Product Marketing Manager

Trading Card Game Expansions

Posted on 6/4/2024

The Pokémon Company

The Pokémon Company

51-200 employees

Provides Pokémon games, anime, and goods information

Consumer Goods


Bellevue, WA, USA

Required Skills
  • Five (5) to seven (7) years of related professional experience
  • Bachelors degree required
  • Bachelor’s degree in Marketing or an equivalent combination of education and experience (MBA or equivalent experience preferred)
  • TCG industry experience or knowledge strongly preferred
  • Outstanding communication skills
  • Experience handling and communicating highly confidential information between multiple internal and external partners
  • Ability to adapt to changing deadlines and emerging needs
  • Proven problem solver with good judgment
  • Organized and process-oriented mindset
  • Passion for the Pokémon brand is a plus
  • Work with Manager, TCG Product Marketing and the broader TCG Product marketing team to deliver impactful results through support of TCG expansion product marketing efforts
  • Support Expansion marketing campaigns by being a point of contact between partner organizations and internal TPCi cross-functional teams
  • Own GTM strategy for Expansion campaigns
  • Lead communication and execution within TPCi and ensure all teams and stakeholders are properly informed and campaigns launch as planned
  • Review assets and communications to ensure accuracy to plan
  • Lead the development of creative materials, Expansion asset management, and product reviews
  • Maintain SOW processes, budget tracking, and marketing calendars
  • Assist in the creation and maintenance of campaign performance reports
  • Document decisions with meeting notes
  • Translate market understanding into clear, differentiated, defensible, and monetizable market positions

The Pokémon Company specializes in delivering extensive and timely Pokémon-related content through its comprehensive website which serves as a central hub for all things Pokémon, including games, anime, and merchandise. This focus ensures that employees are constantly at the forefront of web technology and content management systems, contributing to a dynamic and tech-savvy workplace. The company’s dedication to maintaining a rich repository of Pokémon culture not only promotes industry leadership in entertainment and merchandising but also fosters a creative and engaging environment for its staff.

Company Stage


Total Funding



Minato City, Japan



Growth & Insights

6 month growth


1 year growth


2 year growth



100% employer-paid healthcare premiums for you

Generous paid family leave

Employer-paid life insurance

Employer-paid long and short-term income protection insurance

US Employees: 401k Employer Matching

UK/IRE Employees: Pension Employer Contributions

Fitness reimbursement

Commuter benefit

LinkedIn learning

Comprehensive relocation package

Hybrid work environment