&P Global provides financial information and analytics for investors, corporations, and governments, including credit ratings, market data, and indices. It compiles large financial data, conducts research, and offers analytics, ratings, and benchmarks accessed via subscriptions, licenses, or transaction-based services. The company differentiates itself with an integrated suite that covers ratings, data, analytics, indices, and ESG solutions across global markets, backed by well-known brands. Its goal is to help clients make informed decisions, manage risk, and drive growth while prioritizing corporate responsibility.

Company size
10,001+
Company stage
IPO
Headquarters
New York City, New York
Founded
1917

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