Compensation Overview

At Limble, we empower the unsung heroes that support the world. We’ve built the #1 Maintenance Management SaaS (CMMS) platform in an industry projected to double over the next five years. Organizations like McDonalds, Nike, Unilever and Rite Aid rely on Limble every day to streamline, operationalize and improve their maintenance programs, while empowering employees.

What sets us apart? Our software is easy to use and we truly care about the success of our customers. They see us as a partner rather than just another vendor due to a relationship built on trust. We continue to experience triple-digit growth year after year and are just getting started!

We’re looking for a Vertical Product Marketing Manager to drive consistent and impactful messaging across each of the industries Limble serves. In this role, you will become an expert on our ideal customer profile, competitive landscape, and product use cases within our different target verticals. As a Product Marketing Manager, you will partner closely with our Demand Generation Managers to understand their industries of focus and meet their pipeline generation goals. 

How you’ll make an impact:

• Develop clear and differentiated positioning strategies tailored to specific industry verticals

• Craft and refine compelling messaging that aligns with the unique Limble value propositions within target verticals

• Collaborate with Demand Generation and Content teams to create vertical-specific content; test, iterate, and maintain impactful messaging across marketing channels

• Define and deeply understand our Ideal Customer Profiles within each target vertical, considering industry-specific characteristics and pain points

• Develop detailed buyer personas to guide marketing strategies, ensuring alignment with the needs and preferences of key decision-makers within each vertical

• Conduct in-depth analysis of the competitive landscape within targeted industry verticals, identifying key competitors and their strengths, weaknesses, and market positioning

• Provide actionable competitor insights to inform product differentiation and marketing strategies that help Limble win

• Lead the development and maintenance of compelling case studies that capture and showcase their experiences, focusing on industry-specific challenges and solutions

Requirements:

• 2+ years’ of product marketing or vertical marketing experience

• 4+ years of experience in B2B SaaS

• Experience working in a startup or high-growth organization

• Previous experience in market research a plus

• Natural curiosity and eagerness to familiarize yourself with new industry trends and consumer insights

• Ability to collaborate and communicate effectively across departments

• Familiarity with CRMs (Hubspot, Salesforce, etc.)

Benefits:

• $90,000 - $120,000 depending on experience

• Stock options

• Fully remote role

• Flexible PTO

• Paid parental leave

• Health, Dental, Vision, and Life insurance

• HSA with company contribution match

• 401k with company contribution match

• Opportunities to grow with us!

At Limble we are solution-oriented and customer-obsessed. We hire with a people-first approach, and we understand there’s no such thing as a perfect candidate. Limble’s company culture and values are based on collaboration and transparency. Our customers come from all different backgrounds and so do our employees. If you’re results-driven, enjoy solving complex problems, and are curious about what you could accomplish at a rapidly scaling startup, we’d love to hear from you.