Media Planning Intern

Company description

Publicis Groupe is not just a company you work for; it’s a platform for you to take your talent to the world.

If you want to help change the world, ideas alone are not enough. Real impact can only come from having meaningful access to a world of knowledge, people and resources. At Publicis Groupe, you are connected to our global network, intelligence, tools, clients, brands and 80,000 brilliant minds with expertise in data, technology, media, strategy, creativity and business transformation, all literally at your fingertips.

Go ahead, the world is waiting.

Publicis Groupe is the largest communications group in the world. Founded in Paris in 1926, we are present in more than 100 countries as leaders in marketing, communication, and digital business transformation. Two of its biggest solution hubs in Singapore - Publicis Communications and Publicis Media & Digital.

Publicis Communications, the creative communications hub of the Publicis Groupe, is a collective of the most passionate, purposeful, and progressive creative agencies in Singapore. They are Publicis Worldwide, Leo Burnett, Prodigious, AKA Asia and MSL.

Publicis Media & Digital, which is comprised of global media agency brands Starcom, Zenith, Spark Foundry, and Performics, is powered by digital-first, data-driven global practices that together, help our clients navigate the modern media landscape.

Our two other solution hubs, Publicis Sapient and Publicis Commerce, empower businesses to embrace digital transformation and equip them with a total commerce experience.

Overview

Note: We are looking for candidates who can commit a full-time 6 month duration (5 days a week). 

We are seeking for an ideal candidate who has passion and drive to learn the ropes within the media advertising world - Integrated and/or Digital.

Responsibilities

• Support the planning team and/or local markets across network (if required) to meet client service needs.
• Leverage research tools to provide insights and support on planning as needed.
• Manage project to ensure on-target, on-budget and timely delivery of media plan.
• Get the opportunity to learn and set up campaigns on various platforms and channels e.g. TikTok, Facebook, Instagram etc.
• Learn to understand the client/brand, audience, budget, KPIs, platforms for the ad placements, and to measure campaign performance and optimisation.
• Work with the team (Planners/Managers) to resolve potential planning issues.
• Liaise with client contacts to update media plans accordingly.
• Update periodic reports, ensuring specialist team delivery against any client actions.
• Support the wider team with general client liaison and administration.
• Ensure quality control of client-facing plans/reports/invoicing.

Qualifications

• Diploma/Degree in marketing, communications, digital media or relevant discipline.
• Basic understanding of social platforms (FB, IG etc.).
• Strong communication skills and interpersonal skills.
• Meticulous and detail-oriented.
• Positive attitude, curious, driven and willing to learn.
• Comfortable with numbers and handling datasets.
• Analytical mindset and keen to learn how numbers and data can translate into meaningful insights.